Jenna Lebel on LinkedIn: The 2024 Forbes Entrepreneurial CMO 50 | 104 comments (2024)

Jenna Lebel

Chief Marketing Officer at Liberty Mutual Insurance

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I am thrilled and deeply honored to be recognized by Seth Matlins and Forbes as a top Entrepreneurial CMO. This recognition means so much to me, and I wanted to take a moment to express my gratitude and highlight a few reasons why.1) Being included in such an impressive group of individuals is truly humbling. I draw inspiration from each and every person on this list, and I feel privileged to be mentioned alongside them.2) While it’s my name that appears on this list, it is not about me. It is a testament to the incredible team I am lucky to work with every day. Our amazing marketing department, our internal and external agencies, our media partners (and more!) all contribute to our success. It truly takes a village to build a world-class brand and deliver on our mission.3) When I started at Liberty 11 years ago, coming from startups and agencies, I was searching for an opportunity that would allow me to take the things I loved about those experiences and apply them to corporate America. And I can appreciate and understand why an outsider would think a 112 year-old Fortune 100 insurance company would be the furthest thing from entrepreneurial (before I joined I sure did). But I am grateful to my team for being scrappy and always looking for ways to punch above our weight and get outsized returns on our efforts, I am grateful for the broader org for all of the support, encouragement, and empowerment over the years, and extra grateful for Forbes and Seth Matlins for noticing and recognizing it too. #EntrepreneurialCMO #Gratitude #TeamEffort

The 2024 Forbes Entrepreneurial CMO 50 forbes.com

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Emily Fink

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What a great choice for Forbes! Creative, inspiring and strategic leadership. They are lucky to have you on the list Jenna Lebel :)!

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Arestia Rosenberg

Helping brands, agencies, and production companies tell stories & produce creative, strategic work.

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Go go Jenna! This is so awesome and well-deserved. Congrats!

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David Mattson

Vice President Strategic Partnerships at Nomology

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Your video campaigns alone qualify you, not to mention the thousands of other things that go into building an outstanding brand with a perpetually fresh point of view...

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Bill Girouard

Executive Creative Director at Copper Giants

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TREMENDOUS! Way to go, Jenna!

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Jenna Lebel congratulations on this achievement. It's truly a testament to the dedication and commitment of you and your team in building a world-class brand and delivering on the vision, mission and values at Liberty Mutual.

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Erin Ouellette

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Congratulations, Jenna!

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Kim Gallagher Johnson

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Way to go Jenna Lebel - such an awesome testament to the leader you are and the work you do every day.

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Sandeep Gupta

Relationship Builder and Connector | Talent Advisor | Head of US Insurance at Egon Zehnder | Former GM & COO | P&L Owner | Ex-McKinsey | Transformation & Growth Leader | Strategy | Innovation

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Congrats Jenna Lebel!!!!

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Steve Backhaus

VP, Customer Engagement & Technology, Experience at Liberty Mutual Insurance

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Well-deserved Jenna!

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Jenna Lebel on LinkedIn: The 2024 Forbes Entrepreneurial CMO 50 | 104 comments (56)

Jenna Lebel on LinkedIn: The 2024 Forbes Entrepreneurial CMO 50 | 104 comments (57)

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