The Business of Fashion (2024)

Clint is the founder of Corteiz, a cult London streetwear label founded in 2017.

Corteiz exploded in popularity during the pandemic, and its logo depicting the former prison island Alcatraz has become a recognisable signature on the streets of London and beyond.

A native of North West London, Clint quickly gained a reputation for his approach which infuses a gritty London identity into social media content and limited-run products. Items are sold via a password-protected ecommerce site or gamified physical drops that have attracted thousands of young shoppers in London, New York and Paris.The scarcity strategy, coupled with the brand's private Instagram account (which at the time of writing has over 860,000 followers) has created an air of exclusivity around the brand.

In January 2023, Corteiz launched a collaboration with Nike, releasing three limited edition Air Max 95 colourways, and sold it at eye-catching physical drops in London, New York and Paris. It was a sign of how far the Corteiz had come as a force in fashion — three years earlier Nike sued the brand for alleged trademark infringement relating to its iconic “Cortez” sneaker franchise.

Corteiz’s ascendancy to the fashion mainstream was again recognised in September 2023 when the brand was nominated by the British Fashion Council for its “New Establishment Menswear” award.

VITAL STATISTICS

NATIONALITIESNigerian, British, UK

LOCATIONUnited Kingdom

MEMBER SINCE2023