Social Media Mentions | KPI example | Geckoboard (2024)

FAQs

What is a mention in social media? ›

What are Social Media Mentions? Social Media Mentions are a measure of how many times your brand name has been mentioned on social media channels such as Facebook, Twitter and Instagram.

Strategies to Increase Social Media Mentions

Encourage user-generated content: Encourage your customers to create content related to your brand and share it on social media. This can be through contests, giveaways, or simply by providing an exceptional customer experience.

A media mention is using a brand name or keyword you're tracking. It can occur in various mediums, such as print newspapers, online news websites, magazines, and blog posts.

Social media key performance indicators (KPIs) measure how your social networks perform. In other words, these metrics track if you're meeting—or exceeding—your goals so that you can plan the next best course of action.

There was barely a mention of the plan's possible dangers. The mere mention of blood makes me ill. I get nervous at the mention of his name. Her contributions deserve a mention.

A tag is the "at" symbol (@) preceding a person's or brand's name on a social network. For example, if you wanted to tag Apple's CEO Tim Cook, you would use @Tim_Cook (Apple is conspicuously absent from Twitter, however). You'll see over 17 screenshots of tags in this guide (scroll to see them).

When you open a social media mention in the Feed, you will be able to interact with it. At the bottom of the Mention preview, you will see the profile image and profile name of the account you are replying with! Clicking on the profile will allow you to switch profiles if you have access to multiple.

When you mention a person, Page or group in a post or comment, a link is created. The audience for the link that's created depends on the privacy settings of the person, Page or group you mention. For example, if you mention a secret group, only that group's members can see the link.

Tracking mentions is essentially finding out when someone mentions one or more of your relevant keywords online. It can be your brand name, CEO's name, competitor's name, product, etc. You can find mentions on social media, media outlets, forums, etc.

What is media tagging? ›

Tagging: Brief Summary

Tags are markers used to label Internet content with additional information. They're used in different ways, depending on the context and the particular channel. For example, blog posts or posts including photos on social media channels like Facebook and Twitter can all be tagged.

Track media mentions effectively by using media monitoring tools like Google Alerts, Mention, or Brandwatch. Set up specific keywords related to your brand and industry to receive real-time notifications. Monitor social media platforms, industry forums, and news outlets for relevant mentions.

Social Media Identifier means any name, xxxx or other identifier (either alone or in combination with any other name, xxxx or other identifier) used to establish an account, screen name, nickname or “handle” on, or means to locate any, social media product, service, application or tool (e.g., Twitter, Facebook, etc.) ...

Examples of objective social indicators include unemployment rates, crime rates, estimates of life expectancy, health status indexes such as the average number of “healthy” days (or days without activity limitations) in the past month for a specific population, school enrollment rates, average achievement scores on a ...

Every business has an ecosystem forming within the social web. The ecosystem is driven by the people who have experience with your brand. Whether suppliers, employees or customers the relational experience with your brand is what influences your brands “social marker”.

A 'mention' includes the first time your matter will be heard before the courts and occurs before your charges are formally listed for a sentence (Plea of 'guilty') or Hearing (Plea of 'not guilty'). This primarily serves the purpose of determining the accused plea to the offence.

to refer briefly to; name, specify, or speak of: Don't forget to mention her contribution to the project. Synonyms: indicate. to cite formally for a meritorious act or achievement: He was mentioned in dispatches from the war zone.

#Hashtags are used when talking about something – a topic or keyword. Using a hashtag creates a link that leads to a page displaying an aggregated list of posts about that thing. On the other hand, @Mentions are used when talking to or about someone (the user account of a person, brand, group, etc.).

Mentions are instances when a business or other user has been mentioned, discussed, or acknowledged via tagging on social media platforms such as Facebook, Twitter, and Instagram.