Why Rental Properties Are the Best Investment You Can Make — Rental Income Advisors (2024)

Last updated: 2023

I’ve done the math, and it’s clear: of all the available ways to invest your money passively, rental properties are simply the best.


But wait, you’re thinking – better than STOCKS? The stock market has the best long-term returns, right? Aren’t we just supposed to invest in market index funds and sit tight?


Yes, it’s better than stocks, as I’ll discuss in detail below. (And in even more detail in my full article comparing the returns of stocks vs. rental properties.) But first, let’s define the terms of the discussion.


First, I’m only talking about passive investments. This excludes active real estate strategies such as house-flipping (buy it, rehab it, sell it), BRRRR (buy it, rehab it, rent it, refinance it, repeat) and short-term rentals (i.e. AirBNB). It also excludes the entire world of business ownership & entrepreneurship, which can offer great returns but is, by definition, active.


Second, when I say rental properties, I specifically mean long-term buy & hold SFR/small MFR. To decode that: “long term buy & hold” means holding the properties for a long period (at least several years, but usually much longer); “SFR/small MFR” means single family residential or small multi-family residential (as distinct from large multi-family). For our purposes, then, we’re be talking about freestanding single family houses, but also structures with up to four units (i.e. duplexes, triplexes, and fourplexes). So we won’t be talking about apartment buildings, nor about commercial real estate, which aren’t realistic options for the average investor anyway, primarily due to the fact that they require commercial loans. (Further reading: how to finance rental properties purchases.)


So let’s get back to it: why is Buy & Hold SFR/small MFR the best passive investment? I’ll talk about three major areas that give this strategy an insurmountable advantage against the competition:


Whenever I talk about this I have the image of a 3-legged stool in my mind, since all three factors are important and work together to create the incredible value proposition of rental property investing. Let’s explore each one in detail.

1 Rental Properties have great Cash Flow

Cash is king. While paper gains in stocks are nice, money in your pocket every month is nicer, and creates lots more choice & flexibility for you in your life. After all, you can’t pay the bills with stock market gains or real estate appreciation.


In the best US markets today, rental properties produce cap rates of 6-10%. Cap rate is the annual cash flow you can expect as a percentage of the value of a property that you own outright (cap rate is a measure of un-leveraged ROI, meaning it does not include mortgage costs). For example, if you’re earning an 8% cap rate on a $100K house that you own with no mortgage, that means each year you should make an average of $8K in positive cash flow (rental income minus all your expenses.)


And that’s a lot. Even the highest-yielding stocks don’t come close to this, and you’d be lucky to make 3% in a bond fund these days. And this is before we bring mortgages into the conversation, which can increase your total returns significantly. More on this below.


Bottom line: if you’re looking for ways for your investments to generate cash, there is no better option than rental properties.

2 Rental Properties give you the Power of Leverage

First, a simple fact: in the long run, residential real estate does not appreciate faster than inflation.


Sure, homes cost more than they did 20, 40, or 60 years ago – but so do cars, milk, and everything else. Inflation is always slowly increasing nominal prices. But the historical data shows that we should expect home prices to increase only as fast as inflation. While appreciation has been, and can be, much higher or lower than inflation in specific places over specific periods of time, homes only keep up with inflation on average.


By contrast, the stock market DOES appreciate relative to inflation, historically at ~7% annually.


So wait – if that’s true, how can rental properties be the best investment? Because of what I like to call the “Magic of Mortgages”.


Rental properties are the only passive investment vehicle that you can purchase with leverage in the form of a low-cost, fixed-rate mortgage. The historical reasons for this are a bit complicated, but in general, the federal government has for decades pursued policies that promote homeownership, including making fixed-rate mortgages widely available. Let’s explore the power this gives you as an investor.


Let’s imagine you put 25% down on a rental property, which then appreciates at the rate of inflation, say 2%. This means that instead of 2%, you’re really making 8% on the cash you invested — because you’ve only put down 25% of the cost of the home, but you get to keep 100% of the price appreciation. This makes rental properties a strong appreciation play in their own right. Though stock appreciation will still somewhat outperform rental property appreciation in the long run, when you add in the cash flow you’re getting from rentals, PLUS mortgage pay-down, PLUS tax benefits — rentals are the clear overall winner.


But doesn’t the mortgage kill your cash flow? Not at all – actually, in some cases it can JUICE your cash flow. You’ll earn less on each house, of course, but you can buy more houses. For example, imagine you buy a house with 25% down, and the $300 monthly payment (principal + interest) reduces your monthly cash flow from $500 to $200. But you can now buy 4 houses like this, enabling you to make $800/month with the same investment of cash. See? Magic! (Plus, on top of more cash each month, you get the benefit of mortgage pay-down on four properties. Abracadabra!)


Bottom line: the availability of low-cost, fixed-rate mortgages is the secret weapon of rental property investing that supercharges potential returns.


And now, on to the last significant advantage of rental property investing: the numerous tax advantages that come with it.

3 Rental Properties offer amazing Tax Benefits

US Supreme Court Justice Oliver Wendell Holmes is famous for this quote: “Taxes are the price we pay for a civilized society.” Fittingly, this quote is inscribed above the entrance to the IRS headquarters. While we can all agree with the sentiment, it’s fair game to (legally!) limit our tax liability – and real estate investing is a remarkably good way to do this.


This is true for two primary reasons: deductions and depreciation.


First, deductions: essentially all your rental property expenses are tax-deductible, including property taxes, insurance, property management fees, repairs & maintenance, advertising costs, and mortgage interest (more mortgage magic!) As a result, you don’t pay taxes on the total rent you collect, but only on the net profit after all those expenses are paid. (If you operate your rental business out of an LLC, this opens up other deductions as well, like a home office, travel expenses, and more — but this is a tiny benefit, and likely does not offset the cost and complexity of LLCs for rental properties.)


But in actuality, many rental property investors (including me) don’t even pay taxes on the profit. This is because of depreciation.


The concept of depreciation is that the value of an asset will decrease over time. This happens with many assets, such as a car – we all know that used cars cost less than new ones, because they have depreciated in value over time. When businesses buy things, they will use depreciation in subsequent years to show how much the value of that asset has decreased – and that amount of depreciation is booked as an expense to the business.


You’ve probably already realized a key problem here: real estate assets don’t actually depreciate. Despite this, the IRS sees fit to pretend that they do, which is a boon for real estate investors. The IRS has also determined that rental properties will fully depreciate over a period of precisely 27.5 years — this is something usually called a “depreciation schedule”.


So what does that mean for rental property investors? It means that you can take the price you paid for your rental property*, divide it by 27.5, and book that amount as depreciation expense every single year. This offsets any positive income you might otherwise have on that property, and shelters that income from taxation.


(*Note: To be a bit more precise, you’re only allowed to depreciate the value of the house itself, not the land underneath it. There are different ways to calculate this, but the land value is typically about 10-20% of the price you paid for the property, so you only get to depreciate the remaining 80-90% — still pretty darn good.)


The combined power of deductions and depreciation explains this amazing fact: I own rental properties that generate nearly $100K annually in cash flow, and I pay almost NOTHING in taxes on it. It’s a total racket, but it’s perfectly legal. (In a separate article, I delve deeper into the tax benefits of rental properties, and provide specific examples and numbers from my own portfolio.)


Disclaimer: depreciation reduces the cost basis of the house, which means you WILL owe “depreciation recapture” taxes when you sell the property. Still, depreciation allows you to defer significant annual taxes indefinitely until you sell – and if you hold the property forever and pass it on in your estate, you can avoid depreciation recapture and capital gains taxes altogether.


There are even more tax benefits of real estate investing, such as 1031 exchanges, which allow you to sell one property and buy another one while deferring any capital gains tax. Also, any rental income you do report is not subject to Social Security & Medicare taxes like ordinary W2 income or self-employment income would be. And so on.


Bottom line: rental properties are already incredibly attractive because of the potential for cash flow, and the ability to buy with mortgages. The amazing tax benefits make them a home run.

Why Rental Properties Are the Best Investment You Can Make — Rental Income Advisors (2024)

FAQs

Why is investing in rental property a good idea? ›

There are many benefits of owning rental homes, including the ability to generate money. Owning rental property also comes with the ability to offer monthly income, as well as some potential tax deductions. But keep in mind that owning a rental home requires effort and risk on your part.

Is rental property a good source of income? ›

Key Takeaways. Rental properties can be financially rewarding and have numerous tax benefits, including the ability to deduct insurance, the interest on your mortgage, and maintenance costs.

What type of rental properties make the most money? ›

Single-family homes are often favored for their steady appreciation and lower management costs, while multifamily properties can generate higher cash flow due to multiple rental units. Vacation rentals offer lucrative short-term returns, especially in tourist hotspots, but may require more active management.

Why being a landlord is a good investment? ›

In addition, becoming a landlord allows investors to make monthly income instead of just saving money for retirement when prices fluctuate upwards over time. A high rate of return on investment. Real estate is so popular because of how profitable it can be.

Do rental properties beat the market? ›

Though stock appreciation will still somewhat outperform rental property appreciation in the long run, when you add in the cash flow you're getting from rentals, PLUS mortgage pay-down, PLUS tax benefits — rentals are the clear overall winner.

Is property really the best investment? ›

On its own, real estate offers cash flow, tax breaks, equity building, competitive risk-adjusted returns, and a hedge against inflation. Real estate can also enhance a portfolio by lowering volatility through diversification, whether you invest in physical properties or REITs. Internal Revenue Service.

How many rental properties to make $100,000 a year? ›

The amount of capital needed to generate $100,000 in annual income from rental properties depends on factors like cash flow, financing, and property types. For example, if you have an average cash flow of $1,000 per month per property, you would need approximately 8-10 properties to achieve $100,000 in annual income.

What adds the most value to a rental? ›

Top 8 Best Renovations to Boost Your Rental Property's Value
  • #1 Paint Your Property. ...
  • #2 Upgrade the Kitchen. ...
  • #3 Have a Look at Curb Appeal. ...
  • #4 Remodel the Bathrooms. ...
  • #5 Add Popular Amenities. ...
  • #6 Invest in New Floors. ...
  • #7 Brighten Up Your Rental with New Lighting. ...
  • #8 Stick to Modern Design.

What is a good profit for rental property? ›

It is generally recommended to aim for an ROI of 10-15%. However, the ROI that is considered “good” or “bad” is dependent on an individual's financial standing and the particular property they choose to invest in.

Are landlords usually wealthy? ›

Most landlords are not wealthy, they run a business with outgoings their income is from the rent, if someone stops paying rent that can lead to the business failing and the property being sold to cover debts so you are out of a home anyway, lots of landlords have other jobs too, the property may be a retirement income ...

Is being a landlord good passive income? ›

Rent is a Source of Passive Income

One of the biggest benefits of being a landlord is having a passive income. This just means that you'll have a stable, recurring income stream (rent) that doesn't necessarily require a daily effort to maintain.

How long should you hold an investment property? ›

At the minimum, investors should plan to hold any given property for at least a year. Five years is the most common minimum benchmark, but we say a year because of capital gains taxes.

What are the advantages and disadvantages of rental? ›

Pros and Cons of Renting a House
ProsCons
Cheaper upfront costs.You aren't building equity.
It's easy to move out.You need permission to make changes.
You don't pay for maintenance and repairs.Your rent can go up — way up.
You don't pay property taxes.You could be forced to move or evicted.
1 more row
Apr 8, 2024

What is an advantage of renting vs owning? ›

The pros of renting a home include: Short-term savings: Renting is cheaper than buying in the short term because you don't need a big down payment or lump sum to buy a house. Moving flexibility: You have much more flexibility with changing your home and moving around.

How much profit should you make on a rental property? ›

Keep in mind, when it comes to real estate cash flow, calculating your expenses and rental property income will be your number one key to success. Anything around 7% or 8% is the average ROI. However, if you'd really like to succeed, you should always aim higher at around 15%.

How to know if a rental property is a good investment? ›

In real estate, this means that a property is only a good investment if it will generate at least 2% of the property's purchase price each month in cash flow. This 2% figure should be the baseline; if a property will generate more than 2% of the total monthly, it is definitely a good investment.

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