How to prevent your email server's IP address from getting blacklisted (2024)

Running and managing an email server is far from simply sending and receiving email messages to and from users' inboxes. Administrators responsible for managing corporate email infrastructure need to have a 360-degree approach to ensure their network is secure from outside attacks on their email system as well as when delivering outbound emails to other domains. Companies often run into situations where other receiving servers reject emails because one or more IP addresses get blacklisted. This article focuses on steps you should take in order to prevent your IP address from getting blacklisted.

This page discusses different scenarios that you need to consider.

Scenario 1: Block outbound TCP/IP port 25

Companies often configure their network firewalls to prevent inbound traffic but do not block/monitor outbound activities. Followingimage demonstrates how a single computer on your network could send emails without the administrator's knowledge.

How to prevent your email server's IP address from getting blacklisted (1)

It is important to configure your firewall so it only allow outbound traffic on TCP port 25 from your email server. Traffic from any other IP address should be denied. In the above example, Client A is trying to send an outbound email directly to the outside world through your firewall. Such attempts should be denied.

Scenario 2: Keeping an eye on what goes out

Assuming you have blocked outbound traffic on port 25, as suggested in Scenario# 1, every email should go out from your email server. This allow administrators to correctly monitor messages that are going out of your network. Looking at the reports and logs of your emailserver can give you an in-depth summary of outbound messages. For example, Xeams provides following features that will help you keep an eye on your outbound emails:

See Also
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Authenticated Messages ReportThis report gives you a count of emails sent by a particular user in your system. You could evenlimit the maximum number of messages sent out in an hour using this mechanism. Click Reports/Authenticated Messages Reports on the main menuto access this screen. Daily Status ReportThis report is sent to the administrators around midnight and contains the number of outbound messages sent. Seeing an unusually high number should trigger further investigation.Viewing LogsSeveral logs, such as OutboundAuditTrailSuccess.log, InvalidPasswordAttempts.logand SuccessfulLogins.log can help you discover unusual activities on your server.

Scenario 3: Do not send unsolicited messages

Ensure outbound messages sent from your network are not treated as spam on the recipient's end. Many email servers report the IP address they see sendingjunk to public RBL servers, which then add your IP address in their blacklist.

Scenario 4: Contacting your ISP

Server RBL servers, such as UCEPROTECT Level 3 mark entire blocks of IP address as blacklisted. It is very common for companies to rent servers on the cloud. The IP address allocated to such servers come from a pool of IP addressesthat are shared by other companies. In such cases, one bad actor could affect everyone else on the same subnet. In such cases, you don't have a choice but to contact your ISP and ask them to contact the individuals who manage the RBL server.

Employ Best Practices:

You should adhere to several best-practices when sending outbound emails, such as:

  • Digitally sign outbound emails with DKIM.
  • Ensure your SPF records are correctly specified in the DNS server.
  • Periodically run Tools/Diagnostic Check - Outbound to ensure Xeams is configured correctly for outbound communication.
How to prevent your email server's IP address from getting blacklisted (2024)

FAQs

How to prevent your email server's IP address from getting blacklisted? ›

To help avoid getting blacklisted, you can utilize email filter software that prevents blacklisting, manages outbound spam, and protects your IP reputation.

How do I stop my email from being blacklisted? ›

Tips to prevent your email from getting blacklisted
  1. Create high-quality, engaging content.
  2. Ensure your contact list is up to date.
  3. Avoid spam words.
  4. Refrain from sending mass emails via Internet service providers (ISPs)
  5. Get consent before sending emails.

How to prevent IP blacklisting? ›

To help avoid getting blacklisted, you can utilize email filter software that prevents blacklisting, manages outbound spam, and protects your IP reputation.

How to bypass email blacklist? ›

Once you've identified the blacklist, visit their website to find the delisting process. Each blacklist has unique requirements for removal, so follow their instructions carefully. Submit a delisting request form, including your IP address, email address, and details of steps taken to resolve the issue.

How do you block an IP address from your email? ›

To add an IP address to the list of IP addresses that are blacklisted, perform the following steps:
  1. Under the Blacklisted IP Addresses box, click Add.
  2. Enter an IP address or IP address range in the space provided. ...
  3. Click Add.
  4. Click Save.
Aug 23, 2024

How to avoid getting blacklisted? ›

Follow these tips to avoid getting blacklisted.
  1. Use double opt-in for your email subscribers. ...
  2. Include an unsubscribe link. ...
  3. Clean your email lists regularly. ...
  4. Optimize your email content. ...
  5. Secure your server. ...
  6. Avoid manually entering email addresses into your database.
May 10, 2024

How to get email server off blacklist? ›

Let's dive into the detailed steps for removing your email from an email blacklist.
  1. Diagnosing the problem.
  2. Assess and Address the Root Cause.
  3. Requesting Delisting.
  4. Building an Email List Organically.
  5. Real-Time Email Verification.
  6. Monitoring Email-Sending Practices and Volume.
Jun 15, 2023

How to bypass blacklist IP? ›

One of the most straightforward methods to bypass IP bans is by changing your IP address with a virtual private network (VPN) or using proxy services. These tools mask your real IP address, making it appear as though you're accessing the internet from a different location.

How to fix a blacklisted IP address? ›

If you find that your IP or domain is blacklisted, contact each DNSBL service and request that they delete your listing. Some of them will automatically remove your listing after some buffer period, others will not. If you made a mistake, were blacklisted, and then delisted, don't make the same mistake again.

How does an IP address get blacklisted? ›

IP checking software or IT security staff blacklist IP addresses when they consider factors associated with them, such as their users' behavior online, to be suspicious. For example, reports of internet users being abusive online can lead to certain networks rejecting their internet protocol.

Who controls email blacklists? ›

In short, you send your email (Sender) and it's received by an ISP (Receiver) who then decides if your email looks legitimate. If the ISP is using a blacklist, the email IP address is checked against the list. It then goes through the spam filters of the ISP to check for anything they don't allow.

How does your email get blacklisted? ›

An email blacklist is a list of IP addresses or domains a blacklist operator has caught sending emails to accounts that didn't willingly subscribe to their email program. Put simply, a blacklist is a list of IP addresses or domains that are known spammers.

How do I check if my email address is blacklisted? ›

Checking Public Blacklists
  1. multi.valli.org/lookup. This is one of our favorites because it's pretty comprehensive and checks 120+ blacklists.
  2. www.mxtoolbox.com/blacklists.aspx. MXToolbox is free. ...
  3. www.dnsstuff.com/tools. You can check your IP address and your domain here for free. ...
  4. www.dnsbl.info.
Oct 5, 2017

Does a VPN block an IP address in email? ›

Instead of sending your emails using your own IP address, the VPN will assign you a different IP address thus meaning that the sender of the email cannot truly be identified. VPN providers also have brilliant security features and encryption to ensure that your email data remains untouched and private.

How do I hide my IP address in email? ›

A virtual private network (VPN) is perhaps the easiest and most effective way to hide your IP address. A VPN hides your IP address from the internet by redirecting your internet traffic and masking it with an alternative one.

Can someone get your IP from your email? ›

Access through email: Some email platforms include your IP address in the data sent with your emails. A recipient can then copy your address and use it to collect your data. Or they can use your router to shield their own IP address.

Why would my email address be blacklisted? ›

Too many outbound emails: If you typically send just one or two emails per week and suddenly send more than a hundred emails in a single day, your service provider is very likely to suspect that you're up to no good, banning your mail address from sending further emails until you complete an email blacklist removal.

How do I Unblacklist my Gmail? ›

Gmail Blacklist Removal Procedure
  1. Enter a contact name.
  2. Enter a contact email address.
  3. Select the option that best describes the issue when you send emails to Gmail users. Your messages are incorrectly classified as Spam or Phishing. ...
  4. Click the Next button and follow the instructions as per the screenshot below.

How do I remove blacklisting? ›

The most straightforward method is to settle the outstanding debt. TransUnion, one of South Africa's prominent credit bureaus, suggests that paying off the debt usually results in your name being removed from the blacklist within 7 to 20 days.

Why is Spamhaus blocking my email? ›

Spamhaus also maintains a DBL (Domain Block List), a list of domains (website URLs) that have been found in the body of spam emails. So, having your IP address blocked by Spamhaus means that it has been associated with some form of email spamming or scamming.

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