Fanbytes – Now Brainlabs (2024)

FAQs

How much was Fanbytes acquired for? ›

The company, which has more than 800 employees around the globe, offered “tens of millions” of dollars for the company, Armoo said, and the transaction closed in May 2022.

Our founder and Global CEO Daniel Gilbert remains at the helm in partnership with Stephen Allan, our Executive Chair and former Worldwide Chairman & CEO of MediaCom.

Specializing in TikTok, Instagram, and Snapchat, Fanbytes creates what they call scroll stopping campaigns, using Gen Z influencer talent from the UK. They've worked with loads of brand giants, such as Deliveroo, Clinique, Vestiaire Collective, McVitie's, Universal Music Group — that's just to name a few.

Fanbytes offers influencer marketing, community management, and proprietary technology for optimizing influencer partnerships. They focus on crafting campaigns that enhance brand engagement and loyalty, especially among Gen Z audiences.

Timothy Armoo is the CEO and co-founder of Fanbytes. He previously founded EntrepreneurExpress, which he sold to Horizon Media at the age of 17.

at 27 | Designing a great life.

Employees rate Brainlabs 3.5 out of 5 stars based on 279 anonymous reviews on Glassdoor.

The London and New York-based agency has global ambitions. A new investment from private equity firm Falfurrias Capital Partners has propped up independent full-service agency Brainlabs' valuation to an estimated $320 million.

Brainlab founded

Stefan Vilsmeier establishes Brainlab in his parents' home, using proceeds from his bestselling book about 3D graphics.

Timo Armoo, who founded Fanbytes in 2017 at age 21, has made an indelible mark on the tech and marketing industry by helping global brands like Nike, Samsung, and Deliveroo connect with Gen Z audiences through innovative influencer marketing strategies.

How do micro-influencers charge? ›

Nano-influencers (500–10,000 followers): $10 to $100 per post. Micro-influencers (10,000–50,000 followers): $100 to $500 per post. Mid-tier influencers (50,000–100,000 followers): $500 to $5,000 per post. Macro-influencers (100,000–500,000 followers): $5,000 to $10,000 per post.

They are more cost-effective than big-name influencers

While a macro influencer might have a larger reach in terms of followers, micro-influencers have higher engagement and this can propel a piece of content to have greater visibility and be more trusted.

What is an influencer manager? An influencer manager oversees influencers in the social media industry. They work with marketing departments or companies to develop and manage influencer strategies. Their role is integral to building effective marketing campaigns for a company's products and services.

Social media. Daniel Gilbert is founder and CEO of Brainlabs, the smartest digital marketing agency on the planet. Powered by technology and led by data, Daniel's mission is to change the future of advertising while creating the best place to work in the world.

Brainlab is a privately held company and not publicly traded.

Brainlab creates software-driven medical solutions that digitize, automate and optimize clinical workflows. Our core products and services center around surgical navigation, radiotherapy, digital operating room integration, and information and knowledge exchange.