How to Find a High Net Worth Financial Advisor (2024)

How to Find a High Net Worth Financial Advisor (1)

Those who qualify as high net worth individuals (HNWIs), which is usually those with liquid financial assets of $1 million or more, may benefit from a special type of financial advisor who caters to such clientele. High net worth financial advisors can provide assistance tailored to the needs and interests of high net worth individuals, such as asset protection, charitable giving and estate planning. Finding a high net worth advisor skilled in working with high net worth individuals starts with understanding your unique needs and requirements as a HNWIs. After that, it’s a matter of getting referrals and vetting potential advisors to ensure they’re suited to your financial situation. Whether or not you’re a HNWI, a financial advisor can be of assistance to anyone interested in making better financial decisions.

High Net Worth Advisor Basics

The financial services industry generally defines a high net worth individual as anyone with liquid assets of $1 million or more. Liquid assets typically include checking and savings accounts, securities such as stocks and bonds, and shares of mutual funds and exchange-traded funds. The value of other assets, such as real estate, vehicles and collectibles, probably won’t be included when determining whether someone is considered a HNWI.

Financial advisors help clients with all sorts of financial concerns, including budgeting, debt repayment, investment management, saving for retirement, paying for college and more. Some financial advisors are fiduciaries, which means they must put their clients’ interests above their own.

Many financial advisors have minimum investment requirements, which may range from a few thousand to hundreds of thousands of dollars. Advisors who specialize in serving high net worth clients tend to have minimums on the high end of this range. High net worth advisors are usually able to offer some more specialized strategies and benefits to their clients:

  • Asset protection to help clients who have accumulated significant wealth protect their assets against loss.
  • Philanthropy, such as using charitable trusts and private foundations, to effectively support worthwhile causes.
  • Estate planning to allow affluent individuals to create legacies and direct the disposition of their wealth.
  • Tax management to minimize liability with strategies such as tax-loss harvesting to offset capital gains.
  • Advanced investment strategies, to maximize returns and minimize risk, perhaps including hedging and options.
  • Succession planning to help clients who own businesses and want to prepare the next generation of owners.

Finding a High Net Worth Advisor

How to Find a High Net Worth Financial Advisor (2)

High net worth individuals can follow this step-by-step process to find an advisor best suited to their financial situation:

  1. Assess your needs. First, make sure you meet the usual definition of a high net worth individual by having $1 million or more in liquid assets.
  2. Decide what type of financial advisor you want. Advisors can be split into three broad categories:
    • Independent financial advisors may typically attract less-affluent individuals due in part to relatively low fees and modest minimum investment requirements, but some offer the same services as an advisor focused on HNWIs.
    • Wealth management firms are more likely to restrict their client base to HNWIs, whose needs they address with a team of professionals including financial planners, accountants, tax specialists and attorneys attuned to the special requirements of affluent individuals. They will often have higher minimum investment requirements and charge higher fees.
    • Family offices offer many of the same services as wealth management firms, but typically work with a single HNW family or a small group of families. They may provide boutique services such as lifestyle management in addition to more typical offerings such as investment, estate, tax and philanthropic planning.
  3. Get referrals. Friends, family and professional colleagues can be a great source of referrals. For a more structured approach, financial advisor-focused referral services such as SmartAsset can help. SmartAsset can provide curated lists of top financial advisors in the nation, by state and in many cities. Large financial service companies such as Fidelity, Schwab and Vanguard also have their own in-house financial advisors, many of whom specialize in HNWIs.
  4. Vet your selections. After gathering your referrals, check their credentials, as well as to see if any have been involved in investigations or disciplinary actions using FINRA’s Broker Check or the SEC’s Investment Advisor Public Disclosure.
  5. Interview for details. Sit down with your candidates and ask them about their business and what they can do for you. Suggested questions include:
    • Are you a fiduciary?
    • What certifications do you hold?
    • How many years of experience do you have?
    • How are you compensated?
    • Are you fee-based or fee-only?
    • Do you charge performance fees or other fees?
    • What is your minimum investment?
    • Do you specialize in HNWI clients?
    • Do you specialize in any type of financial advice or services?
    • What is your philosophy toward investing?
    • How often do you meet with your clients?
    • Have you been the subject of any regulatory discipline or other actions?
  6. Be sure you understand the costs you will be charged. Try to be confident that you understand whether the advisor gets money from investment providers or will only be compensated by fees you pay. Nail down the percentage of assets under management you’ll pay, as well as other fees for services such as creating a financial plan and managing a portfolio.

When you’ve identified and vetted your candidates, you may want to select the one with whom you feel is the best communicator, has the best investment record or offers the best value on costs. Be sure to read the client agreement carefully and clarify any questions before signing.

Bottom Line

How to Find a High Net Worth Financial Advisor (3)

High net worth individuals often have unique needs when it comes to their financial affairs, and can benefit from specialized high net worth advisors. These advisors may have higher minimum investments and provide services that go beyond those supplied by typical financial advisors. HNWIs are likely to want help with asset protection, estate planning, tax management and other concerns, in addition to the budgeting, debt management and retirement saving that are the bread and butter of other financial advisors.

Money Management Tips

  • If you need help managing your finances, a financial advisor can guide you in creating a financial plan based on your goals and needs. Finding a financial advisor doesn’t have to be hard, either. SmartAsset’s free tool matches you with up to three financial advisors in your area, and you can interview your advisor matches at no cost to decide which one is right for you. If you’re ready to find an advisor who can help you achieve your financial goals, get started now.
  • Use SmartAsset’s Federal Income Tax Calculator to estimate your tax liability for the current year.

Photo Credit: ©iStock.com/VioletaStoimenova, ©iStock.com/seb_ra, ©iStock.com/seb_ra

How to Find a High Net Worth Financial Advisor (2024)

FAQs

What is considered high-net-worth for financial advisors? ›

High Net Worth Advisor Basics

The financial services industry generally defines a high net worth individual as anyone with liquid assets of $1 million or more. Liquid assets typically include checking and savings accounts, securities such as stocks and bonds, and shares of mutual funds and exchange-traded funds.

How to choose a high-net-worth financial advisor? ›

Look for a professional who has a track record of working with high-net-worth and ultra-high-net-worth clients. These advisors are more likely to understand the intricacies of managing significant wealth, including handling complex investments, tax planning and estate strategies.

How to find high-net-worth clients as a financial advisor? ›

8 Strategies for Attracting High-Net-Worth Clients
  1. Choose Your Focus. ...
  2. Clarify Your Messaging. ...
  3. Target Your Marketing Efforts. ...
  4. Make It Easy for High Net Worth Clients to Find You. ...
  5. Refine Your Referral Strategy. ...
  6. Streamline Your Business. ...
  7. Offer Services and Investments That Fit the Target. ...
  8. Host Educational Events.
Jun 13, 2024

Do millionaires use financial advisors? ›

Of high-net-worth individuals, 69 percent work with a financial advisor. Compare that to just 33 percent in the general population.

What net worth is considered upper class? ›

If you're in the upper class, you're sitting pretty. The top 10% of earners have an average net worth of $2.65 million. Even if you're squeaking into the upper class (the 80-90% range), you're looking at about $793,000. Moving down to the middle class, things get a bit more varied.

Is $20 million a high-net-worth? ›

A high-net-worth individual (HNWI) is a person with typically at least $1 million in liquid financial assets. An ultra-high-net-worth individual has a net worth of more than $30 million.

Is 2% fee high for a financial advisor? ›

Most of my research has shown people saying about 1% is normal. Answer: From a regulatory perspective, it's usually prohibited to ever charge more than 2%, so it's common to see fees range from as low as 0.25% all the way up to 2%, says certified financial planner Taylor Jessee at Impact Financial.

What is considered high-net-worth at Vanguard? ›

Investors with $1 million to $5 million*

You're a Flagship client at Vanguard, which means you get personalized services reserved for our high-net-worth investors. Helping you look at your wealth holistically is important to us.

How much money do I need to justify a financial advisor? ›

Very generally, having between $50,000 and $500,000 of liquid assets to invest can be a good point to start looking at hiring a financial advisor. Some advisors have minimum asset thresholds. This could be a relatively low figure, like $25,000, but it could also be higher, such as $500,000, $1 million or even more.

Where to network with high-net-worth individuals? ›

Charity events

The wealthy love to get out and support charities and nonprofits at upscale dinners, luncheons and galas. This is a fantastic medium to mingle, meet others that share your values, and to connect with them in a warm way, while supporting a good cause yourself.

What qualifies as ultra high net worth? ›

Ultra-high-net-worth individuals (UHNWI) are people with a net worth of at least $30 million. This category is composed of the wealthiest people in the world, who control a tremendous amount of global wealth.

How do I reach out to HNWI? ›

Reaching high net worth individuals online requires a strategic approach that combines innovative digital strategies with traditional offline channels. By leveraging social networks, premium publishers, offline channels, and influencer partnerships brands can effectively engage HNWIs and drive success.

What bank do most millionaires use? ›

7 banks that millionaires use
  • Bank of America Private Bank.
  • J.P. Morgan Private Bank.
  • Wells Fargo Private Bank.
  • UBS Wealth Management.
  • Goldman Sachs Private Wealth Management.
  • Citi Private Bank.
  • HSBC Global Private Banking.
Jul 20, 2024

What does Warren Buffett think of financial advisors? ›

At a recent Berkshire Hathaway annual shareholder meeting, Warren Buffett shared his thoughts on why he sees financial advisors as the worst people to trust with your money. Buffett believes that financial professionals in aggregate can't do better than the aggregate of the people who just sit tight.

Where do high net worth individuals keep their money? ›

Ultra-wealthy individuals invest in such assets as private and commercial real estate, land, gold, and even artwork. Real estate continues to be a popular asset class in their portfolios to balance out the volatility of stocks.

At what level of wealth do you need a financial advisor? ›

Very generally, having between $50,000 and $500,000 of liquid assets to invest can be a good point to start looking at hiring a financial advisor. Some advisors have minimum asset thresholds. This could be a relatively low figure, like $25,000, but it could also be higher, such as $500,000, $1 million or even more.

How much net worth do you need to be in top 5%? ›

The most recent data from the Fed's Survey of Consumer Finances comes from the end of 2022. If you wanted to be in the top 5% of households at that point, you would need a net worth of $3,795,000. As you might expect, though, you don't need as much to reach the top 5% of younger households.

What do top 10% of financial advisors make? ›

Level 1 Financial Advisor – earns $100K-$300K

At the higher end, $300,000, puts the advisor in the top 10% of household income in the United States, which is not bad at all. Many of these advisors have earned professional designations that allow them to offer more services and expertise to their clients.

Is 1% high for a financial advisor? ›

Bottom Line. On average, financial advisors charge between 0.59% and 1.18% of assets under management for their asset management. At 1%, an advisor's fee is well within the industry average.

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