WHAT IS THE POWER OF THIS FRAMEWORK?
The power of The House Model rests on three different pillars.
First, the framework is designed in the form of an analogy. The power of an analogy lies in the fact that it allows an audience to easily understand complex or abstract situations. The framework disaggregates an organization in basic areas of activities and key components by building an analogical bridge between an organization and a house.
Second, the framework relates the main aspects of an organization regardless of the size, type of industry, or purpose of the organization. It helps users to understand how different areas and activities of a company and intangible business concepts coalesce and fit into the organizational puzzle.
Third, the model is underpinned on visual thinking. Among many advantages, this method allows thinkers to deal with complexity, focus their attention, reduce overwhelm, convey ideas, take different perspectives, and most importantly, make meaning. Visual thinking is a tool that uses drawings, icons, lines, colors, and shapes to relate, connect, and translate abstract ideas into concrete and visible images and diagrams.
Fourth, the House Model design uses chunking. Chunking can be understood as a technique that connects separate pieces of information together to work as a whole. This process helps the brain make connections and relationships. If information is organized in chunks, the working memory significantly increases its capacity to hold more information. For example, consider the word tree. We all know that a tree has roots, a trunk, bark, branches, twigs, leaves and flowers, and that it also provides shelter for birds and other animals. All of this information is therefore chunked together with the word tree. By chunking, our memory can store smaller pieces of information into bigger and more familiar units. Chunking is a method used by the human brain to reduce load, facilitate storage and retrieval, and make connections between new experiences and what is already known.
