Find Out About ETF Investing Strategies To Diversify Your Portfolio (2024)

Exchange-traded funds (ETFs) can be used as building blocks for almost any type of investment goal, from the most basic to highly sophisticated hedging.

There were 2,567 ETFs on the market as of June 30, 2021, with almost $6.58 trillion of assets under management. Learn about ETF strategies and how you can use them in your portfolio.

Key Takeaways

  • ETFs are cost-effective ways to invest in many securities at once while still having the liquidity of owning individual stocks.
  • Index ETFs follow a large stock index such as the S&P 500, while multi-asset ETFs hold stocks, bonds, and real estate in a single fund.
  • You can choose ETFs based on how much risk you want to take on, including leveraged ETFs, international ETFs, or risk management ETFs.
  • Some ETFs focus on certain sectors, or they might hold only socially responsible securities. They let you create a portfolio that aligns with your values.

Why ETFs Are Good for Your Portfolio

ETFs are an affordable way to invest in many stocks, bonds, or other assets. They give you diversification and professional money management. Baskets of securities are traded on exchanges such as the Nasdaq and the New York Stock Exchange (NYSE).

ETFs are liquid, just like individual stocks. They often have very low expenses. Purchase levels are low as well. ETFs publish their holdings daily.

Diversifying Your Portfolio

Diversifying your portfolio into asset classes such as stocks, bonds, or real estate allows you to get the most return for the amount of risk you're willing to take. A basic mix might include domestic stocks, international stocks, and bonds. Conservative investors will have more bonds in their portfolios. Aggressive investors will have more stocks, with a higher number that are international. A multi-asset ETF could be a good place to begin if you're just getting started.

Multi-Asset ETFs

A multi-asset ETF includes types of assets such as stocks, bonds, real estate, or cash within a single fund. The fund managers decide where to invest. They decide how much to invest toward your investment goal.

An aggressive multi-assetETF with a goal of capital appreciation might include emerging markets and small-capitalization stocks. A conservative multi-asset ETF with a goal of earning income might include investment-grade bonds and blue-chip stocks.

Basic Index ETFs

More experienced investors can build their own portfolios using indexed ETFs. These ETFs hold investments that match the returns of a financial index, such as the S&P 500 or the Bloomberg U.S. Aggregate Bond Index.

Note

Index ETFs are a simple way to invest in broad segments of the stock, bond, real estate, and commodities markets.

Style and Factor ETFs

Investment styles within asset classes will often perform differently depending on the economic conditions. Stocks are often classed by capitalization size (small, medium, or large) and as value or growth investments. Fixed-income styles are classed by interest-rate sensitivity and credit rating.

ETFs are available for any investment style. You can invest in ETFs that track the CRSP (Center for Research in Securities Prices) small-cap value stock index. Another choice could be an ETF that tracks the Bloomberg Capital U.S. High Yield Corporate Bond Index. This will invest only in high-yield bonds. Factor ETFs focus on companies that have certain financial or trading characteristics, such as strong balance sheets or an upward price trend.

Sector ETFs

You can use sector and industry ETFs to align your holdings with the stages of the business cycle. Utilities and consumer staples perform well during recessions, while the consumer discretionary sector does well during expansions.

Each sector of the economy is tracked by an index, and some industries within those sectors are tracked as well. There are ETFs for all sectors and industries, from e-commerce to energy.

International ETFs

Economic and political conditions can favor some areas of the world more than others at any given time. You can use international ETFs to capitalize on growth opportunities in different countries and regions. The largest international ETF tracks the FTSE index of developed countries other than the U.S.

Socially Responsible ETFs

Socially responsible investing evaluates companies based on how well they support environmental, social, and governance (ESG) issues. The firm MSCI rates 14,000 companies for social responsibility and publishes indexes that track these characteristics. There are about 150 socially responsible ETFs available on the U.S. markets.

Risk Management ETFs

You can use ETFs to hedge against markets that are moving downward. Inverse ETFs show gains when an index is down. They show losses when it's moving up. Common inverse ETFs track the S&P 500. Long/short ETFs in this category buy and short-sell underlying investments based on share-price factors.

Note

Long/short funds try to maximize the upside of a market by purchasing shares that are undervalued. They attempt to limit risk by short-selling shares that are overvalued.

Leveraged ETFs

Leveraged ETFs are right for experienced investors who understand their risks. These ETFs are designed to deliver a multiple of an index return on a daily basis. A 2x S&P 500 ETF is designed to double the S&P 500 return daily.

Leveraged ETFs use debt, options, short-selling, and other methods to reach their goals. Leveraged ETFs magnify both gains and losses.

The Bottom Line

ETFs let new investors take advantage of professional money management. Seasoned investors can use them to capitalize on certain areas of opportunity based on conditions. ETFs can also be used for highly sophisticated leveraged and short-selling strategies.They're liquid, cost-effective, and transparent. They can be used as building blocks for any investment strategy, and to take advantage of opportunities in any market, region, or sector.

Do your research before you invest. Know how much risk you're comfortable with. Think about getting help from a professional financial advisor if you're new to investing.

Find Out About ETF Investing Strategies To Diversify Your Portfolio (2024)

FAQs

Find Out About ETF Investing Strategies To Diversify Your Portfolio? ›

Diversification: A well-diversified portfolio should include ETFs that cover different asset classes (stocks, bonds, commodities, etc.), sectors, industries, and geographical regions. This spreads risk and reduces the impact of any single investment on the overall performance.

What ETFs should be in your portfolio? ›

The Best Large-Cap U.S. Stock ETFs
Fund NameTickerAnnualized 5-Year Total Return %
iShares Core S&P 500 ETFIVV14.98
iShares Core S&P Total US Stock Mkt ETFITOT14.04
Schwab US Broad Market ETF™SCHB14.11
Schwab US Dividend Equity ETF™SCHD11.78
16 more rows
Jul 22, 2024

How to make a good ETF portfolio? ›

How to Build an ETF Portfolio: The 7-Step Guide
  1. Define investment goals.
  2. Assess risk tolerance.
  3. Determine the asset mix.
  4. Choose an ETF portfolio structure.
  5. Research and analyze ETFs.
  6. Select ETFs for the portfolio.
  7. Choose an entry strategy to buy ETFs.

How can you diversify your portfolio list three strategies you might consider to achieve higher diversification? ›

Three tips for building a diversified portfolio
  1. Buy at least 25 stocks across various industries (or buy an index fund) One of the quickest ways to build a diversified portfolio is to invest in several stocks. ...
  2. Put a portion of your portfolio into fixed income. ...
  3. Consider investing a portion in real estate.

How to diversify your portfolio with ETFs? ›

Diversification: A well-diversified portfolio should include ETFs that cover different asset classes (stocks, bonds, commodities, etc.), sectors, industries, and geographical regions. This spreads risk and reduces the impact of any single investment on the overall performance.

What is the 3 ETF portfolio strategy? ›

A three-fund portfolio is an investment strategy that involves holding mutual funds or ETFs that invest in U.S. stocks, international stocks and bonds. The strategy is popular with followers of the late Vanguard founder John Bogle, who valued simplicity in investing and keeping investment costs low.

What is the best ETF strategy? ›

Buy-and-Hold Investing

A popular long-term investing strategy is to buy and hold index funds with low expense ratios. The reason for this is that a broad market index fund, such as an S&P 500 ETF, has historically outperformed most actively managed portfolios for periods of 10 years or more.

What is the number 1 ETF to buy? ›

Top U.S. market-cap index ETFs
Fund (ticker)YTD performanceExpense ratio
Vanguard S&P 500 ETF (VOO)14.8 percent0.03 percent
SPDR S&P 500 ETF Trust (SPY)14.8 percent0.095 percent
iShares Core S&P 500 ETF (IVV)14.8 percent0.03 percent
Invesco QQQ Trust (QQQ)12.1 percent0.20 percent

What is the one ETF strategy? ›

All-in-one ETFs are investment funds that provide a diversified portfolio of stocks and bonds in a single fund. These ETFs are designed to be a one-stop-shop for investors who want a balanced portfolio without having to choose individual stocks or bonds.

What is a good diversified portfolio look like? ›

Having a mixture of equities (stocks), fixed income investments (bonds), cash and cash equivalents, and real assets including property can help you maintain a well-balanced portfolio. Generally, it's wise to include at least two different asset classes if you want a diversified portfolio.

How do I choose a diversified portfolio? ›

To achieve a diversified portfolio, look for asset classes with low or negative correlations so that if one moves down, the other tends to counteract it. ETFs and mutual funds are easy ways to select asset classes that will diversify your portfolio, but you must be aware of hidden costs and trading commissions.

How is a well diversified portfolio? ›

A portfolio that includes a variety of securities so that the weight of any security is small. The risk of a well-diversified portfolio closely approximates the systematic risk of the overall market, and the unsystematic risk of each security has been diversified out of the portfolio.

What is the strategy of portfolio diversification? ›

Diversification is the practice of spreading your investments around so that your exposure to any one type of asset is limited. This practice is designed to help reduce the volatility of your portfolio over time.

What is an example of a successful diversification strategy? ›

The goal is to spread out risk, increase revenue streams, and provide stability for the company. Examples of business diversification in the UK include: Tesco - Originally a grocery retailer, Tesco has diversified into areas such as clothing, electronics, financial services, and telecoms.

What is diversification a good investment strategy? ›

Diversification is an investing strategy used to manage risk. Rather than concentrate money in a single company, industry, sector or asset class, investors diversify their investments across a range of different companies, industries and asset classes.

How many ETFs should I have in my portfolio? ›

"You can get broad-based diversification with one ETF, commonly referred to as diversified ETFs, or you can build a portfolio of five to 10 ETFs that would offer good diversification," he says. The choice you make on the above depends on your investment goals and risk appetite, like any investment.

What is the 70 30 ETF strategy? ›

This investment strategy seeks total return through exposure to a diversified portfolio of primarily equity, and to a lesser extent, fixed income asset classes with a target allocation of 70% equities and 30% fixed income. Target allocations can vary +/-5%.

How many S&P 500 ETFs should I own? ›

SPY, VOO and IVV are among the most popular S&P 500 ETFs. These three S&P 500 ETFs are quite similar, but may sometimes diverge in terms of costs or daily returns. Investors generally only need one S&P 500 ETF.

How do I know what ETFs to invest in? ›

Before purchasing an ETF there are five factors to take into account 1) performance of the ETF 2) the underlying index of the ETF 3) the ETF's structure 4) when and how to trade the ETF and 5) the total cost of the ETF.

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