Amazon sellers must follow the Sellers Rules of Conduct and other Program Policies. This set of regulations is always expanding. For example, the most recent amendment to the Code of Conduct is a statement to price fixing. However, this is no excuse for failing to keep up with policy changes. If Amazon sellers make any Amazon policy violations, they can anticipate Amazon to take some action against their account, including:
1. Listings are being deactivated.
2. Taking away selling powers.
3. Putting a stop to payments for up to 90 days, sometimes known as the 'cooling off period.
4. Payouts are being held indefinitely.
How to Respond to Amazon Policy Violations?
On Amazon, the only constant changes, as we frequently remark. Amazon has taken several methods to policy infractions over the years. Sometimes it's zero-tolerance, in which they freeze an account, and nothing the Amazon sellers say can convince them otherwise.
Each sort of infraction has a unique solution. They now use an auto-reply sort of appeal answer. Everything is automated, and responses are required in as little as three days. As a result, knowing how to tackle individual breaches is critical to keeping selling rights.
1. Amazon policy violations regarding product listing
A listing policy offense is committed when Amazon sellers tamper with a listing's feature. This could be owing to a legitimate error. However, it could also be the result of a hijacking effort. Note that certain products cannot be featured on Amazon unless they match the following criteria. Examples of such products are:
- Cameras can only be marketed in their original box or plain cartons if the title states it.
- Computers without their original packing can only be sold as 'Acceptable.'
2. Amazon policy violations regarding product safety
There is a Product Safety Team at Amazon. It is in charge of handling safety concerns and occurrences. Because safety regulations are constantly changing, this crew may encounter new difficulties from one week to the next.
If this occurs, Amazon sellers must submit an Amazon policy violations appeal letter. They will also be unable to submit if any documentation is missing. Here are some examples of what Amazon would look for in a seller attempting to appeal a safety violation disqualification:
- Get rid of the goods.
- Transfer them to more tolerant countries and markets.
- Alter the storage conditions.
- Add cautionary labels.
- Provide installation instructions.
- Conduct regular testing with a recognized laboratory.
- Obtain ISO certification
3. Amazon Policy Violations regarding restricted products
Any item advertised on Amazon must follow Amazon's guidelines and the law. Restricted advertising and selling a specific product category, such as prescription medicines, are strictly forbidden. Expired things, testers, obscene materials, and items that are not age-appropriate are also included.
To sell things like this, Amazon sellers must demonstrate to Amazon that they have been certified by a local authority. They'll likely need a label refresh as well. Pesticide goods, for example, must have an EPA registration number to be sold in the United States.
4. Amazon policy violations regarding restricted categories
Certain product categories are 'restricted.' That means they have limitations. These can be annual, temporary, or permanent. Some of the more well-known restricted categories are Video, DVD, Blu-Ray, and Toys and Games (but only over the holidays).
However, shops, brands, and guarantees can all be restricted. Consider the Made in Italy storefront, limited brands such as Nike, and the Watch Protection Plan warranty. It can take a long time and a lot of money to 'ungate' any of them.
Conclusion
Keep in mind that Amazon holds Amazon sellers responsible for what happens to their accounts. Not the competitors, the staff, the services, or the contractors they hire. As a result, the sellers must ensure they understand Amazon's policies and have processes to guarantee that their staff adheres to them. To get help in understanding different Amazon policy violations, Amazon sellers can consult Evantage.
)
