Developer Economics (2024)

Roblox makes it possible for you to create content and experiences, while providing incentives and minimizing upfront costs. During December 2022, over 3.8 million asset creators and experience developers earned Robux (our platform's currency). On average, Roblox pays developers 29cents* per in-experience dollar spent. When you build experiences on Roblox:

  • You pay after earning on Roblox. This is outside of minimal moderation fees for uploading assets or items. On other platforms, you can incur expenses such as storage, hosting, and infrastructure before you earn any money (or even start building). On Roblox, developers have minimal risk as you are charged for these expenses after you monetize, which is reflected in the experience developer share numbers in Cash Payout Structure. This is your estimated take home after all expenses tied to building, storing, testing, and maintaining an experience have been covered.

  • Growing an experience on Roblox can jumpstart user engagement. Developers can take advantage of our organic channels, our network effect, and our cost effective on-platform ads.

Roblox uses its share of earnings to pay for all the tools, services, support, fees, operating costs, and R&D costs. This lets you build with minimal upfront fees and risk, so you can grow and monetize on the platform more easily.

Cash Payout Structure

The following chart illustrates the estimated utilization of each dollar spent in an experience on Roblox. Note that the chart doesn't reflect our expenses as disclosed in our GAAP financial statements and does not apply to Marketplace creators.

Developer Economics (1)
App Stores & Payment Processing Fees

This reflects the processing payment fees related to all purchases of Robux. These fees are paid directly to Apple (iOS), Google and Amazon (Android), and Microsoft (Xbox and Microsoft Store). These costs also include processing fees associated with other payment methods, such as credit card or PayPal, as well as costs associated with the sale of our prepaid cards.

Platform Hosting & Support

These costs relate to Roblox's maintenance of the servers that host all Roblox experiences, as well as platform-wide customer support, user and experience moderation, and user acquisition.

Platform Investment

These costs relate to future-looking investments in the Roblox platform and ongoing research & development.

Roblox Share

Roblox uses this percentage to cover ongoing services and operating costs.

Developer Share – Developer Exchange

This percentage is the experience developer's earnings based on transactions in the experience, after cashing out through our Developer Exchange program (before any developer spending on the Roblox platform for services such as ads). Each developer's earnings share may differ.

Developer Share – Engagement-Based Payouts (EBP)

Developers also get extra Robux for simply building an engaging experience through the Premium Payouts feature. Roblox calculates payout based on the share of time a Premium subscriber spends in your experience as a way to reward engaging experiences. This percentage reflects our platform average, though the actual percent of earnings from EBP varies from experience to experience based on the engagement level in the experience.


Calculating Cash Earned

Depending on how you earn Robux on our platform, your specific share of cash can vary from the average share Roblox pays. Ultimately, we calculate your share of cash with the following variables:

  1. Robux earned from each transaction in your experiences or sale of avatar items in the Marketplace or selling Studio plugins in the Creator Marketplace.

  2. Robux earned from engagement (through EBP).

  3. The conversion to real money of all Robux earned from transactions and engagement (as noted above) using our Developer Exchange program.

The following sections describe in more detail how you can 1) earn Robux, 2) how your share of Robux is calculated, and 3) how Robux is converted to cash.

How to Earn Robux

Roblox offers you the following ways to earn Robux by creating content and experiences:

  • Creating and selling avatar items – Creators can create and sell accessories and clothes for avatars in the Marketplace or in their own experiences.

  • Offering in-experience purchases – Developers can offer purchases in their experience, such as special abilities and accessories for people to purchase.

  • Having an engaging experience – Developers earn extra Robux for simply building an engaging experience. Roblox calculates an EBP payout based on the share of time a premium subscriber spends in your experience. These engagement based payouts happen automatically, as a way to reward engaging experiences, and are in addition to payouts based on in-experience purchases.

  • Creating and selling Studio plugins – Developers can create and sell plugins to the community through the Creator Marketplace.

You can see your total Robux balance on the Developer Exchange page when signed into your account. When creating or selling anything on Roblox, you will receive a percent of every transaction you're a part of as follows:

  1. The creator of the virtual item gets 30%.

  2. The seller or distributor of the item gets 40%.

  3. The platform gets 30%.

Developer Economics (2)

Oftentimes, the creator of the item is also the seller of the item. This is true when you built an experience and also created the items sold in your experience. For example, if you create and sell an "avatar flying ability" in your experience for 100Robux, you earn 70Robux for creating and selling the item and Roblox earns 30Robux (platform share). Other times, you might create items that you sell in the Creator Marketplace. In this case, Roblox is both the seller and the platform and earns 70%, and you earn 30% as the creator.

How Robux is Converted to Cash

Once you earn Robux, you can continue to use it in our platform to buy developer assets, plugins, ads, in-experience items, or virtual items. In addition, when you have at least 30,000 Robux in your account, you may be eligible to exchange your earned Robux for real currency using the Developer Exchange program. Roblox currently uses an exchange rate of USD 0.0035 per Robux earned to calculate the amount of real currency you receive.

Developer Economics (2024)

FAQs

What is meant by developing economics? ›

Economic development is the process through which economies are transformed from ones in which most people have very limited resources and choices to ones in which they have much greater resources and choices. Development economics refers to studies of economies with relatively low per capita resources, so-called ' ...

What are the 4 types of development economics? ›

What Are the 4 Main Topics in Development Economics? The topics, or types of development economics include mercantilism, economic nationalism, linear stages of growth model, and structural-change theory.

What do you study in development economics? ›

Development economics – seeks to better the socio-economic conditions of developing countries. This branch studies areas such as health, education and working conditions and works towards better solutions for these issues.

Why do we study development economics? ›

Its purpose is to help developing nations identify and overcome hurdles in economic growth, such as poverty, inequality, and market failure. The economic analysis of a low-income country seeks to improve its fiscal, economic, and social situations.

What is considered a developing economy? ›

Developing countries are, in general, countries that have not achieved a significant degree of industrialization relative to their populations, and have, in most cases, a medium to low standard of living. There is an association between low income and high population growth.

What is the basic development economics? ›

Its focus is not only on methods of promoting economic development, economic growth and structural change but also on improving the potential for the mass of the population, for example, through health, education and workplace conditions, whether through public or private channels.

What is economic development in simple words? ›

Economic Development is programs, policies or activities that seek to improve the economic well-being and quality of life for a community. What “economic development” means to you will depend on the community you live in.

What are the 3 principles of economic development? ›

The essence of economics can be reduced to three basic principles: scarcity, efficiency, and sovereignty. These principles were not created by economists. They are basic principles of human behavior. These principles exist regardless of whether individuals live in market economies or planned economies.

What do we mean by developed economy? ›

A developed economy is a region, typically a country, with an abundance of wealth and resources available to its residents or citizens. Developed economies tend to demonstrate better results on measurement indexes, which are ways to measure the economic and non-economic factors of a country.

What is the most developed economy in the world? ›

The United States upholds its status as the major global economy and richest country, steadfastly preserving its pinnacle position from 1960 to 2023. Its economy boasts remarkable diversity, propelled by important sectors, including services, manufacturing, finance, and technology.

Which country has a developed economy? ›

Examples of countries with developed economies include the United States, Canada, and most of western Europe, including the United Kingdom and France.

Is development economics a good degree? ›

Studies in developmental economics can lead to careers with the federal government, international agencies, nonprofit organizations and private companies. Some economists become teachers at colleges and universities.

What is the career of development economics? ›

Development economics is a subfield of economics that focuses on economic conditions and well-being of people in low and middle-income countries. Development economists will often work in governments, NGOs, think tanks, and academia, trying to incorporate and improve evidence-based policies and programs.

What is the role of a development economist? ›

The Development Economics Program studies the forces that contribute to economic development, particularly in less developed nations. It explores the role of decisions by households, firms, and governments, the effects of development aid policies, and the consequences of rising incomes in emerging economies.

What is economic development in short answer? ›

Answer: Economic development is the process through which a country, community, or specific region's economic well-being and quality of life are enhanced in accordance with established goals and objectives.

What are the main features of a developing economy? ›

The major characteristics of developing economy are low per capita income, overpopulation, maximum population below the poverty line, poor infrastructure, agro-based economy and a lower rate of capital formation.

What is an example of a developing country in economics? ›

In Latin America and the Caribbean, the following economies are classified as developing: Argentina, Bahamas, Barbados, Belize, Bolivia, Brazil, Chile, Colombia, Costa Rica, Cuba, Dominican Republic, Ecuador, El Salvador, Guatemala, Guyana, Haiti, Honduras, Jamaica, Mexico, Nicaragua, Panama, Paraguay, Peru, Suriname, ...

Which of the following is the best definition of economic development? ›

Economic development is a multifaceted approach that seeks to improve the economic well-being and quality of life for a region's residents. It involves strategic initiatives aimed at fostering growth, enhancing competitiveness, and creating a vibrant, resilient economy.

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