How to Get Paid by Making Instagram Reels (Video) | Later (2024)

FAQs

How do you get paid for Instagram Reels? ›

Ads on Instagram Reels gives eligible creators a way to earn money when they allow ads to be placed on their reels. The more monetization-eligible plays you receive on your reels, the more you earn. Instagram will place ads for creators, optimizing for the viewer experience.

Does Instagram pay you for views? Well, the short answer is: No, anymore. Once Instagram used to run a program named Instagram Reel Play bonus (Stopped in March 2023). Under that program, a creator could earn something between $0.01 to $0.05 per 1,000 views for reels.

How does the Instagram Reels Bonus Program Work? Payout happens on Reels that get at least 1000 views over 30 days, so it's pretty attainable and definitely worth your time. It is currently US-based and invite-only, but Instagram did state that they're looking to expand the program globally in 2022.

Facebook Reels generally pays a few dollars per 1000 views if your Reels video content is successful. To make a significant profit, you'll need to get many thousands or millions of views, particularly if your Reels content is the only income stream you have to count on.

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The pay rate for 1,000 views on Facebook Reels ranges from $0.01 to $0.02, which translates to a maximum of $20 for every 1000 views. However, the earnings may fluctuate between approximately $8.75 and $10 per 1000 views based on factors such as audience location and engagement level.

Eligibility Requirements for Adding Ads to Your Facebook Reels. Creators who have more than 10,000 followers, maintained at least five active videos, and accumulated 600,000 viewed minutes on their videos in the past 60 days can now monetize their Reels through embedded ads.

To add or manage your Instagram payout settings, tapPayouts in the professional dashboard. Learn how to add a payout account on Instagram. You must be eligible for Instagram payouts and meet our Partner Monetization Policies and Content Monetization Policies. You must have a payout account to receive your payment.

Creators can decide whether each new reel counts towards the bonus or not, with a limit of 150 reels in 30 days. While creators don't necessarily need to achieve the full target number of plays, only reels with at least 1,000 views will be considered for the bonus.

How do you start getting paid for Reels? ›

Instagram Reels Play Bonus is a program that rewards creators for creating engaging and original content on the Reels feature of the platform. To be eligible for the Reels Play Bonus, you need to be a creator who is part of the Instagram Partner Program.

On average, you can expect to earn anywhere from $500 to $10,000 for 1 million views on your Instagram reels [1]. It's important to note that these figures are just estimates and your actual earnings may vary.

Instagram doesn't offer a fixed rate for 10k views; creators typically earn between $0.01 to $0.05 per 1000 views. Therefore, for 10k views, earnings could range from $0.10 to $0.50.

Have a professional account on Instagram with at least 10,000 followers. Be 18 years or older. Agree to the Instagram Subscriptions Terms of Use. Additionally, accounts that primarily post content focused on children are not eligible to offer Subscriptions.