The 30 Wears Incentive: Vino Supraja- Upcycled, Recycled Fashion (2024)

At Vino Supraja, minimizing waste is a core value, which is why we've introduced our 30 Wears Incentive.

WHAT IS THE 30 WEARS RULE IN SUSTAINABLE FASHION?

The 30 Wears Rule is a sustainable fashion principle advocating that you should only purchase garments you intend to wear at least 30 times and avoid discarding items worn fewer than 30 times. This approach aligns with sustainable fashion practices, emphasizing longevity and reducing textile waste.

While wearing a garment 30 times might seem challenging, it's achievable with sustainably made, high-quality clothing. Our eco-friendly clothes are designed for durability so you can enjoy them for years. By adopting a sustainable wardrobe, you'll have fewer, more versatile pieces worn frequently. Learn more in our blog post, "5 Steps to a More Sustainable Wardrobe."

Recycle with Us and Earn Rewards!

If you’ve worn a Vino Supraja garment 30 times and wish to refresh your wardrobe, you can return it to us after at least 18 months of ownership. Simply email us a photo of the garment and your purchase date. Once we receive the returned item, we'll send you a 15% discount coupon for your next purchase.

We’ll recycle your garment’s fibres into new, sustainable fabrics, contributing to a circular fashion economy.

The 30 Wears Incentive: Vino Supraja- Upcycled, Recycled Fashion (2024)
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