Self-made millionaire Barbara Corcoran reveals her ‘golden rule’ of real estate investing (2024)

Barbara Corcoran is renowned for her heart-over-head investment decisions—and for bucking conventional finance wisdom, including proudly not saving a “dime” of her substantial wealth. But she must be doing something right, considering she’s worth about $100 million, and she recently revealed some keys to her success in real estate.

In November, Corcoran appeared on the BiggerPockets Real Estate Podcast with her son Tom Higgins to describe two methods she says make up her “golden rule” of real estate investing: putting down 20% on an investment property and having tenants of that property paying for the mortgage.

This is the method Corcoran herself used when she borrowed $1,000 from her then-boyfriend to launch her real estate career. After failing at 22 jobs, she said bye to her waitressing gig and started a “tiny” real estate office in New York. She ended up selling the Corcoran Group to real estate company NRT for $66 million in 2001, launching her into real estate and business investment stardom. She’s been on the main cast of investors on Shark Tank since its 2009 inception, making deals with more than 100 businesses.

The golden rule

Corcoran’s method to real estate investing is tried and true.

“That has always been my golden rule,” she said during the podcast. “Buy a property with 20% down. [That] has always been my formula because they used to do with 10%, but it’s not possible anymore. I repeated that formula again and again and again, and then making sure the tenant has paid my mortgage. It’s pretty easy that way.”

Putting down 10% instead of 20% can leave a buyer with too high of a monthly payment, a risky move sincehousing prices and mortgage rates have continued to rise. A 20% down paymentbetters the chances that she’ll break even more quickly on a property—and make gains sooner.

While that golden rule has worked for Corcoran, other real estate investors warn that a one-size-fits-all rule doesn’t always match market conditions.

“Each investment protocol is entirely unique and different,” Alex Blackwood, CEO and cofounder of real estate investment platform Mogul Club, tells Fortune. “For instance, maybe an investor’s credit score is better so they can take out more with less monthly costs, or maybe interest rates are lower so an investor can increase leverage and still break even.”

Then, break even

Even with a strong track record in real estate investing, Corcoran still never expects to make money on her purchases during the first year or two of ownership, she said on the podcast. But breaking even early on—having a tenant cover the mortgage and other monthly costs the owner has—is a good indicator that the investment property will do well.

“If I break even, I’m smiling all the way to the bank,” she said. “And then by the second year, third year, New York is a magical place. The value always goes up, and then I start getting a lot of cash. Then I refinance, pull a lot of cash out, refinance, pull cash out. Real estate is magical if done right.”

Breaking even in year one helps investors begin profiting in year two, Blackwood agrees. Even though investors may take a short-term hit on a longer-term investment, profitability comes when they can raise the rent, he adds.

The “breaking even” golden rule also ties directly to one of real estate’s “underlying principles,” the first of which is leverage, Ian Formigle, chief investment officer at commercial real estate investing platform CrowdStreet, tells Fortune.

“Borrowing money to acquire real estate can dramatically amplify the returns to investors, but it can also amplify the risk,” he says. By adhering to Corcoran’s golden rule and getting tenants to cover costs, “you mitigate the leverage risk by generating monthly income through the property. You can also create an opportunity to generate wealth through asset appreciation because well-located real estate can attract more attention and investment over time.”

Still, successful real estate investing takes time. During the podcast, Corcoran described a property she bought using her 20% down method, but waited 20 years to sell. She paid $1 million for the property, and sold it for $3.2 million two decades later.

Even though this process takes time, Corcoran warns against taking money out of investment properties too soon.

“You cripple your business if you start taking money out,” she said. “You want to see how long you can go without touching a dime. That’s what I did.” To make money when she was first getting her start in real estate investing, Corcoran ran her brokerage firm.

“I made good money from that,” she added. “But [as for] my buildings, I never looked to it for money until they matured a little bit, and then I started getting a lot of cash out.”

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Self-made millionaire Barbara Corcoran reveals her ‘golden rule’ of real estate investing (2024)

FAQs

Self-made millionaire Barbara Corcoran reveals her ‘golden rule’ of real estate investing? ›

Her golden rule is made up of two parts. The first part is good advice for any real estate purchase: make a 20% down payment. The second part is renting the property out to tenants for enough to cover the mortgage, even if you don't profit initially.

What is the golden rule of real estate investing? ›

It was during this period that Corcoran developed what she calls her "golden rule" of real estate investing. This rule calls for investors to put 20% down on properties and then get tenants whose rent payments cover the mortgage.

Who is Barbara Corcoran self made millionaire? ›

She founded The Corcoran Group, a real estate brokerage in New York City, which she sold to NRT for $66 million in 2001 and shortly thereafter exited the company. One of the show's original "Shark" investors, Corcoran has appeared in all 15 seasons of ABC's Shark Tank to date.

How much is Barbara worth from real estate? ›

Barbara Corcoran has an estimated net worth of $100 million in 2024. Barbara Corcoran's net worth in 2024 consists of earnings from her business ventures, Shark Tank salary, writing career, and real estate investments.

How do you become a self made millionaire in real estate? ›

8 Tips On How To Become A Real Estate Mogul or Millionaire
  1. Have a Good Business Plan. ...
  2. Find Sustainable Real Estate Markets. ...
  3. Narrow Down Your Scope. ...
  4. Build Your Real Estate Team. ...
  5. Acquire Your First Investment Real Estate. ...
  6. Step Back and Evaluate Your Investments. ...
  7. Step Back and Wait.
Aug 4, 2024

What does golden rule mean in real estate? ›

Corcoran's Golden Rule of real estate investing consists of two main parts. The first is being able to purchase property with at least 20% down, ideally in a location that has started seeing an increase in demand. The second is to have tenants living on that property paying the mortgage.

What is the golden rule for real? ›

The golden rules of accounting should be applied according to the type of account—personal, real, or nominal. Personal Accounts: Debit the receiver and credit the giver. Real Accounts: Debit what comes in and credit what goes out. Nominal Accounts: Debit all expenses and losses, credit all incomes and gains.

How did Barbara Corcoran turn $1000? ›

She is also the founder of an eponymous real-estate company, which she started with a $1,000 loan after leaving her job as a waitress in New York City. Over the next 25 years, she would parlay that $1,000 into a $5 billion real-estate business.

Does Barbara Corcoran still own a real estate company? ›

She sold the company to National Realty Trust for $66 million in 2001. Since then, Corcoran has written multiple books, hosted podcasts, and made more than 130 deals on Shark Tank. As befits a real estate mogul, Corcoran has resided in many impressive homes.

Has Barbara Corcoran ever made a deal? ›

The Comfy. Corcoran names The Comfy as the best deal she has made in her 14-year run on “Shark Tank.” She paid $50,000 for a third of the business, which sells oversized wearable blankets. In the years since, The Comfy has grown to become one of the most successful businesses in “Shark Tank” history.

Who is the richest female real estate agent? ›

Dottie Herman – Richest Self-Made Woman In Real Estate.

Who is the billionaire in real estate in California? ›

Donald Leroy Bren (born May 11, 1932) is an American billionaire businessman. He is the chairman and owner of the Irvine Company, a U.S. real estate development corporation. With a net worth of $18 billion, he ranks number 104 on the 2024 Forbes Billionaires List. Los Angeles, California, U.S.

Who is the largest real estate owner in Los Angeles? ›

The No. 1 multifamily owner in L.A. County is Equity Residential, based in Chicago, with 13,027 units. Its 12.5 million-square-foot portfolio has a 3 percent vacancy rate at 48 properties on almost 400 acres. It tops the list despite selling more than 1,000 units in Santa Monica in 2021.

What is the most profitable real estate to own? ›

Commercial properties are considered one of the best types of real estate investments because of their potential for higher cash flow. If you decide to invest in a commercial property, you could enjoy these attractive benefits: Higher-income potential.

How do self made millionaires start? ›

Every self-made millionaire has a different story of how they amassed a net worth that lets them bear the title. Some live frugally or invest aggressively, while others start companies of their own that take off and make them rich.

What is the fastest way to build wealth in real estate? ›

So let's jump into how to build wealth with real estate.
  1. Property Appreciation. One of the easiest ways to build wealth through real estate is through property appreciation. ...
  2. Rental Income. ...
  3. Leverage. ...
  4. Tax Benefits. ...
  5. Flipping Properties. ...
  6. Buy and Hold. ...
  7. Real Estate Can Bring Long-Term Wealth.
Apr 30, 2024

What is the 5 rule in real estate investing? ›

Definition: The 5% rule suggests that an investor should aim for a combined 5% return on rent and appreciation. In other words, the total annual rent and expected property value increase should be at least 5% of the property's purchase price.

What is the 80 20 rule in real estate investing? ›

In the realm of real estate investment, the 80/20 rule, or Pareto Principle, is a potent tool for maximizing returns. It posits that a small fraction of actions—typically around 20%—drives a disproportionately large portion of results, often around 80%.

What is the rule of 72 in real estate? ›

Just take the number 72 and divide it by the interest rate you hope to earn. That number gives you the approximate number of years it will take for your investment to double.

What is the 100X rule in real estate? ›

A common real estate investing rule a savvy real estate investor follows is to pay no more than 100X the monthly rent as the purchase price.

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