High-leverage Content will help you write blog posts that people read — and buy from.
High-leverage Content (HLC) is my signature course for coaches, strategists, and service providers who want to lean into long-form content. They want a proven, strategic method to follow — to make sure they get ROI from it.
Inside, you’ll learn how to plan and create thought leadership content that builds demand fast – and converts your audience to clients in half the time.
On Day 1 inside the curriculum, you’ll learn my famous ‘9-in-2 Content Pillar’ framework — so you know exactly what NINE types of content your audience will need — to be ready to buy.
These are the specific things they need to hear, learn, and understand more deeply, to quickly trust you and be *excited* to sign up with you.
They are also the things that make your content relevant to your ideal audience — the things that interest them, fascinate them, and demonstrate that you know how to help them solve problems and move closer to their goals.
(In other words, the things that make people WANT to read your content.)
And you’ll have everything you need — tools and trainings — to easily and systematically write those posts effectively.
(Like my 9 plug-and-play “HLC Strategic Content Outlines” to guide your writing process, and in-depth training on my Logical and Light 4-step writing process for high-converting content.)
Following the High-leverage Content system will ensure that you select the right topics and create blog posts that your ideal future clients WANT to read…
Posts that stop them in their tracks, get them binge-reading like you’re the latest Netflix phenom, and leaping at the chance to work with you.
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So next time you hear someone ask, “Do people still read blogs?”… and it gives you pause…
Remember, no one just *randomly* reads blogs.
They read what interests them, motivates them, fascinates them, and helps them solve problems or get closer to their desires.
They’ll read WHAT YOU WRITE – when you write the “High-leverage Content” way.
If you’re ready for a blog that will convert your audience to clients in half the time, join me inside High-leverage Content today.
Within just a couple of days inside HLC, you can have your multi-month content plan in place and ready to easily implement… You can be publishing your first binge-worthy post… And you can be sharing it with the people who will eat it right up and say, “I’m in. Where’s the buy button?”
