E*TRADE Review 2024: Pros, Cons and How It Compares - NerdWallet (2024)

Where E*TRADE shines

Where E*TRADE falls short

What E*TRADE is best for

E*TRADE at a glance

Full details about E*TRADE

E*TRADE IRAs

Is E*TRADE right for you?

How we review brokers: our methodology

Where E*TRADE shines

Something for everyone: Whether you are a beginner or an advanced trader, E*TRADE has a platform and a mobile app for you. The E*TRADE Web platform and the mobile app offer real-time quotes and market commentary, stock and exchange-traded fund screeners and a good deal of account management. More active traders can turn to the Power E*TRADE platform and app to get technical studies, drawing tools, customizable options chain views, trading ladders and other features for complex strategies.

Tradable securities: E*TRADE offers a wide range of investment choices, from stock, bonds, ETFs and more than 4,000 no-transaction-fee mutual funds, to futures and advanced options strategies.

Educational resources and support: The educational resources and support options on offer from E*TRADE are some of the best. You can watch webinars on diversification and technical analyses as well as on more-complex topics like options trading. There are online investing courses that cover a host of topics, and a thematic investing section covering how to invest in companies that align with your values.

Where E*TRADE falls short

Website transparency: Our testers examined E*TRADE's website and were unable to easily find the company's guidance on how to close an account, which should be readily available.

Default sweep interest rate: At 0.01%, E*TRADE's interest rate on uninvested cash is among the lowest of all brokers we review. As interest rates went up in 2023, some brokers increased their default sweep interest rates, but E*TRADE did not.

E*TRADE is best for:

E*TRADE at a glance

Account minimum

$0

Stock trading costs

$0

Options trades

No base commission; $0.65 per contract (volume discount available)

Account fees (annual, transfer, closing, inactivity)

No annual or inactivity fee. $75 full transfer out fee.

Interest rate on uninvested cash

0.01%

Number of no-transaction-fee mutual funds

More than 4,000

Tradable securities

• Stocks• Bonds• Mutual funds• ETFs• Options• Futures

Trading platform

Two platforms available for free to all customers:• E-Trade Web• Power E-Trade

Mobile app

Two apps:• E*TRADE mobile• Power E*TRADEAvailable on iOS and Android.

Research and data

Free and extensive, with several external providers available at no cost.

Customer support options (includes how easy it is to find key details on the website)

Phone, email and chat support 24/7; 64 local and 2 national branches

More details about E*TRADE's ratings

Account minimum: 5 out of 5 stars

E*TRADE's account minimum is $0. This is typical of brokers these days — the vast majority of the brokers we review don't require a minimum to open or maintain an account. Keep in mind that some investments, such as mutual funds, may require a minimum initial investment.

Stock trading costs: 5 out of 5 stars

In 2019, E*TRADE dropped its once-high $6.95 trade commission to $0 for online stock, options and ETF trades. Many other brokers did the same, and now free commissions are standard in the industry. You'll still pay a fee to trade certain securities, including futures, as well as a per-contract fee for options trades (see below).

Options trades: 4.5 out of 5 stars

Options trades are commission-free, but they still carry a contract charge, which is $0.65. E*TRADE offers a discounted fee of $0.50 for active traders (defined as those who trade 30 or more times per quarter).

Account fees: 4 out of 5 stars

E*TRADE charges no annual or inactivity fee. There is a $75 full transfer out fee, though the company has eliminated its $25 partial transfer fee.

Interest on uninvested cash: 1 out of 5 stars

Don't count on getting much of a return on the free cash in your brokerage account. Interest rates range from 0.01% to 0.15% — both well below the rates offered by high-ranking competitors.

Number of no-transaction-fee mutual funds: 5 out of 5 stars

In 2022, E*TRADE eliminated trade commissions and early redemption fees for all online mutual fund trades. E*TRADE’s analysts regularly update a list of highlighted mutual funds called the All-Star Funds Report with the top no-load funds and ETFs offered.

Tradable securities: 4 out of 5 stars

E*TRADE allows investors to trade stocks, mutual funds, ETFs, options and futures.

Its bond offerings include core bonds, corporate bonds, ultra short-term bonds, municipal bonds and short-term municipal bonds.

The company does not offer forex trading or cryptocurrency. It also does not offer fractional shares of stocks unless you're buying them as part of E*TRADE's automated investing program.

Fractional shares are becoming more common in the industry; they let investors purchase stock based on a dollar amount they select rather than the price of a whole share. This may be particularly advantageous for investors who are working with limited money, but want to build a highly diversified portfolio.

Trading platform: 3.5 out of 5 stars

E*TRADE has two trading platforms — E*TRADE Web and Power E*TRADE. Both are free and available to all customers, with no trade activity or balance minimums.

E*TRADE Web offers free streaming market data, free real-time quotes, live market commentary, analyst research stock screeners and more. From the dashboard, you can track your accounts, create watch lists, view market data and make trades, including complex options strategies.

And for truly active traders, there's Power E*TRADE, the result of the company's acquisition of OptionsHouse several years ago. The web platform offers real-time data, more than 100 technical studies, streamlined trade tickets, customizable options chain views and trading ladders.

E*TRADE offers its customers the ability to buy into IPOs, and it does offer over-the-counter trading, though at a higher price than some competitors. Commissions on OTC trades start at $6.95 and go down to $4.95 for frequent traders.

Users should also note that E*TRADE accepts payment for order flow, which can potentially incentivize brokers to route orders to market makers based on how much they'll make — rather than the best price for the investor. But many other online brokers do the same thing.

E*TRADE says its execution quality is 95.25% for S&P 500 stocks and 96.16% for equities outside of the S&P 500.

🤓Nerdy Tip

The average execution quality of all brokers we review was 97.4% as of Aug. 31, 2023. That means 97.4% of orders sold for at a price that was at or better than the National Best Bid and Offer. Executing at or above the NBBO means you may receive a price improvement or a better share price than you were originally quoted.

Mobile app: 4 out of 5 stars

Our star rating here is based on how iOS and Android users score the broker's mobile apps. E*TRADE has two free mobile apps, available for iOS and Android. The E*TRADE mobile app allows you to easily manage your account, place trades and get real-time quotes and news, including Bloomberg TV. It offers advanced mobile features like stock and ETF screeners, as well as multi-leg options trades. The E*TRADE app is available for Apple Watch as well.

The Power E*TRADE app offers many capabilities on the go: Traders can access the customizable options chain, a selection of popular technical studies, charts, streaming quotes and news. The app can be used for trading complex strategies, including four-legged option spreads, and futures traders can enter futures orders directly from the futures ladder.

Research and data: 4 out of 5 stars

To earn five stars in this category, brokers must offer at least 15 third-party research providers at no fee, as well as a strong selection of research tools. E*TRADE doesn't quite reach that level, but the broker's analytical tools are user-friendly for both retirement investors and active traders, and they're available free of charge. E*Trade's lineup of research offerings include Moody’s, Morgan Stanley, MarketEdge and Morningstar.

Customer support options: 4.5 out of 5 stars

Customer support is available 24/7 via phone, email and chat.

E*TRADE also has strong in-person customer service, with 29 local and two national branches staffed by financial consultants.

If you'd rather skip learning and cede investment decisions to the experts, E*TRADE’s robo-advisor service, E*TRADE Core Portfolios, will manage your portfolio for you for an annual advisory fee of 0.30%. The minimum investment for that service is $500. Robo-advisors are computer-based investment advisors who build and manage client investment portfolios.

E*TRADE IRAs

E*TRADE offers both Roth and traditional IRAs, which are tax-advantaged retirement accounts. Experts typically recommend investing for retirement in a tax-advantaged account, which will allow you to get a tax deduction on your contributions or take money out in retirement without paying taxes. You can have an IRA in addition to other investment accounts, like a brokerage account.

Learn More

on E*TRADE's website

E*TRADE IRA

4.4

NerdWallet rating

Learn More

on E*TRADE's website

Fees

$0

per trade. Other fees apply.

Account minimum

$0

Promotion

None

no promotion available at this time

Retirement investors will find a lot to love with E*TRADE’s IRA offering, including no fees for stock and ETF trades, a large line-up of no-trading-fee mutual funds and an extensive library of retirement advice and tools. Beginners will also appreciate the broker's extensive educational offerings, including courses and webinars.

Is E*TRADE right for you?

E*TRADE’s investing tools, educational resources, large selection of no-transaction-fee mutual funds and innovative trading technology will suit all types of investors. Active traders will love the $0 commissions, and beginners will easily get up to speed with the company's deep educational resources.

For U.S. residents only.

How do we review brokers?

NerdWallet’s comprehensive review process evaluates and ranks the largest U.S. brokers by assets under management, along with emerging industry players. Our aim is to provide an independent assessment of providers to help arm you with information to make sound, informed judgments on which ones will best meet your needs. We adhere to strict guidelines for editorial integrity.

We collect data directly from providers through detailed questionnaires, and conduct first-hand testing and observation through provider demonstrations. The questionnaire answers, combined with demonstrations, interviews of personnel at the providers and our specialists’ hands-on research, fuel our proprietary assessment process that scores each provider’s performance across more than 20 factors. The final output produces star ratings from poor (one star) to excellent (five stars).

For more details about the categories considered when rating brokers and our process, read our full methodology.

E*TRADE Review 2024: Pros, Cons and How It Compares - NerdWallet (2024)

FAQs

What are the negatives of E-Trade? ›

Cons Explained

No international exchange trading: E*TRADE does not offer exposure to international stock of forex markets. No direct crypto investing: Direct crypto investing is not available, so crypto investors will need to look for other platforms to make those kinds of trades.

Is E-Trade trustworthy? ›

Yes, E*TRADE is trustworthy. It is a member of the Securities Investors Protection Corporation, or SIPC, and is transparent about its fees and commission structure. It's a well-established broker, having been founded in 1982, and its 2020 acquisition by Morgan Stanley allies it with that firm's long history.

How much does E-Trade charge per trade? ›

Standard commissions for stock and options trades are $0 (plus an additional $0.65 per options contract).

What is good about E*TRADE? ›

In addition to some of the most advanced online security available, we offer the E*TRADE Complete Protection Guarantee, which protects your privacy, your assets, and every transaction you make. Complete fraud protection: $0 liability for unauthorized use of your account.

Is something wrong with Etrade? ›

User reports indicate no current problems at E-Trade

E-Trade is an online discount stock broker, allowing its customers to trade equities including stock, bonds and exchange traded funds (ETFs) online and over the phone. E-Trade also offers banking services such as checking and savings accounts as well as credit cards.

Is my money safe with Etrade? ›

Cash in brokerage accounts are swept into one or more FDIC-insured depository institutions as part of the Bank Deposit Program and are FDIC insured up to $500,000 for individual and $1,000,000 for joint accounts once certain conditions are satisfied.

How do I avoid fees on etrade? ›

You can avoid the monthly fee by meeting any of the following minimums:
  1. Maintaining an average balance of $5,000 in your Max-Rate Checking Account.
  2. Setting up and maintaining a direct deposit of $200 or more per month to the account (a combination of direct deposits totaling $200 does not satisfy this requirement)

Is etrade better than fidelity? ›

Overall, we found E*TRADE is a good choice for active traders and investors—especially those who want access to a suite of excellent options tools. At the same time, Fidelity is better for casual investors and traders looking for low costs and access to international trading.

How much money do you need to start Etrade? ›

There are no minimum funding requirements on brokerage accounts.

Should I stay with E-Trade? ›

You'll be able to trade a wide range of securities, and frequent traders can earn a discount on options commissions. While E-Trade is a solid broker overall, you'll still pay fees for transferring your account, and fractional shares of stocks aren't available.

Can you make money on E-Trade? ›

Ways to Earn Money on E*TRADE. Exploring various ways to earn money on E*TRADE involves trading stocks, investing in mutual funds, trading options, purchasing bonds, and utilizing automated investing services to optimize financial gain.

Is E-Trade owned by Charles Schwab? ›

Although Charles Schwab is the larger of the two, both brokers have the size and experience to serve investors and traders of all types. They have also grown even larger in recent years, after Morgan Stanley purchased E*TRADE in 2020, and following Schwab's purchase of TD Ameritrade in the same year.

What are the disadvantages of e trading? ›

Technical Issues and System Failures

One of the major drawbacks of online share trading is that it is heavily dependent on the use of technology. This makes it vulnerable to technical glitches, connectivity issues, and system outages.

What are the risks of electronic trading? ›

They usually occur when a trader hits the wrong key. Overlarge orders: A systematic risk will occur when more liquidity is demanded than the market can handle. An example is a case where a trader executes an order that is too large for the market to handle.

Can your Etrade account go negative? ›

You can view your settled cash balance by clicking the blue Balances dropdown immediately to the right of your account number. When your settled cash balance is negative (in parenthesis), your account is on margin and borrowing cash to hold your portfolio's positions.

What are the major risks of online trading? ›

Security Risk

Financial fraud, identity theft, and other cybercrimes may result from this. Investors should take precautions to protect their data; they should use strong passwords, updating their antivirus software frequently, and using online brokers that offer reliable security measures.

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