The Key Benefits of Whisky Ownership and Potential Risks to Consider (2024)

The Key Benefits of Whisky Ownership and Potential Risks to Consider (1)

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Published Aug 14, 2023

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If you are wanting to build your finances and secure your future, diversification is one of the keys to success. While traditional assets like stocks and bonds have long dominated portfolios, alternative investments have gained more popularity in recent years. Whisky, a well-loved spirit with a rich history, has emerged as a unique and profitable investment avenue in the past decade.

A tangible, consumable asset, that’s also culturally significant, Scotch whisky offers numerous benefits that make it an enticing option for investors. In this article, we delve into the benefits that come with whisky investment, ranging from portfolio diversification and attractive returns, to tax-efficiency and the supply and demand nature of the market. At Hackstons, transparency and authenticity are among our core values, and so we also share some of the key risks to consider as well as some ways to mitigate these risks.

The Key Benefits of Whisky Ownership and Potential Risks to Consider (3)

THE RISKS to CONSIDER

Scams

As with any asset ownership market, and in fact many markets outside of asset ownership, whisky is not immune to fraudulent activities. Unfortunately, in any market, unscrupulous individuals may attempt to sell counterfeit or non-existent bottles or casks, exploiting the enthusiasm and trust of potential investors. As such, it is essential to exercise caution when dealing with unfamiliar sellers or investment opportunities.

When looking for companies that can facilitate whisky ownership, we recommend being as thorough as possible with your due diligence so that you can be confident that you’re working with a trusted and established company, helping to mitigate the risk of falling victim to scams.

Value of cask/whisky diminishing

While the whisky market has shown significant growth, it is essential to recognise that the value or returns of each whisky cask is never guaranteed. Factors such as brand reputation, rarity, age, the type of finish and demand all influence the potential for value appreciation. Economic conditions and changing consumer preferences can also impact the market dynamics, leading to fluctuations in whisky values. With this being said, as a general rule of thumb, whisky which is held for long periods of time, that also does not fall below a minimum ABV of 40%, will always have a value and usually more than what was originally paid.

Damage or theft

Physical assets, such as whisky casks or bottles, are of course more susceptible to damage or theft than more nebulous assets such as stocks and shares. Fire, water damage, or improper storage conditions can lead to a significant loss of investment value. Additionally, theft poses a risk, as rare and valuable whiskies can be attractive targets for criminals.

While all whisky casks need to be stored in a HMRC-bonded warehouse, the insurance for these facilities usually only protects the structure of the building itself, and not its contents. As such, If you’re looking to own whisky, you should ensure proper insurance coverage for your casks. At Hackstons, We offer an extensive and bespoke insurance policy to all our cask owners. Our policy covers fire, theft and damage and your cask is insured to its current value, rather than the purchase price, providing you with top of the range capital security.

Whisky ABV dropping below the accepted standard

Whisky ageing involves the evaporation of alcohol known as the "angel's share." Over time, the ABV (alcohol by volume) of the spirit can drop below the required minimum for classification as whisky. While some degree of ABV reduction is expected (around 2% each year) and contributes to the complexity of aged whisky, excessive evaporation can diminish the product's quality and value.

Once Scotch drops below 40% ABV, it is no longer considered Scotch whisky, and so you should stay informed about the ABV levels of your cask to ensure that it doesn’t drop below 40% ABV. We recommend checking the ABV level of your cask every 3-5 years for younger casks, and every 2-3 years for casks that are older. This is known as regauging your cask, and is a service that clients can request from us at Hackstons.

Having covered the potential risks to consider around whisky ownership, let’s now delve into the multiple benefits that come with owning a tangible, liquid asset such as whisky.

The Key Benefits of Whisky Ownership and Potential Risks to Consider (4)

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The Key Benefits of Whisky Ownership and Potential Risks to Consider (2024)

FAQs

What are the risks of investing in whiskey? ›

Fire, water damage, or improper storage conditions can lead to a significant loss of investment value. Additionally, theft poses a risk, as rare and valuable whiskies can be attractive targets for criminals.

What are the benefits of investing in whiskey? ›

Whisky Casks Grow Exponentially In Value As The Liquid Matures. One of the unique aspects of whisky cask investing is that the liquid continues to mature over time. In stark contrast to other tangible assets like precious metals, property or art; whisky contained in a cask naturally gets better with time.

Is whisky still a good investment? ›

On average, the annual return on a cask of fine whisky is 12%. This staggering number means it only takes 5 years to come back to the invested price and 6 years to make a profit. However, the best thing about whisky is its value will continue to grow as the whisky distils or the bottles increase in rarity.

What is the truth about investing in whiskey? ›

As all investors will tell you, diversification is key and many people like the idea of owning material tangible assets in their portfolios. But investing in whiskey and other bottled spirits can be risky. Most are unlikely to appreciate meaningfully in value, so doing a lot of research first is a must.

What are the problems with whiskey? ›

Potential Risks of Whiskey

Over time, high alcohol consumption can increase your risk of chronic disease and other health issues. Whiskey's heart benefits come with small doses. Heavy alcohol use can lead to high blood pressure, high cholesterol, and heart disease.

Is whiskey Risky? ›

While moderate consumption of whiskey may offer potential health benefits, excessive alcohol consumption can have harmful effects on one's health. It is essential to consume alcohol responsibly and in moderation to avoid the adverse effects associated with heavy drinking.

What is the ROI on whiskey investment? ›

Returns on whisky investments can range from modest to substantial, depending on the investor's level of expertise and the specific bottles or casks acquired. According to some reports, high-quality, rare whiskies have seen annual returns of around 10% to 20%, although this should not be considered a guarantee.

How profitable is whiskey? ›

Historically, whiskey casks have returned 12%-15% annually for the past 15 years. However, keep in mind that the profit you make on your cask whiskey investment depends on both the whiskey and barrel quality (since the barrel is what gives cask whiskey its unique characteristics during the maturation period.)

Is it worth keeping whisky? ›

After waiting a few years, whisky tends to increase considerably in value. If you have decided to invest in whisky, you will want to ensure you store it correctly. We invite you to read on as we offer some useful tips and information about keeping your whisky in top condition.

Is whiskey recession proof? ›

Throughout history, American whiskey has demonstrated its ability to withstand economic turbulence: Prohibition and the Great Depression: Despite the challenges posed by Prohibition and the Great Depression in the early 20th century, American whiskey endured.

What is the riskiest investment? ›

The riskiest investments are often speculative in nature. While there are investment opportunities in each asset class that could result in you losing some or all of your money, cryptocurrency is often considered to be among the riskiest types of investments.

Is whiskey a better investment than gold? ›

Final Words. Whisky can be a good investment for investors who are looking for an alternative asset that can offer good returns. Whisky has several advantages over gold as an investment, including limited supply, growing popularity, and tangibility.

Can you make money on whiskey investment? ›

Investing in whisky can be a potentially profitable venture, as the value of rare and collectable whisky has increased over time.

What are the disadvantages of whiskey? ›

Side effects of drinking whisky every day include:
  • Weight gain.
  • Increased risk of cancer.
  • Increased inflammation.
  • Damage to essential organs, leading to illnesses like pancreatitis and liver disease.
  • Compromised immune system.
  • Social, financial, and professional setbacks.
Apr 8, 2024

Is it worth investing in a whiskey barrel? ›

Casks offer more stable ROI and return between 12-15% on average as the whiskey inside matures and appreciates in value. Guaranteed Authenticity: The chance of buying a fake bottle of whiskey is higher as a rare bottle can be forged.

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