A set of recurring trends that express the normative schemes on the exchange of gifts. There is a social level of analysis that supports supra-individual assessments usually associated with the gender and age of the recipients, as well as the type of social relationship between the two people involved. And there are also more personal and emotional considerations. The gift code defines the type of gift considered appropriate for a specific person and also justifies the efforts required to purchase it.
Published in Chapter:
Gifts as Language: Gift Code Between Relatives
Alice Duarte (University of Porto, Portugal)
Copyright: © 2020|Pages: 15
DOI: 10.4018/978-1-7998-3115-0.ch003
Abstract
This chapter addresses the issue of gifts as a language of sociability. The culture of our industrial and post-industrial societies over the last centuries has largely become a culture based on mass-produced and mass-distributed objects. There is no doubt that people use these commodities as part of processes within which social and moral considerations come into play, but this is hardly explained in phenomenological terms. This chapter proposes to analyse consumption as a cultural practice, pointing out the instrumental role of commodities as a language available to social actors to express and to communicate. It highlights some aspects of the gift code between relatives, the key purpose of which is to explain how interpersonal relations are produced through the exchange of gifts between subjects, in this case linked by family ties. There is a significant degree of diversity in the exchange of gifts between relatives, encompassing emotionally charged contexts. The author conducted a qualitative research consisting of in-depth interviews and ethnography in Northern Portugal.
FAQs
The gift code defines the type of gift considered appropriate for a specific person and also justifies the efforts required to purchase it.
What is a gift code? ›
Gift codes are short, most often single use, codes that can be entered by customers at the time of booking, acting as a fixed amount payment against the value of a booking.
What is global gift card? ›
The Global Gift Card from GoGift can be used internationally in numerous countries. It can be used locally across thousands of renowned brands within multiple industries.
What is your gift card code? ›
Simply put, a gift code or a gift card code is the primary number on a gift card. For Visa® or Mastercard® gift cards, the code is typically a 16-digit number embossed in raised-lettering on the front of the card–just like you would see on a debit or credit card.
What is a gift card code for visa? ›
Every Visa gift voucher has a 16 digits card number on them and a three-digit security code at the rear of the card.
How many digits is a gift code? ›
Find where to buy gift cards. Gift card redemption codes are typically a 16-digit combination of numbers and letters.
What is a gift code PIN? ›
A gift code is the 16- to 25-digit number located on the front or back of a gift card. Depending on the brand, a gift code can also be alphanumeric. Note that the Personal Identification Number (PIN) and Card Value Verification (CVV) are not part of the gift code but are required for security.
How to use the Global gift card? ›
The Global Gift Card and The Super Gift Card are only usable directly on gogift.com - they are not usable in stores, neither physical stores nor web shops (other than gogift.com). You will be asked to verify the location we automatically placed you in. Important! This location must be your country of residence.
Where can I spend a global gift card? ›
Amazon, Tesco, Marks & Spencer, Sports Direct, Zalando and much more. If you have more than one Global Gift Card, those can be added to your balance, by clicking the link received in your email inbox.
What are global cards? ›
A Global Card grants you the convenience of utilizing your credit card while traveling abroad. It allows you to make purchases in various currencies and then pay off the balance in your home currency. The credit limit for your card is determined by your basic travel quota (BTQ) entitlement.
Find the 16-digit code on the back of the card. For some gift cards, you might need to peel or gently scratch off the label to see the code.
What is the 16 digit code on a gift card? ›
However, the 16-digit number on a debit gift card is different from the CVV. The 16-digit number is the card number, which is used for identifying the card and processing transactions. The CVV is a separate security feature.
What is the activation code for a gift card? ›
If a card needs to be activated, the ID number and activation code will be on the card, as well as a website and toll-free phone number via which you can activate the card. Gift cards that need activation may also require you to use a PIN.
Where is the code on a gift card located? ›
Gift Card & PIN Numbers
On some cards, this number is printed above a magnetic stripe and will contain exactly 16 digits. On other cards, this number may be as many as 30 digits and will be printed below a barcode.
What is a gift code for? ›
The gift code defines the type of gift considered appropriate for a specific person and also justifies the efforts required to purchase it.
Where is the 10 digit code on a Visa gift card? ›
Enter the 10-digit number under the barcode on the back of your card.
Where is a gift card number or code? ›
Gift Card & PIN Numbers
On some cards, this number is printed above a magnetic stripe and will contain exactly 16 digits. On other cards, this number may be as many as 30 digits and will be printed below a barcode.
What is an example of a gift code on Amazon? ›
A voucher code is 13 characters long (excluding hyphens) and contains both letters and numbers (for example XXXX-XXXXX-XXXX). You should not enter the Reference ID in this field. A Reference ID is different from Voucher Code and is 16 characters long containing only numbers (for example, 6014 8515 1234 5678).
What does redeem gift code mean? ›
Redemption Code means an electronic code that is necessary to obtain the benefit of gift certificates, promotional points or other promotional coupons. Seen in 3 SEC filings. Redemption Code means an electronic code needed to obtain the benefit of gift certificates or other promotional coupons.
What is a digital gift code? ›
A digital gift card is the online equivalent of a traditional gift card. It's considerably more handy because you don't have to bring it with you to the store. Furthermore, the digital codes are frequently sent to your email or phone, making them more difficult to misplace.
