The 5 Second Rule | MEDirect (2024)

It’s well known the opportunity for growth and expansion lies in our ability to step outside our comfort zone. We all know what we need to do to get what we want, but despite our good intentions and practical applications (goal setting, time limits, “psyching ourselves up”) we still don’t do what we know we need to do. If it was as simple as “Just do it”, we’d all have and be everything we want. If we really want it, then why don’t we do it? The reason is, we generally don’t feel like it.

Unfortunately, motivation doesn’t just come in an instant and stay for the rest of our lives. So instead of approaching goals like a “to do” list, we must start thinking about the small changes we make every day, that make life-altering positive differences over time. Neuroscience has shown something functional has to happen before we take action- we must learn to conquer our own feelings. Because of the way our brain is hardwired, when our thoughts and feelings are at war, our feelings always win. If we don’t feel like doing it, we won’t do it. That’s why we need the 5 Second Rule.

The 5 Second Rule is a metacognitive “starting ritual” that will be the push you need in the moments when you don’t feel like it but know you should do it. The rule is simple: If you have an impulse to act on a goal, you must physically move within 5 seconds or your brain will kill the idea. 5-4-3-2-1. This rule has been used by US companies like Nestle, Microsoft, Cisco, Chase, and Johnson and Johnson to teach team members how to stay focused and follow through on goals, how to outsmart self- doubt and overcome fear, worry and anxiety. It’s been used to overcome procrastination, to start and maintain momentum, and to make decisions which have transformed organisations.

Through the 5 second rule, sales results have been turned around, managers have been born, award-winning campaigns have been launched, and lives have been changed.

Based on the best-selling, ground-breaking work of Mel Robbins, the 5 Second Rule has now become a worldwide movement that is helping people and their organisations make simple decisions that have an enormous impact. Learn the secrets of the 5 second Rule at this workshop.

The 5 Second Rule | MEDirect (2024)
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