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Information Systems at McDonald's
McDonald's, a global fast food retail organization, faced challenges in managing and leveraging the massive amount of information generated by its self-operated and franchised restaurants worldwide. To address this issue, McDonald's developed Information Systems to maintain and utilize customer information across the globe.
Challenges Faced by McDonald's
McDonald's encountered several challenges related to its information systems. One challenge was the reliance on electric power supply for the functioning of the information systems. Erratic power supply could potentially disrupt the operations of McDonald's restaurants.
Another challenge was the lack of technical knowledge among the staff in case of information system failures. This highlighted the importance of training and technical support to ensure smooth operations .
The Role of Information Systems at McDonald's
McDonald's utilized Information Systems to increase efficiency and deliver quality food to its customers. The advanced technology employed in the Information Systems helped ensure that the food served was fresher, tastier, and hotter with each delivery. Additionally, the Information Systems helped reduce the effort, cost, and time involved in various procedures.
Exhibits
The article mentions several exhibits related to McDonald's Information Systems. These exhibits include:
- Exhibit I: Key Financials of McDonald's
- Exhibit II: Hyperactive Bob System at McDonald's
- Exhibit III: Transaction Processing System at McDonald's
- Exhibit IV: Decision Support System at McDonald's These exhibits likely provide further details and insights into the specific Information Systems implemented by McDonald's.
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