Why is volume important in stock trading? – Bad Investment Advice (2024)

Why is volume important in stock trading? There is a straight and simple answer to this question – volume is important because it shows the strength of price movement. Like with most price phenomena in the stock market, we are concerned with changes rather than steady states so changes in trading volume are important signals.

This article looks at examples of changes in trading volume under different price movement conditions and draws general lessons and conclusions.

What is volume

Volume is usually taken to mean the number of trades in a stock in any one trading day. We talk about stocks that are thinly traded, if the volume is comparatively low and stocks that are heavily traded if the volume is comparatively high.

In fact some stocks and ETFs have consistently high trading volume and others have consistently low trading volume. Let’s remember though that trading volume is just the number of shares traded in any one day. There is another measure called dollar volume which is the number of shared traded multiplied by the price.

High volume examples

Among the companies whose stocks consistently trade with high volume are some major household names.

Bank of America Corporation, symbol BAC had an average daily trading volume of 81,891,232 and an average daily closing price of $25.29 in June 2020. Here is what that looks like.

Why is volume important in stock trading? – Bad Investment Advice (1)

1)Data source for all charts Yahoo Finance, or ETrade. Charts and calculations were prepared by https://badinvestmentsadvice.com/

General Electric Company, symbol GE had an average daily trading volume of 103,510,318 and an average daily closing price of $7.21 in June 2020 and this is what that looks like on a chart.

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Those are both large-cap blue chip stocks that have been among the highest volume traded stocks on US markets for many years. Lets’ take a look at another high volume stock.

Apple Inc is one of the leading mega-cap stocks of the technology sector which has itself been leading the market advances of recent years. Apple Inc, symbol APPL had an average daily trading volume of 35,851,786 and an average daily closing price of $345.81 in June 2020. Here is the chart for Apple Inc in that month.

Why is volume important in stock trading? – Bad Investment Advice (3)

To make a bit more sense of these we should put the price and volume statistics into perspective.

Dollar volume with respect to market capitalization

In June 2020, Bank of America average closing price was $25.29 and the average daily volume was 81,819,232, so the dollar volume was $2,070,908,366 which equates to around 0.97% of its market capitalization of $213,420,000,000.

General Electric Company, with an average closing price of $7.21, daily volume of 103,510,318 meant a dollar volume of $746,273,401 which is around 1.19% of its market capitalization of $62,454,000,000.

In comparison, Apple Inc. had an average closing price of $345.81 daily volume of 36,851,786 so a dollar volume of $12,743,582,115 which is around 0.75% of its market capitalization of $1,694,000,000.

So those large and very large-cap companies all trade with a volume that results in a dollar volume is around 1% of the market capitalization. Let’s take a look at an actively traded small-cap stock.

Calyxt Inc. symbol CLXT is a small biotech company involved in gene splicing plants mainly for agricultural purposes. It is one of those small biotech companies working with genome splicing or CRISPR technology which is one of today’s ‘hot topics” for investors. It has a market capitalization of $150,665,000. In June 2020. Here is the chart of its share price and volume in June 2020.

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In June 2020 Calyxt Inc had an average daily volume of 83,841 and an average closing price of $5.19 meaning an average dollar volume of $435,211 which is just 0.29% of its market capitalization of $150,665,000. On the thinnest day of trading the volume was just 23,300.

This highlights a potential problem with small-cap stocks, Trading volume can collapse. So even if your crystal ball works wonders and you jump into a small-cap that appreciates nicely, you still need to know that on the other side of the gain there will be enough liquidity for you to get out.

The generally accepted wisdom regarding small-cap stocks is to look at average volume over a good three-month period. The definition of a small-cap stock is not fixed. I have found it wise to be careful with anything below about $150 million in market capitalization though most brokerage houses would consider that to be already micro-cap.

Volume – a recent example

To take a closer look at trading volume, here is a chart of the price of the State Street Global Advisors fund that tracks the Standard and Poor’s 500 index, pr S and P 500 for short by the symbol SPY for the period July 2019 through to mid July 2020.

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As many of us know, through 2019 we saw the market steadily climb to a peak on 19 February 2020. The S and P 500 reached 3,386.15 and SPY closed at $335. Both then dropped dramatically to a low on 23 March 2020 when the S and P 500 reached a low point of 2,191.86 and SPY closed at $222.

What is interesting is noting the trading volume that accompanied these dramatic price swings. Let’s take a look at SPY for a five-year period prior to mid-July 2020. Here is what that looks like.

Why is volume important in stock trading? – Bad Investment Advice (6)

It is interesting to note the patterns in trading volume. It brings us to the main point of this article.

If upward price movement is accompanied by increasing trading volume then that shows that the upward movement is strong and is likely to continue.

If on the other hand there is an upward movement in price and the daily trading volume starts to decline, that shows a weakening price trend and may indicate that a trend reversal is on the way. We can see this on both charts at the 19 February 2020 peak. The daily volume on the SPY dropped noticeably lower just before the market tanked.

Why is volume important in stock trading? – Bad Investment Advice (7)

We are looking at the 5-year chart as well to put the daily volume in February 2020 in context. Going back 5 years we can see that the even though the index was in new highs the volume would still shrink noticeably in February 2020. Here is a closer look at that exact period.

Why is volume important in stock trading? – Bad Investment Advice (8)

If we look back at the average daily volume over different periods for the SPY this is what we see.

  • July through December 2015, average volume 132,180,889
  • January through December 2016, average volume 104,724,339
  • January through December 2017, average volume 70,457,158
  • January through December 2018, average volume 97,164,471
  • January through December 2019, average volume, 70,032,142
  • January through 19 February 2020, average volume, 62,732,615

Noting that the SPY hit its all time high on 19 February 2020, with weak volume the subsequent price collapse seems justified.

Volume compared with MACD and RSI

Let’s take a look at the SPY for the same period, comparing the price movement with volume, the Moving Average Convergence Divergence, or MACD for short and the Relative Strength Index or RSI for short.

Why is volume important in stock trading? – Bad Investment Advice (9)

Buy and sell signals from the MACD have been examined here, similarly how the RSI can be an indicator of price trend momentum here.

I know that wisdom in hindsight is easy and this is only looking closely at one single price movement but I do think it is fair to note that the drop in trading volume at the price peak was a strong signal, confirmed a few days later by the MACD crossing over its signal line.

As regards the RSI, this is more valued as a limited indicator of continuation of a price movement rather than indicating a reversal. In fact, it was suggesting that the SPY was already overbought in December 2019 and January 2020.

Answers to common questions

  • Why does volume matter in stock trading – the strength of volume is an indicator of the strength of price movement.
  • How does volume affect trading – if volume is increasing traders expect the price movement to continue. If volume is decreasing traders expect the price movement to weaken and reverse.
  • Is volume good or bad for stock trading – volume is an indicator of whether price movement will continue or reverse.
  • What happens when stock volume increases – when stock volume increases, price movement whether trending up or trending down is likely to continue and strengthen.

Here is a single-page PDF summary of volume in stock trading.

I hope you found this article interesting and useful. Do leave me a comment, a question, an opinion or a suggestion and I will reply soonest. And if you are inclined to do me a favor, scroll down a bit and click on one of the social media buttons and share it with your friends. They may just thank you for it.

Disclaimer: I am not a financial professional. All the information on this website and in this article is for information purposes only and should not be taken as investment advice, good or bad.

Affiliate Disclosure: This article contains affiliate links. If you click on a link and buy something, I may receive a commission. You will pay no more so please go ahead and feel free to make a purchase. Thank you!

References

References
1 Data source for all charts Yahoo Finance, or ETrade. Charts and calculations were prepared by https://badinvestmentsadvice.com/
Why is volume important in stock trading? – Bad Investment Advice (2024)

FAQs

Why is volume important in stock trading? – Bad Investment Advice? ›

Trading volume, which measures the number of shares traded during a particular time period, can help. While swings in trading volume may not be enough on their own to reveal changes in a trend, they can give you a sense of how much strength there is behind a move.

Why is trading volume so important? ›

Trading volume also serves as a warning as to whether a stock is on the verge of breaking into upside territory (high volume) or into a downside trend (low volume). High volume also gives investors more flexibility to determine when it's the right time to sell since it translates to greater liquidity.

Is high volume good or bad for a stock? ›

Why It Matters. If you see a stock that's appreciating on high volume, it's more likely to be a sustainable move. If you see a stock that's appreciating on low volume, it could be a dead cat bounce. Logically, when more money is moving a stock price, it means there is more demand for that stock.

Is low volume good or bad for stocks? ›

So, low trading volume can indicate a lack of interest in either buying or selling. That means it could be bullish if low volume occurs in a downtrend. It could be bearish if it's noted in an uptrend.

What is the 10 am rule in stock trading? ›

Some traders follow something called the "10 a.m. rule." The stock market opens for trading at 9:30 a.m., and the time between 9:30 a.m. and 10 a.m. often has significant trading volume. Traders that follow the 10 a.m. rule think a stock's price trajectory is relatively set for the day by the end of that half-hour.

Why is volume so important? ›

Volume is an important indicator in technical analysis because it measures the relative significance of a market move. The higher the volume during a price move, the more significant the move; the lower the volume during a price move, the less significant the move.

What can trading volume tell you? ›

Trading volume, which measures the number of shares traded during a particular time period, can help. While swings in trading volume may not be enough on their own to reveal changes in a trend, they can give you a sense of how much strength there is behind a move.

What is a bad trading volume? ›

Typically, any stock that trades at fewer than 10,000 shares a day is considered a low-volume stock.

How much volume is good for day trading? ›

It is recommended that day traders look for stocks with at least one million in volume. Higher volume also means it's easier to buy and sell stocks because more people looking to buy or sell. In a chart, you will typically find a volume bar chart at the bottom, as seen below.

What is a safe volume for stocks? ›

Thin, Low-Priced Stocks = Higher Investment Risk

To reduce such risk, it's best to stick with stocks that have a minimum dollar volume of $20 million to $25 million. In fact, the more, the better. Institutions tend to get more involved in a stock with daily dollar volume in the hundreds of millions or more.

What is volume strategy? ›

Volume by price strategy plots the currency pair's volume on the vertical axis. This provides traders with an idea about the volume that has been traded for the currency pair at different price levels. It also helps in identifying extreme volume areas that depict key support and resistance price levels.

What is the average trading volume? ›

Average Daily Trading Volume (ADTV) is a technical indicator used by investors that refers to the number of shares of a particular stock that, on average, change hands during a single trading day. The average daily trading volume can be calculated for any span of time – five days, 10 days, etc.

What is the 11am rule in stocks? ›

What Is the 11am Rule in Trading? If a trending security makes a new high of day between 11:15-11:30 am EST, there's a 75% probability of closing within 1% of the HOD.

What is No 1 rule of trading? ›

Rule 1: Always Use a Trading Plan

You need a trading plan because it can assist you with making coherent trading decisions and define the boundaries of your optimal trade.

What is the 72 hour rule in stocks? ›

The next time you hear about a “can't miss” stock tip, wait 72 hours before doing anything. This gives you time to let the hype die down and think about whether the investment truly aligns with your goals and values.

What is the importance of volume in option trading? ›

Options volume is helpful because it gives investors a clue about the total liquidity in that specific market. When many contracts exchange hands daily, the market likely has sufficient liquidity for more efficient pricing and narrower bid-ask spreads.

Why is volume important in business? ›

Sales volume is a useful metric because it allows you to identify things that aren't working. For instance, if a certain region or product line is performing comparatively poorly, you can shift focus away from it, or update your sales strategy accordingly.

Why is volume important in swing trading? ›

Identifying Breakouts and Reversals: Volume can help swing traders identify potential breakouts or reversals. Breakouts occur when the price moves beyond a significant level of resistance or support.

Why is ETF volume important? ›

Trading volume: ETFs with higher trading volumes may have greater liquidity, though not necessarily. More active trading can lead to narrower bid-ask spreads, reducing the cost of trading.

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