Amazon Prime Store Card vs. Amazon Prime Visa | Bankrate (2024)

Key takeaways

  • With Amazon's Prime Day fast approaching, now is a great time to sign up for an Amazon credit card.
  • Among the options are cards that offer welcome bonuses upon approval and high ongoing rewards for everyday purchases.
  • Choosing between the Amazon Prime Store Card and the Amazon Prime Visa depends on which perks you want and whether you want to earn rewards on all your purchases or just your Amazon-related purchases.

The best credit cards for shopping on Amazon let users earn the top rewards rate on everything they buy from Amazon and its associated brands, like Whole Foods. That said, there’s more than one Amazon credit card to consider, so you’ll need to do some research before you apply. And if you’re planning to take advantage of Amazon Prime Day on July 16 – 17, you’ll want to act fast.

Synchrony Bank offers the Amazon Prime Store Card, which is limited to use within the Amazon universe. If you’re looking for a card to use for purchases with Amazon and beyond, you should consider the the Prime Visa offered by Chase (formerly known as the Amazon Prime Rewards Visa Signature Card).

Main Details

Although both the Amazon Store Card and the Amazon Prime Visa can enhance your shopping experience, it’s good to know which Amazon card is best for your financial situation and Amazon shopping habits. Essentially, your card of choice will boil down to your credit score, how often you shop on Amazon and whether you’re an Amazon Prime member. Here’s a quick guide to these two Amazon credit card options to help you choose the best one for your lifestyle.

Amazon Prime Store CardPrime Visa
Rewards rate
  • 5% back on Amazon.com purchases
  • 5% back on Amazon.com, Amazon Fresh, Whole Foods and Chase Travel purchases
  • 2% back at restaurants, gas stations and local transit and commuting (including rideshare)
  • 1% back on all other purchases
  • 10% or more back on a rotating selection of items on Amazon.
Sign-up bonus$10 Amazon gift card upon approval$100 Amazon gift card upon approval
Annual fee$0 (but requires $139 Amazon Prime membership)$0 (but requires $139 Amazon Prime membership)
Card perks
  • Access to Amazon promotional financing offers
  • Zero fraud liability
  • Auto rental collision damage waiver
  • Baggage delay insurance
  • Extended warranty protection
  • Lost luggage reimbursem*nt
  • Roadside dispatch
  • Travel accident insurance
  • Travel and emergency assistance
  • Purchase protection
  • No foreign transaction fees

Amazon Prime Store Card vs. Prime Visa: Highlights

Synchrony and Chase offer two separate versions of Amazon Prime credit cards that differ mainly in the type of rewards they offer and where you can use the card. Chase offers the open-loop Amazon Prime Visa Card — meaning you can use it at more than just Amazon. Synchrony offers the closed-loop Amazon Prime Store Card, which means you can only use it on Amazon-related purchases. Here’s how the two cards compare to each other:

Welcome bonus winner

Amazon Prime Store Card vs. Amazon Prime Visa | Bankrate (1)

Prime Visa

  • A $100 gift card is worth more than a $10 gift card — plain and simple. Considering that both cards only require approval to earn the welcome bonus rather than spending a certain amount like a typical credit card offer, there’s no simpler way to make $100.

Amazon Prime Store Card vs. Amazon Prime Visa | Bankrate (2)

Prime Visa

  • Rather than just earning 5 percent back on your Amazon purchases, you can use the Prime Visa for 5 percent cash back on Chase Travel℠ portal purchases, as well. You’ll also get 2 percent cash back at restaurants, gas stations and even local transit. And while your rideshare or restaurant spending won’t earn the highest rewards rate, 2 percent back is still nothing to scoff at. You’ll also earn 1 percent back if you veer outside of the higher earning categories — which is standard for most category credit cards.

    Although the Prime Store Card still earns 5 percent back, you’re limited to Amazon’s brands, which reduces your reward earning potential.

Annual fee winner

Tie

  • Both of these cards have no annual fee…technically. Instead, you need an Amazon Prime membership which costs $139 annually or $14.99 per month. If you suspend your subscription or cancel for any reason, you’ll miss out on those elevated rewards rates that could be helping you earn back the cost of your membership. However, if you’re already paying for a Prime membership without earning rewards from it, then you might see what’s effectively an annual fee as a moot point.

    Spending at least $2,800 each year on Amazon while paying off your balance in full each month earns enough rewards on either card to cover the cost of an annual Amazon Prime membership. However, reaching and surpassing that rewards target becomes much easier when your spending outside of Amazon still earns rewards, which is only true for the Prime Visa.

Foreign transaction fee winner

Amazon Prime Store Card vs. Amazon Prime Visa | Bankrate (3)

Prime Visa

  • If you were planning to use one of these Amazon credit cards on your next vacation outside the U.S,. you’ll only be able to use the co-branded Prime Visa card. But the good news is that it doesn’t have any foreign transaction fees. Since the Amazon store card is a closed-loop card, you can only use it at Amazon.com or Amazon affiliated locations that accept it. So you probably won’t be packing that one in your carry-on.

    A larger sign-on bonus, lack of foreign transaction fees and flexibility to use it anywhere put the co-branded Amazon Prime Visa in the lead. The rewards rate on Amazon purchases as well as the rewards on top categories solidified the win. But both cards tied on annual fees, since spending a nominal amount on Amazon.com each year would earn enough rewards to cover the annual Amazon Prime membership. To truly understand which card would work best for you, it’s time to see how their respective rewards stack up.

Which card earns the most?

The card that earns the most will depend heavily on how you plan to use it. Since the Amazon Prime Store Card only earns rewards on Amazon and Amazon-affiliated purchases, your spending would need to fall in those categories to earn the most. For the Amazon Prime Visa, you’ll earn points wherever you swipe, but you’ll still earn the most on Amazon-affiliated shopping.

Here’s how much you would stand to earn as a moderate Amazon shopper with well-rounded spending habits:

Spending CategoryMonthly SpendAmazon Prime Store Card rewards pointsAmazon Prime Visa rewards points
Restaurants$60001,200
Gas stations$2000400
Amazon purchases$500252,500
Whole Foods groceries$500252,500
Audible subscription and books$301.5150
Local transit/ rideshare$700140
Misc. purchases$1000100
Monthly total:$2,00051.56,990
Annual total:$24,00061883,880
Cash redemption value:$618$838.80

Since the closed-loop Amazon Prime Store Card offers a redemption value of 1 point being worth $1, you might see fewer points showing in your account portal compared to the Prime Visa. However, the redemption value isn’t bad and still outweighs the cost of your annual Amazon Prime subscription — even without rewards on external categories.

The Prime Visa rewards points have a redemption value of 100 points being worth $1. So, you’ll likely see a more substantial points balance on your account, but the rewards calculation is very similar to the Amazon Store Card. Obviously, you’ll get more back from the Amazon Prime Visa since you’re able to use the card beyond your Amazon spending. In this example, that added up to an extra $220 worth of rewards points over one year.

Why should you get the Amazon Prime Store Card?

The Amazon Prime Store Card is perfect for the Amazon loyalist who already has a rewards credit card for their non-Amazon spending. It’s for those who want to earn a consistently high rate of rewards for spending they’re already doing and make excellent use of their Amazon Prime membership. Even with mild credit challenges, you may be able to qualify for this card.

You can’t use it outside of Amazon’s brands, but there’s no denying the expanse of affiliated brands that accept the Amazon Prime Store Card:

  • Amazon Go
  • Audible
  • AWS
  • Amazon Fresh
  • Whole Foods
  • Amazon.com
  • Alexa Skills
  • Amazon Pay
  • Amazon Business
  • woot.com
  • Comixology.com

If you do a significant amount of spending at any combination of these places, this card will earn you a consistent 5 percent back in rewards points — which is an outstanding rewards rate.

Additional benefits

Much like any store card, the Amazon Prime Store Card doesn’t come with a slew of extra benefits. You’ll get zero fraud liability, which is standard with all credit cards, and you’ll have access to promotional financing offers including Amazon’s Special Financing or Equal Monthly Payments.

Synchrony’s Amazon Store Card offers longer financing periods on Equal Monthly Payments purchases. With the Store Card, you can get 6, 12 or 24 months to pay off your purchase at a 0 percent APR:

  • 6 equal monthly payments on purchases of $50 to $599.99
  • 12 equal monthly payments on purchases of $600 or more
  • 24 equal monthly payments on select purchases

Note that you do have to give up the rewards you could earn on eligible purchases in order to apply these promotional financing offers.

There’s also Amazon’s Special Financing, which uses a deferred interest model and is typically available to Synchrony cardholders. Note that the 29.99 percent variable APR on Synchrony’s Amazon Prime Store Card is fairly high compared to the average credit card interest rate and could come back to haunt you if you use the Special Financing option.

Redemption options

There are three redemption options available for the closed-loop Amazon Prime Store Card’s rewards:

  • One-time statement credit
  • Automatic statement credit at the end of each billing cycle
  • On eligible Amazon.com purchases

The rewards points you redeem have a valuation of 1 point equaling $1, which makes the redemption very simple to understand.

Recommended credit score

Qualifying for the closed-loop Prime Store Card might be easier for those with credit challenges. Typically, you can qualify for Synchrony’s Amazon Store Card with a fair credit score (580 to 669).

Why should you get the Amazon Prime Visa?

The co-branded Amazon Prime Visa works well for Prime members with good credit who spend liberally at Amazon and its other brands. The best credit cards offering 5 percent rewards back are limited, so this one stands out when most of your shopping is done under the Amazon umbrella.

When you want solid rewards on the top spending categories, flexible redemptions and extensive benefits to boot, this might be the right card for you. You may also find it useful as part of a strategy to maximize your credit card rewards by pairing this card with a flat-rate rewards card for your non-category spending.

Additional benefits

There are several added benefits tucked into the Prime Visa benefits guide, which makes it even more valuable to its cardholders:

  • Travel accident insurance
  • No foreign transaction fee
  • Travel upgrades through the Luxury Hotel & Resort Collection
  • Rental car coverage
  • Lost luggage reimbursem*nt
  • Extended warranties
  • Baggage delay insurance
  • Roadside dispatch

These benefits add an unexpected level of value to the Amazon Prime Visa that you might not find with other cards. The co-branded Amazon Prime Visa also offers a financing option with 6 or 12 months to pay off your purchase with no interest, with the following requirements:

  1. 6 equal monthly payments on purchases of $50 or more
  2. 12 equal monthly payments on purchases of $250 or more

Once again, you’ll have to forgo rewards on purchases when you apply these special financing offers.

Learn more: Read Bankrate’s complete guide to Amazon financing and payment plans.

Redemption options

There are far more redemption options under the Amazon Prime Visa, which allows you to use your rewards points however you see fit:

  • For eligible Amazon.com purchases
  • Airline tickets, car rentals, hotel accommodations, and cruises through Chase Travel
  • Account statement credits
  • Electronic deposits to your bank account
  • Gift cards
  • Purchasing eligible products or services directly through third-party merchants or service providers via Chase

Although the redemption value of your rewards points might be more difficult to understand, keep in mind that 100 points equals $1. For example, if you spend $100 on your Prime Visa at Amazon.com (which earns 5 percent back in rewards points), you would earn 500 points (which is equal to $5).

Recommended credit score

You’ll likely need at least a good credit score (670 to 739) to qualify for the co-branded Amazon Prime Visa. This means you may need to work on improving your credit score if you’re below that range and still prefer the Prime Visa’s offerings.

The bottom line

Amazon Prime Day will be here before you know it, and paying with the right credit card could help you rake in heightened rewards on your cart. Amazon Prime members with good to excellent credit should go for the co-branded Prime Visa Card to earn rewards on category spending both on and off of Amazon. Plus, the broad benefits list brings extra value making the Prime Visa worth it.

If new boxes are popping up at your front door constantly, Amazon Prime members with fair credit might consider applying for the closed-loop Prime Store Card. Although there are fewer benefits with this card, the rewards rate is still worth it and balances out the annual Prime membership fee at a relatively low threshold.

Whichever card you choose, just make sure you use it wisely. Don’t use your Amazon credit card to enable overspending, only purchase what you need and be sure to pay your balance in full each month to avoid interest charges.

*Information about the Amazon Prime Store Card has been collected independently by Bankrate. The card details have not been reviewed or approved by the issuer.

Amazon Prime Store Card vs. Amazon Prime Visa | Bankrate (2024)

FAQs

Is Amazon Visa the same as Amazon Store Card? ›

These types of payment cards have some key differences you should know if you plan to open one. In a nutshell, Amazon store cards are only for Amazon shopping, while Amazon Visa credit cards are traditional credit cards that you can use for payment anywhere Visa is accepted.

Is Amazon store Prime card worth it? ›

The Amazon Store Card is worth it if you have fair credit and you're willing to pay $139 a year for Amazon Prime. Prime members get 5% back in rewards on Amazon purchases with the card, along with a $10 Amazon gift card upon approval, all for a $0 annual fee.

Can I use my Amazon Prime store card as a credit card? ›

Yes, the Amazon Store Card is a credit card. More specifically, store cards work like any other type of credit cards. The sole exception is that you can only use most store cards at the retailer they're affiliated with, which is Amazon in this case.

Is the Prime Store card hard to get? ›

Recommended credit score

Qualifying for the closed-loop Prime Store Card might be easier for those with credit challenges. Typically, you can qualify for Synchrony's Amazon Store Card with a fair credit score (580 to 669).

Can I convert Amazon Prime store card to visa? ›

While you can't upgrade your Amazon store card to a Visa, you can apply for the Visa and add it to your Amazon account at any time. You don't lose out on the opportunity to get approved for the Visa because you have a store card already.

What credit score do you need for Amazon Prime visa? ›

What credit score do you need for the Amazon Prime Rewards Visa card? Applicants with a good to excellent credit score — a 670 FICO score or higher or a 661 VantageScore or higher — have the best approval odds when applying for the Amazon Prime Visa card.

Can I use my Amazon Store Card at Walmart? ›

No, you cannot use your Amazon Store Card at Walmart, either in-store or online. This card can only be used at Amazon and merchants that accept Amazon Pay, and Walmart currently does not accept Amazon Pay as a payment method.

Does Amazon Prime Store card affect credit score? ›

Applying for the card will drop your score a bit, regardless of whether you're approved or denied. This is easy to bounce back from after a few months of responsible use. The Amazon Store Card's issuer will report your payment status to the credit bureaus on a monthly basis.

What is the monthly fee for Amazon Store Card? ›

The Amazon Store Card annual fee is $0, making it free to use if you pay your balance in full and on time every month. The combination of no annual fee and great cash back rewards on Amazon purchases makes the Amazon Store Card a good option for Amazon Prime members.

What is the purpose of an Amazon Store Card? ›

Store Card accounts (Amazon Store Card and Amazon Prime Store Card) and Secured Card accounts (Amazon Secured Card and Amazon Prime Secured Card) can be used on most purchases on Amazon.com and Amazon-branded physical stores, including in-store purchases at Whole Foods Market, Amazon Fresh, Amazon Go, and Amazon Style.

Can I use my Amazon Prime card at the grocery store? ›

No, you cannot use your Amazon Store Card everywhere you want. The Amazon Store Card and the Prime version of this card can only be used to make purchases on Amazon.com and at Amazon's physical stores, Whole Foods Market, Amazon Fresh, Amazon Go, and Amazon Style.

Who issues the Amazon Prime Store card? ›

The Amazon Secured Card and Amazon Prime Secured Card, issued by Synchrony Bank, are unique credit cards each with two sets of features – the Secured Card features and the Store Card features. The two credit features have some different rates, fees and rewards.

What is the difference between the Prime Card and Prime Store Card? ›

Winner: Prime Visa

But whereas the Amazon Store Card doesn't earn cash back on other purchases, the Prime Visa gives you multiple ways to generate rewards. For one, it earns 2% back on restaurants, gas stations, local transit, and commuting (including ride-hailing).

Does Amazon Prime store card have a limit? ›

The Amazon Store Card credit limit will be based on your credit standing and your annual income once your application has been approved. So, there's no surefire way of knowing your credit limit beforehand as the issuer does not disclose this information on their website.

What score do you need for Amazon Store Card? ›

If you are applying for the Amazon Store card, you will need a score above 640. For the Amazon Rewards Visa Signature Card® and the Amazon Prime Rewards Visa Signature Card®, you'll need a good FICO credit score (670-739).

Is Amazon Visa a regular credit card? ›

Prime Visa and Amazon Visa (previously known as the Amazon (Prime) Rewards Visa Signature Card) are Amazon's general use credit cards, and can be used anywhere Visa is accepted. The card designs and benefits were refreshed in 2023 to offer new ways to earn rewards everywhere you shop with no annual credit card fee.

What stores can I use my Amazon Store Card for? ›

Store Card accounts (Amazon Store Card and Amazon Prime Store Card) and Secured Card accounts (Amazon Secured Card and Amazon Prime Secured Card) can be used on most purchases on Amazon.com and Amazon-branded physical stores, including in-store purchases at Whole Foods Market, Amazon Fresh, Amazon Go, and Amazon Style.

Is Amazon discontinuing Visa credit cards? ›

UPDATE 17 February 2022: Amazon And Visa Reach Credit Card Agreement. Amazon and Visa have reached an agreement that will allow Visa credit card holders to shop on Amazon. The online retailer announced a plan to stop accepting Visa credit cards in January because of “continued high cost of payments”.

Who provides the Amazon Visa card? ›

Amazon Visa credit cards are issued by JPMorgan Chase Bank, N.A. Member FDIC. Accounts subject to credit approval. Restrictions and limitations apply.

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