How lucrative is Airbnb? Here's What You Need to Know in 2024 | Airbtics | Airbnb Analytics (2024)

last updated on May 15, 2024

How lucrative is Airbnb? Here's What You Need to Know in 2024 | Airbtics | Airbnb Analytics (1)

📝 Key Takeaways

  • Interest Rates: Shop around for the best rates. A small difference can save you a lot of money in the long run.
  • Average Income: The average income for a 2-bedroom property is $X. See below for the average income per continent and country.
  • Higher Earnings: Short-term rental hosts can make up to 3.5 times more than long-term rental landlords in profitable markets.
  • Growth: Airbnb’s Q1 2024 report shows a 15% year-over-year increase in supply, indicating ongoing profitability for hosts.
  • Starting Without Capital: You can start an Airbnb business without money through rental arbitrage.

I‘m an Airbnb host since 2015. I’ve interviewed over 100 Airbnb hosts as the host of “Into the Airbnb” podcast. I’ve talked to various type of hosts who made money from Airbnb.

✍️ Here are a few types

  • Youthful Entrepreneurs: Many have scaled their rental arbitrage businesses rapidly, especially during the pandemic, achieving high six-figure incomes annually.
  • Seasoned Superhosts: Older hosts with a passion for hospitality often receive stellar reviews and repeat guests, resulting in consistent high earnings.
  • Pro Property Managers: These hosts run their businesses professionally, forming LLCs and leveraging systems for efficiency, often outperforming larger companies.

🎯 How They Make Money

  • Case 1: Pandemic Entrepreneurs: One entrepreneur scaled his business quickly during the pandemic, capitalizing on the surge in short-term rental demand. He achieved high six-figure annual incomes by renting multiple properties and subletting them on Airbnb.
  • Case 2: Passionate Superhosts: Hosts who genuinely enjoy hosting tend to receive numerous 5-star reviews. Their attention to detail and local knowledge ensure guests have memorable experiences, driving high occupancy rates and profits.
  • Case 3: Business-Savvy Property Managers: These hosts use automation tools and virtual assistants to streamline operations, from guest communications to cleaning. They maintain high standards and guest satisfaction. They have great local connections and hands-on, often yielding higher profits than larger property management firms.

How lucrative is Airbnb? Here's What You Need to Know in 2024 | Airbtics | Airbnb Analytics (2)

Guests systematically, and improve based on that. It’s hard for big companies like Vacassa to do better than them because these property managers are more hands-on. When bad problems happen to guests, they are there.

These are the anomalies. How about the average hosts? How much are they making in each countries? Let’s find out!

Average Annual Airbnb Revenue in US: $36,678 (USD)

Profitable Markets for Airbnb in US


Average Annual Airbnb Revenue in UK: $30,970 (USD)

Profitable Markets for Airbnb in UK


Average Annual Airbnb Revenue in Europe: $32,590 (USD)

Profitable Markets for Airbnb in Europe


Average Annual Airbnb Revenue in Australia: $40,575 (USD)

Profitable Markets for Airbnb in Australia


Average Annual Airbnb Revenue in Latin America: $10,850 (USD)

Profitable Markets for Airbnb in Latin America


Average Annual Airbnb Revenue in Canada: $26,000 (USD)

Profitable Markets for Airbnb in Canada


Case study: Long-term rental vs Short-term rental in Chicago

Chicago is one city that’s not particularly known as a vacation destination. That’s why we chose this area as an example: to show you more objective comparison of long-term rental vs short-term rental.

How lucrative is Airbnb? Here's What You Need to Know in 2024 | Airbtics | Airbnb Analytics (3)

In the past five years, Chicago’s average property price has increased by 5.7% annually. The population grew by 0.2% only between 2017 and 2022, which is quite slow. However, average income increased more than the national average.

There are 1,932 active Airbnb listings, and an average 2-bedroom in Chicago makes $38,700 per year. That is $3,225 per month. After considering expenses, a host income will be around $2,700 per month. According to Apartments.com an average 2-bedroom long-term rental makes $2,323 per month, which gives roughly $2,000 per month to the home owner. The difference is about 35%. Not so impressive! But, with the short-term rentals, you can do better. So, I checked the listings with more than 30 reviews and above 4.5 stars. Those hosts earn $3,596 per month, and about $3,000 per month in profit. That is 50% more income than long-term rentals.

Airbnb Market Trends

Airbnb as a platform is doing well. According to the letter to the shareholder in 2024 Q1 – There are 11% more listings in Airbnb in 2024 compared to 2023. Still, their gross booking value (GBV) has increased 12% year over year (2023 vs 2024). This means that a typical listing made similar amount (or slightly more) this year than less year.

In our own analysis, there are mixed signals. There are some markets that are getting overly saturated but there are emerging markets where demand is growing. Take a visit on our platform to see if your market is getting too saturated or not. You can see this by checking the occupancy rate trends.

How lucrative is Airbnb? Here's What You Need to Know in 2024 | Airbtics | Airbnb Analytics (4)

Check Airbnb Market Data

Conclusion

Airbnb can be highly lucrative, but success depends on the market, hosting style, and timing. Whether you’re considering rental arbitrage, becoming a superhost, or managing properties professionally, understanding these dynamics is key.

How lucrative is Airbnb? Here's What You Need to Know in 2024 | Airbtics | Airbnb Analytics (5)

How lucrative is Airbnb? Here's What You Need to Know in 2024 | Airbtics | Airbnb Analytics (2024)

FAQs

Is Airbnb still profitable in 2024? ›

Higher Earnings: Short-term rental hosts can make up to 3.5 times more than long-term rental landlords in profitable markets. Growth: Airbnb's Q1 2024 report shows a 15% year-over-year increase in supply, indicating ongoing profitability for hosts.

How lucrative is Airbnb? ›

In short: absolutely. Looking forward, the vacation rental industry is predicted to grow even more in the upcoming years. Hosting can be a profitable business with proper prep work and an understanding of how to budget your start-up costs.

How to determine if an Airbnb will be profitable? ›

Try a few tests to see if there's a market for you to profit from: Look at similar properties and check their Airbnb occupancy rate. Review their prices per night and guests and multiply by their occupancy rate. Get a third-party service like AirDNA or Jetstream to get an estimate of your yearly revenue.

How much does the average Airbnb owner make per year? ›

Average Annual Host Revenue By State (United States):2021/2020
STATEAVERAGE ANNUAL HOST EARNINGS 2021AVERAGE ANNUAL HOST EARNINGS 2020
Tennessee$67,510$32,385
Arizona$60,448$25,782
Colorado$58,108$33,316
California$54,461$33,718
6 more rows

Is Airbnb becoming saturated? ›

Market saturation

One of the foremost reasons for the declining profitability of short-term rentals on Airbnb is the sheer saturation of the market. As the platform gained immense popularity, more and more hosts flocked to it, flooding the market with a plethora of options.

Are people still making money with Airbnb? ›

Lots of people make money on Airbnb. But lots of others don't, too. In fact, there are way more hosts barely making ends meet on short-term rentals.

How many Airbnbs do you need to make a living? ›

To become a full-time Airbnb entrepreneur, you'll almost certainly need to grow beyond offering just one property for rent. It may take three or even 10 rentals, depending on how often you can rent out your properties and for how much, to become financially secure. Growing your property portfolio is not easy.

What is the 90 day rule on Airbnb? ›

Airbnb doesn't allow properties to be rented out for more than 90 nights per year. If your limit for bookings is reached, Airbnb will automatically close your property until the end of the calendar year. In addition to 90 consecutive days, the 90-day limit also applies to 90 days spread throughout the year.

How long before an Airbnb is profitable? ›

It's highly unlikely that you will see a return in revenue instantly on your Airbnb listing. In order to see results, you will have to consistently work hard and refine your management strategies where they might need tweaking. On average, it can take between 1 to 3 years for a business to become profitable.

Why is Airbnb not profitable? ›

Unfortunately, some investors end up investing in an area that limits the amount you can make from Airbnb properties. Additionally, some investors get caught up in popular areas and end up in an oversaturated market, leaving them with fewer guests than they anticipated.

How do I maximize my Airbnb income? ›

Optimize Property Features and Amenities

Boost your revenue by leveraging property features and amenities such as pools, hot tubs, fire pits, outdoor kitchens, and bars. These attractions enhance the overall guest experience and attract more bookings, especially during peak seasons and holidays.

How much does Airbnb take from hosts? ›

How much does Airbnb charge hosts? Airbnb charges hosts a service fee for each booking. What percentage Airbnb takes can vary, but it's typically around 3% for most hosts. However, Airbnb's commission can go up to 14% or more for hosts who have a Super Strict cancellation policy.

How much do Airbnb hosts make in 2024? ›

As of Sep 9, 2024, the average hourly pay for an Airbnb Host in the United States is $18.25 an hour. While ZipRecruiter is seeing hourly wages as high as $30.77 and as low as $8.65, the majority of Airbnb Host wages currently range between $14.42 (25th percentile) to $19.23 (75th percentile) across the United States.

What type of Airbnb is most profitable? ›

For Airbnb hosts looking to make a living on the hospitality platform, full apartment rentals are the way to go. Rates for full apartments are significantly higher than those for single rooms and income after expenses ranged from $15,000 to $31,000 in our analysis.

Is owning an Airbnb a lot of work? ›

Buying an Airbnb property can be a profitable venture that also earns you the long-term investment of owning a residence. But making it work takes a lot of work, even before you buy it.

What is the future forecast for Airbnb? ›

ABNB Stock 12 Month Forecast

Based on 36 Wall Street analysts offering 12 month price targets for Airbnb in the last 3 months. The average price target is $126.65 with a high forecast of $184.00 and a low forecast of $90.00. The average price target represents a 7.56% change from the last price of $117.75.

What is the future outlook for Airbnb? ›

Airbnb's 2024 strategy is officially the same as 2023: More hosts, better core product, expand beyond the core. Yet, after several years focusing on the first two strategic pillars, it looks like 2024 will see Airbnb start expanding its wings further away from short stays and travel.

Is Airbnb doing well financially? ›

Airbnb ended 2023 with another strong quarter. In Q4, Nights and Experiences Booked totaled 99 million, growing 12 percent year-over-year, and marking our highest fourth quarter ever. Revenue of $2.2 billion grew 17 percent year-over-year (14% ex-FX).

What does the future hold for Airbnb? ›

According to AirDNA, a short-term rental data and analytics company, US AirBnB listings increased by 8.9% between January 2023 and January 2024. The company also reports that demand is expected to increase by 10.7% due to economic growth and domestic travel recovery.

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