Choosing the Best Business Card Thickness and Stock Types for Maximum Impact (2024)

Business cards are not just about beautiful graphic elements and visual designs. One of the most significant aspects of designing a card is choosing the correct business card thickness to match up with your printing plans. The thickness of the card stock impacts the look and feel of any standard business card.

When you can feel and touch print materials like business cards, it builds a stronger connection and memories. But how thick are business cards? Paper thickness is a vital element that can transform the final appearance of the card. If you opt for any fragile card stock, it may end up creating a poor impression with clients.

Choosing the Best Business Card Thickness and Stock Types for Maximum Impact (1)

Understand Business Card Thickness

What is the thickness of a business card? When you print your business cards, the standard business card thickness comparison is 14pt vs 16pt business cards. The 14 pt or .014 inches card has a thickness of a brochure, postcard, or flyer and is typically used for mass circulation. On the other hand, the 16 pt or .016 inches stock is the standard business card thickness and is commonly used to hand it out in meetings and conferences. You can compare its thickness to that of a folder or greeting card paper.

You may also choose thicker business card stock like 32 pt or .032 inches, which is twice the 16 pt card thickness, or 48 pt which is thick like a penny. The 14 pt and 16 pt card stock are inexpensive and can quickly get damaged. Moreover, there are fewer design opportunities with 14 pt and 16 pt business card thickness than with 32 pt and 48 pt card stocks.

Ideally, the 14pt cards are thinner than 16pt, but a good option if you are looking for exposure. The 16pt cards are robust and easy to hand out. But, if you are looking for something more than a gloss cover finish and bright colors, then the larger card stocks are always a better option. The thicker your card stock is, the broader array of textures and tactile elements you can add to stand out. If you want to know the business card thickness mm, pt can be converted. 1 pt = 0.0254mm. so 14pt is equal to 14 PT = 0.356mm. That means the standard business card thickness in mm is about 0.356mm.

Choose the Best Card Stock Weight for Business Cards

Are you looking for business card printing? Like several other printers, 4OVER4.COM gives you the pleasure to hold 14pt, 16pt, 32pt, and 48pt printed card stock for a business card. All these paper types come in several layers that allow you to die-cut designs and elaborate shapes. It does not hamper the structural integrity of the business cards.

When you opt for any of the following cards, you don’t have to worry, as they will leave a lasting impression on your clients.

  1. 16 pt Single Layer Card – If you are looking to save on costs, you can choose the 16 pt standard card thickness. It is best when you must print in volume and keep it affordable too. The thicker options are always better in terms of sturdiness and design choices, but if your primary concern is affordability, 16 pt single-layer cards are the best choice.
  2. 32 pt Double Layer Card – When you choose the 32 pt double layer thickness card, it allows you to obtain clean die-cut, UV coating, and crisp designs. You never have to compromise on the integrity of the basic structure. Although it is a little more expensive than the 16 pt cards, the double layer 32 pt offers a range of design options.
  3. 48 pt Triple Layer Card – 4OVER4 offers ultra-thick premium business cards range. It includes 48 pt, a triple layer card stock with , deep imprints, intricate cuts, and an array of textures and colors. It might be more expensive than other options, but the various discount offers make it cost-effective. When you choose a triple layer card, ensure to capture your place in your client’s memories.

You can find several discount offers and COUPON codes when you place your printing orders with 4OVER4.COM. Grab the offer suggestions and make your purchase at reasonable rates.

Thickness Comparison of Business Card Stock

Choosing the Best Business Card Thickness and Stock Types for Maximum Impact (2)

Are you looking to impress a new client with a business card? A damaged or crooked business card is never what you want to hand over to your client. The premium range of painted edge, ultra-thick, plastic, or matte business cards from 4OVER4 has the enhanced power of livability. It makes our premium range of cards more likely to grab the attention of a new client, who will connect with you later.

Additionally, business card thickness gives you the creative liberty to work on a range of design choices. This feature sometimes goes missing when you choose a more traditional business card design. Choosing a thick business card lets the recipient know that you value each client. It becomes a keepsake for your client, and you can work on the design aspect of the business card when you choose thicker cards.

Print Your Card with 4OVER4.COM

The thick business cards add exclusive skill to your company’s marketing initiatives, which is highly essential to secure your foothold in this saturated market. Grab the attention of clients with our range of business card printing options. If you want to leave an unforgettable impression on your client, choose thicker card stock. It creates several fresh opportunities for marketing your business and it serves as a new trend that businesses are connecting with recently.

FAQs

Q: What is the standard thickness of a business card?

A: A standard business card is typically 0.014 inches thick.

Q: How is the weight of business card paper measured?

A: The weight of business card paper is often measured in grams per square meter (gsm).

Q: What is the importance of paper weight when choosing business card paper?

A: Paper weight plays a crucial role in determining the thickness and quality of business cards, influencing the first impression it creates.

Q: What are some common stock types used for business cards?

A: Common stock types for business cards include uncoated, coated, and specialty finishes.

Q: How can the right paper thickness impact the quality of business cards?

A: Choosing the right paper thickness can result in high-quality, durable, and impactful business cards that convey professionalism.

Q: What is the recommended paper weight for high-quality business cards?

A: For high-quality business cards, it is recommended to use paper with a heavier weight and thickness to make a stronger impression.

Q: How does the finish of business card paper affect the overall look and feel?

A: The finish of business card paper, such as uncoated or coated, can impact the appearance, texture, and print quality of the cards.

Choosing the Best Business Card Thickness and Stock Types for Maximum Impact (2024)

FAQs

Choosing the Best Business Card Thickness and Stock Types for Maximum Impact? ›

Ideally, the 14pt cards are thinner than 16pt, but a good option if you are looking for exposure. The 16pt cards are robust and easy to hand out. But, if you are looking for something more than a gloss cover finish and bright colors, then the larger card stocks are always a better option.

What is the best thickness for business cards? ›

Most professionals print their business cards on 300 GSM paper. This paper is 14 Pt, or 0.014 inches thick, which makes it feel “weighty” and durable, but still gives it a little give and flexibility.

What card stock is best for business cards? ›

While there are many different business card material types, generally, 14 Pt cardstock is the go-to industry standard for most businesses when asked what the best paper for business cards is. It is essentially a thicker and more durable form of printer paper.

What is the difference between 16pt and 18pt cardstock? ›

The higher the point number, the thicker and stiffer the paper will be. Commonly, business cards are printed on 14 or 16pt stock, while extra-thick cards are printed on 18pt or 32pt (sometimes even thicker) stock.

What are the different card thickness options? ›

Cardstock Weights
  • 350-450 GSM – This heavy cardstock is often used for business cards, handmade cards, and invitations.
  • 210-300 GSM – Another thick cardstock that is still bendable, even though it is stiffer. ...
  • 120-140 GSM – This is perfect for promotional posters, movie theater posters, and shop posters.

Is 110 lb cardstock good for business cards? ›

110lb cover (284 GSM): on the thicker end of the cardstock spectrum, this extra-heavy cardstock is used for deliverables including thick business cards and thick invitations.

Is 14pt cardstock thick? ›

14pt. “extra thick” paper is one of the most common cardstocks available for printing. The thickness is about 0.39mm thick, which makes it ideal for business cards, postcards, and other firm-like quality print products. 14pt.

Are matte or glossy business cards better? ›

Matte-coated cards are more durable than the standard uncoated business cards, but they are not as durable as glossy cards. Matte cards bend on the edges when mishandled and damage when in contact with moisture. If your business cards must survive rough usage, glossy cards are better for you.

What color business card is most effective? ›

Best colors for business cards
  • White. Best for: virtually anyone, from artists to bankers. ...
  • Black. Best for: tech industry, CEOs, fashion industry. ...
  • Yellow. Best for: nonprofit organizations, gyms, children's products. ...
  • Orange. Best for: marketing industry, PR. ...
  • Blue. ...
  • Purple. ...
  • Green. ...
  • Gray.
Aug 19, 2024

What is the best card stock? ›

American Crafts Precision Textured Cardstock - This textured cardstock comes in 105 colors and is known as the best cardstock for cutting on Cricut. Bazzill Smoothies - Smooth 80 lb cardstock in 106 colors. Bazzill Mono and Bazzill Fourz - Textured 80 lb cardstock that is known as the best cardstock for scrapbooking.

What is the difference between 14pt and 16pt business card thickness? ›

A 14pt card is 0.014 inches thick, while a 16pt card is 0.016 inches thick. Thus, a 16pt card is slightly thicker and heavier than a 14pt card.

Is 100 lb paper good for business cards? ›

For those people printing cards (business cards and postcards), the rules are different. I recommend going with 100 lb cover or thicker. I recommend printing 14 pt cardstock for business cards; 100 lb cover feels thin for a card.

How thick is 16pt card stock to GSM? ›

Paper Weight Conversion Chart
Paper TypeptGSM (g/m²)
15pt C1S Silk Matte (Soft Touch)15pt355 gsm
15pt C1S Super Gloss15pt355 gsm
15pt C1S Texture Matte15pt345 gsm
16pt C2S16pt406 gsm
51 more rows

Are thicker business cards better? ›

A good thickness for business cards falls within the range of 12pt to 16pt cardstock. Thicker options like Printivity's Uncoated Cardstock offer added durability and luxury but might come at a higher cost.

Is there different types of cardstock? ›

Here are the most common types of paper cardstock based on texture and finish. Glossy Cardstock - This has a shiny or lustrous coating. Matte Cardstock - This one has a dull or lusterless coating. Vellum Cardstock - Vellum is a fine parchment paper made from a calf, kid, or lamb's skin.

What thickness are most trading cards? ›

On average, Panini trading cards have a thickness of approximately 12-20 points. This means that they measure between 0.012 and 0.020 inches in thickness.

What is the best thickness of cardstock for cards? ›

Medium-weight Cardstock (121-200 gsm): Great for business cards, postcards, and greeting cards. Heavyweight Cardstock (201-300 gsm): Perfect for high-quality invitations, book covers, and presentations. Super Heavyweight Cardstock (300+ gsm): Reserved for premium projects like wedding invitations and packaging.

How thick should greeting cards be? ›

Greeting Card Paper weight

We are often asked which card stock or paper type should be used for greeting cards. The weight range for greeting card printing is between 10pt to 18pt paper. Usually, 16pt card stock is considered the best paper weight for printing greeting cards to sell.

What is the standard thickness of a business card in PT? ›

Standard business cards stand at 14pt, which measures out to the typical thickness of a flyer or brochure. A 16pt card is also popular, equating a thickness similar to a greeting card or manilla folder. The higher the 'pt', the thicker the card.

What is the size of a high quality business card? ›

Business Card Size and Setup

The standard dimensions of a printed business card are 3.5 x 2 inches. That's the finished card size.

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