App - United States | Statista Market Forecast (2024)

FAQs

App - United States | Statista Market Forecast? ›

Total revenue in the App market is projected to reach US$145.80bn in 2022. Total revenue is expected to show an annual growth rate (CAGR 2022-2029) of 8.93%, resulting in a projected market volume of US$285.30bn by 2029.

Mobile Application Market Size & Trends

The global mobile application market size was valued at USD 252.89 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 14.3% from 2024 to 2030.

Mobile App Market Share and Size 2024

mobile apps got 255 billion downloads (11% YoY growth) mobile apps earned $167 billion (-2% YoY decrease) users spent 1 trillion hourson apps and games (9% YoY growth)

Market Overview

The global mobile app development market size was valued at USD 240.4 billion in 2023. It is expected to reach around, USD 666.1 billion in 2032, growing at a CAGR of 12.1% during the forecast period (2024–2032).

Put simply, growth rate defines how well applications acquire and retain customers. This complex metric is used by app creators worldwide to identify how much interest exists in their product, and how frequently it is used, to grow their business and drive up profit margins.

there is an over-proliferation of apps in the marketplace and they are no longer only geared towards a tech-savvy, specialist audience, but towards the general populace. Because of this access, the market is crowded and people cannot be bothered to conduct in-depth searches for apps.

The mobile app industry is arguably one of the most competitive industries in the world. With around 2.8 million apps available for download in the Google Play store and 2.2 million in Apple's App Store, getting your app seen, let alone downloaded, can be difficult.

Global app installs across both marketplaces will see 10 percent CAGR, reaching 230 billion in 2025. Google Play will surpass the combined CAGR, growing 11.5 percent to 187 billion, while the App Store will experience a CAGR of 4.6 percent and reach 43 billion.

The market for artificial intelligence grew beyond 184 billion U.S. dollars in 2024, a considerable jump of nearly 50 billion compared to 2023. This staggering growth is expected to continue with the market racing past 826 billion U.S. dollars in 2030.

The smartphone market will reach 1.20 billion units shipped in 2024, up 2.8% from the 1.16 billion units shipped in 2023. From there, shipments will hit 1.30 billion units in 2028, the final year of our forecast period, resulting in a CAGR of 2.3%.

How profitable is mobile app development? ›

With that said, 16% of Android developers earn over $5,000 per month with their mobile apps, and 25% of iOS developers make over $5,000 through app earnings. So keep these figures in mind as you're comparing the differences between iOS and Android app development.

A target audience is a subset of the population that a company or organization strives to reach with its product. Age, gender, interests, and income frequently define this group. In simple terms, your target audience refers to a group of people who are most likely to be interested in your product or mobile app.

Total revenue in the App market is projected to reach US$437.80bn in 2022. Total revenue is expected to show an annual growth rate (CAGR 2022-2029) of 7.84%, resulting in a projected market volume of US$781.70bn by 2029. In-app purchase (IAP) revenue in the App market is projected to reach US$167.30bn in 2022.

As storage space is limited, it's important that an app offers a reasonable file size to the user. The average app sizes vary for the two operating systems, for iOS it's around 35MB and for Android the number is around 12MB and obviously average sizes vary depending on which app category they are assigned to.

data. ai's latest State of Mobile Revenue 2023 report reveals that the app economy is worth around $500bn ($401bn). Advertising accounts for $336bn (67 per cent) of this figure, with in-app purchases making up the remaining $167bn (33 per cent).

The global in-app purchase market size was valued at $195.5 billion in 2023, and is projected to reach $571.2 billion by 2032, growing at a CAGR of 12.5% from 2024 to 2032.

The global positioning systems market size was estimated at USD 94.25 billion in 2022.

As of 2024, the global creator economy is currently worth $156.37 billion. The creator economy is growing at a CAGR of 22.5% and is expected to hit $528.39 billion by 2030.