The 7 Rs of logistics (2024)

In this step, we unpack the concept of logistics by looking at the 7 Rs.

© Coventry University. CC BY-NC 4.0

In this step, we look at the 7 Rs of logistics.

So, what are the 7 Rs? The Chartered Institute of Logistics & Transport UK (2019) defines them as:

Getting the Right product, in the Right quantity, in the Right condition, at the Right place, at the Right time, to the Right customer, at the Right price.

This definition is useful because it explains the function of logistics, getting things moved about in a synchronised fashion to meet a specific criteria such as timeliness, condition and the correct place!

Another definition that also reflects the Rs of logistics is:

The process of planning, implementing, and controlling the efficient and effective forward and reverse flow and storage of goods, services, and related information from point of origin to point of consumption for the purpose of meeting customer requirements. (Council of Logistics Management 1991)

Many of the Rs of logistics are about planning, implementing and controlling movement to meet some form of customer requirement – in effect, highlighting the customer service aspect of logistics.

Your task

Reflect on your experience of purchasing products, and consider those retailers who do the 7 Rs of logistics well (or not so well).

References

The Chartered Institute of Logistics & Transport UK (2019) Glossary of terms and dictionaries. [online] available from https://ciltuk.org.uk/Knowledge/Knowledge-Bank/Resources/Other-Resources/Useful-glossaries [6 August 2019]

Council of Logistics Management (1991)

© Coventry University. CC BY-NC 4.0

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Principles of Global Logistics Management

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The 7 Rs of logistics (2024)

FAQs

The 7 Rs of logistics? ›

In this step, we look at the 7 Rs of logistics. So, what are the 7 Rs? The Chartered Institute of Logistics & Transport UK (2019) defines them as: Getting the Right product, in the Right quantity, in the Right condition, at the Right place, at the Right time, to the Right customer, at the Right price.

What is the 7 R's of logistics? ›

In this step, we look at the 7 Rs of logistics. So, what are the 7 Rs? The Chartered Institute of Logistics & Transport UK (2019) defines them as: Getting the Right product, in the Right quantity, in the Right condition, at the Right place, at the Right time, to the Right customer, at the Right price.

What are the 7 Ps of logistics? ›

The 7 Ps of logistics sector are: Pricing, Promotion, Place, People, Physical Evidence, Process, and Product.

What are the 7 C's of logistics? ›

We identify, based on the literature, the '7 Cs of supply chain management': Connect, Create, Customise, Coordinate, Consolidate, Collaborate and Contribute.

What is the right quantity on the seven-R concept? ›

Right quantity

Knowing the exact quantity and meet the demand is the key point for a manufacturer in keeping reputation and avoid losing money. If a company produces too much products, the warehouse would be overloaded and other related expenses will be raised.

Why is 7R important in logistics? ›

By understanding and optimizing the 7R's of logistics, you can make sure that your supply chain runs smoothly. The 7R's stand for right product, right customer, right price, right quantity, right condition, right time, and right place.

Why is the 7Rs important? ›

⚽ The 7 R's (or Rights) are the set of ideals and principles used by organizations that can be a foundation to be successful in the trucking and logistics industry. These are the 'right' product, quantity, condition, place, customer, time, and price.

What do the 7 Ps stand for? ›

The 7Ps of marketing are product, price, place, promotion, people, process and physical evidence.

What are the 7 Ps of transportation? ›

Product, pricing, place, promotion, physical evidence, people and processes.

What are the 7 Ps of service strategy? ›

The 7P's of Service Marketing encompass Product, Price, Place, Promotion, People, Process, and Physical Evidence. This framework is essential for effectively marketing intangible services, ensuring customer satisfaction, and building strong relationships.

What are the seven S's of supply chain management? ›

These Seven S's of SCM are Synergy, Standards, Semantic, Serialization, Synchronization, Sustainability and Social and we will now review each of these at a summary level so you can see where we're headed. Synergy is an elusive thing.

What is the 7 C's checklist? ›

The 7 Cs stand for: clear, concise, concrete, correct, coherent, complete, and courteous. Though there are a few variations. You can use the 7 Cs as a checklist in your written and spoken messages. Follow our examples to learn how!

What is ABC in logistics? ›

Activity-based costing (ABC) is a methodology that identifies activities in an organization and determines the cost associated with a specific commodity for each of those activities.

What are the 7 Rs of logistics? ›

The seven Rs of logistics are defined by the Chartered Institute of Logistics and Transport as “getting the right product, in the right quantity, in the right condition, at the right place, at the right time, to the right customer, at the right price.”

What is the 7 R's? ›

Getting started with the 7Rs: Rethink, Refuse, Reduce, Reuse, Repair, Regift, Recycle. Previous.

How do you apply 7 R's? ›

What are the 7 R's of Waste Management?
  1. Rethink. Become a more conscious consumer. ...
  2. Refuse. Say “no” to products you don't need or won't use. ...
  3. Reduce. Lower the amount you buy & how often you buy. ...
  4. Reuse. Upcycle items you would typically throw away. ...
  5. Repair. ...
  6. Regift. ...
  7. Recycle.
May 5, 2022

What are the 7rs rules? ›

What are the 7 R's of Waste Management?
  • Rethink. Become a more conscious consumer. ...
  • Refuse. Say “no” to products you don't need or won't use. ...
  • Reduce. Lower the amount you buy & how often you buy. ...
  • Reuse. Upcycle items you would typically throw away. ...
  • Repair. ...
  • Regift. ...
  • Recycle.
May 5, 2022

What are the 5 P's of logistics? ›

The 5 P's of logistics are an essential framework for logistics management. Your shipping and logistics company follows these 5 basic principles in order to provide you with the best service possible. The 5 P's include people, products, processes, partnerships, and performance.

What are the 4rs in logistics? ›

This has led to defining the principles of the 4 Rs of supply chain management: Reliability, Responsiveness, Resilience, Relationships, which must be established as the main objectives of logistics strategies.

What are the 3rs in logistics? ›

Reduce, Reuse and Recycle.

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