Reasons for keeping cable TV in the U.S. 2022 | Statista (2024)

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  • Published by

    Feb 13, 2024

    Watching live sports on cable was the main reason that has kept Americans from getting rid of cable as of 2022, according to 19.5 percent of respondents to a survey. Second common factor was watching live entertainment events, such as the award shows, with around 11.7 percent of people interviewed.

    Main reasons not getting rid of cable TV in the United States as of 2022

    CharacteristicShare of respondents
    Watching live sports19.5%
    Watching live entertainment events (award shows etc.)11.66%
    Internet is too slow for streaming services10.09%
    Watching live news9.53%
    Having multiple streaming service subscriptions is more expensive than cable8.02%
    Internet/telephone provider forces me to subscribe to cable as well7.1%
    DVR access6.98%
    Getting cable for free with my internet/telephone provider6.71%
    Do not want to pay for equipment that I would need to use streaming services6.63%
    Cable is easier to use than streaming services6.43%
    Watching political content2.37%
    Other4.97%

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    Release date

    March 2022

    More information

    Region

    United States

    Survey time period

    as of 2022

    Number of respondents

    500 respondents

    Age group

    18 years and older

    Special properties

    cable TV subscribers

    Supplementary notes

    Question: What is the main reason that has kept you from getting rid of cable?

    The source does not specify the date of the survey.

    Citation formats

    Reasons for keeping cable TV in the U.S. 2022 | Statista (6)

    Julia Stoll

    Research expert covering TV and video media

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    Statistics on " Cable TV in the United States "

    Other statistics that may interest you Cable TV in the United States

    Overview

    8

    Cable news

    6

    Leaders

    5

    Consumer behavior

    6

    Further related statistics

    15

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    Reasons for keeping cable TV in the U.S. 2022 | Statista (2024)
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