How To Get Into Sports Card Investing (2024)

How To Get Into Sports Card Investing (1)

There are many ways to make money, and diversifying your portfolio with sports and trading cards could be a smart idea. While most people may not want to invest all their money in niche investments like these, it can make sense to allocate a portion of your portfolio to these types of alternative investments.

Plus, investing in trading cards or sports memorabilia can provide a sense of enjoyment, especially if you’re a true sports fan.

Here's what you need to know about investing in sports and trading cards!

Table of Contents

Investing in Sports Cards With Collectable or Rally Rd

Should You Invest in Sports and Trading Cards?

Investing By Collecting ‘Stuff’

When most people think about investing, they will usually think about investing in the stock market. This could be in an IRA, a 401k, or a taxable brokerage account. Besides stocks and bonds, other common forms of investment may include:

  • Real estate
  • Cryptocurrency
  • Precious metals
  • Whole life insurance

It has only been recently that investing in "stuff" has started to gain in popularity. Sports cards, other trading cards, art and coins were traditionally not popular investments.

One reason is that it was historically difficult for individual investors to properly value these types of investment. Another reason that these were considered hobbies is that the market for these investments has traditionally been fairly illiquid. That can make it hard to get a fair price for your collection when you're ready to sell.

How Much Are My Baseball Cards Worth?

Before we talk about how to invest in sports and trading cards or whether or not it's a good idea, let's first discuss the elephant in the room.

If you grew up in the 1980s or 1990s, you may have a mountain of baseball cards that have possibly been in your attic for years. Or, you might have a collection inherited from your dad, grandpa or other relative.

You might think that you are sitting on a veritable goldmine, but the fact of the matter is that most baseball and other sports cards from the 1980s and 1990s are just about worthless.

No, that doesn’t mean none of your cards are worth anything, but you might want to temper your dreams about using your buckets of baseball cards to pay for your kids' college.

Pro Tips: A good rule of thumb for cards from the '80s or '90s is if it's not a rookie card and/or a card of someone who is now in the Hall of Fame, it's not worth anything.

  • If you have cards from the 1960s or earlier in good condition, that's a different story.
  • The condition of cards plays a huge role in determining their value as well.

How to Invest in Sports or Trading Cards

If you're interested in investing in sports or trading cards, there are two main ways that you can invest. You can look at short-term sports card investing or long-term sports card investing. This is similar to investing in the stock market and the difference between a long-term buy and hold strategy as compared to day trading.

With short-term investing in sports cards or trading cards, you might buy individual cards of players that you think will do well over the course of the upcoming season. Then, you can hopefully sell the card for a profit at the end of the season.

With long-term investing in sports cards or trading cards, you buy cards that you think will appreciate in value, but hold on to them for several years or longer.

Investing in Sports Cards With Collectable or Rally Rd

Another option to invest in sports cards is through companies like Collectable or Rally Rd.

Both Collectable and Rally allows you to invest in sports memorabilia by converting it to fractional ownership. The way it works is that one of these companies will own a piece of memorabilia, like a Lebron James rookie card.

If the card is appraised at $1 million, they might offer 100,000 shares at $10 each. You can purchase a $10 share, and if the total price of the collectible increases, the value of your share goes up proportionally.

With a fractional share of ownership, you won't get to display the card on your wall, but it can be a great way to capture appreciation while limiting your risk. While Collectable focuses mostly on sports memorabilia, Rally also offers other forms of collectibles including comic books, art, action figures and more.

You can read our full Collectable review or our complete Rally Rd review for more information to decide if investing in fractional shares of sports or other memorabilia is right for you.

Should You Invest in Sports and Trading Cards?

As with most investments, deciding whether or not to invest in sports and trading cards depends on your interests and risk tolerance. Many people who invest in sports cards do so out of a combination of nostalgia and trying to make money.

As with most investments, in order to make money consistently, you'll need to put in the time and energy to understand which cards might be profitable.

If you want to get started investing in sports and trading cards, it's a good idea to set a budget of a small percentage of your overall net worth, and see how it goes. If you find that you have a system that picks winning investments, gradually increase your investment. Following a plan like this can help ensure you're not running the risk of submarining your entire retirement if your memorabilia collection doesn't do as well as you hoped.

How To Get Into Sports Card Investing (2024)

FAQs

How to get into sports card investing? ›

How to Start Your Sports Card Investment Journey (5 Useful Tips)
  1. Establish a Budget.
  2. Research The Sports Card Market.
  3. Develop and Stick to an Investment Strategy.
  4. Know When to Buy and Sell.
  5. Diversify your Portfolio.

Is sports card investing profitable? ›

Just like any investment, there's no guarantee of making money with sports cards. Many variables are at play, ranging from economic factors to player performance to market conditions. However, there's no shortage of collectors and investors who've achieved massive returns.

What sports card is most profitable? ›

The 10 Most Valuable Trading Cards Ever Sold
  • 1952 Topps Mickey Mantle #311. ...
  • 2003-04 Upper Deck Exquisite Collection Lebron James. ...
  • 1952 Topps Mickey Mantle #311. ...
  • 1909-11 T206 Honus Wagner. ...
  • 1914 Baltimore News Babe Ruth Rookie. ...
  • 1909-11 T206 Honus Wagner. ...
  • 1952 Topps Mickey Mantle #311.
Feb 23, 2024

How to start investing in sports? ›

The sports industry provides two major avenues for portfolio diversification and potential growth. Those are through purchasing shares of publicly traded sports businesses or, for accredited investors, participating in private equity investments.

What NBA cards to invest in 2024? ›

Best Basketball Cards to Buy
  • Victor Wembanyama - 2023 Prizm #136 Base Rookie. ...
  • Luka Doncic - 2018 Prizm #280 Base Rookie. ...
  • Jalen Williams - 2022 Donruss #212 Holo Laser /149 Rookie. ...
  • Anthony Edwards - 2020 Illusions #152 Base Rookie.
May 2, 2024

Is owning a sports card shop profitable? ›

Why start a sports card business? The sports trading card industry has seen immense growth over the past few years. In fact, the sports trading card market in the U.S. is projected to reach $62.06 billion by 2027, growing at a staggering 28.76% compound annual growth rate from 2020 to 2027.

What cards should I start collecting? ›

Some of the most popular ones (and easiest to get your collection going) are these five:
  • Baseball cards.
  • Pokémon cards.
  • Football cards.
  • Entertainment cards.
  • Basketball cards.
Aug 29, 2023

What sports cards have the best ROI? ›

Best Cards to Collect for Profit
  1. Best Overall: Mickey Mantle 1952 Topps Rookie Card. ...
  2. Best Rookie Card: Luka Doncic. ...
  3. Best NFL Card: Tom Brady Optic Base. ...
  4. Best NFL Card Pack: 2022 Panini Absolute Football Card Pack. ...
  5. Best Hockey Card: 2015 Upper Deck Connor McDavid Rookie Card. ...
  6. Best Classic Movie Cards: Star Wars.
Aug 12, 2024

What cards to buy in 2024? ›

What baseball cards to look for in 2024
  • Wyatt Langford 2023 Bowman Draft #BDC-106 Chrome - Refractor (1st) RAW.
  • Elly De La Cruz 2024 Bowman #RI-1 Rising Infernos Rookie RAW.
  • Bobby Witt Jr. ...
  • Gunnar Henderson 2023 Topps Series 1 Rookie Card.
  • Steven Kwan 2022 Topps Update #US261 SP Variation Rookie RAW.
Jul 17, 2024

How to invest in sports with little money? ›

Investing in sports isn't limited to the super-rich. So even if you don't have billions to burn on buying a whole team, you could invest in publicly traded teams, sports broadcasting, fantasy sports, online betting, and sponsorship.

What is the most expensive sport to invest in? ›

Formula 1 Racing

The cost of a single F1 car can exceed $10 million, not to mention the expenses for transportation, logistics, team personnel, and drivers' salaries, making Formula 1 one of the most financially demanding sports.

What is the app that invests in sports players? ›

Vestible is the leading athlete investment platform where you get to buy stock in your favorite athletes and share in their success.

How do I become a sports card trader? ›

You'll have to be able to advertise and communicate with potential buyers and sellers. You'll also want to advertise what you offer with an informative business website. Some businesses can even get started doing all their business through internet sales and shipping if you don't want to pay rent on a storefront.

How to start a sports card trading business? ›

Build a collection: Acquire a diverse range of sports cards to attract different types of collectors. Establish an online presence: Create a website or use online marketplaces to showcase and sell your cards. Promote your business: Utilize social media, email marketing, and partnerships to reach a wider audience.

How do I start collecting sports cards? ›

Before you start your own collection you need to ask yourself if you want to collect cards from a specific sport, from a specific team, a specific player, a specific series or a specific set. Narrowing down your targeting will make it easier to find the cards you really want and build your own unique collection.

Can you make money flipping sports cards? ›

Although some people may get a second job, other people turn to selling sports cards for a profit. The best way to make money is with long-term investments with valuable cards, but if you're looking for fast cash, here are some of the methods that you can use for flipping sports cards.

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