By Kaylyn McKenna
/ Essentials
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Amazon Prime Day 2023is in its second day. And the savings are bigger than ever.
If you're not familiar with Amazon Prime Day, it's one of the biggest shopping events of the year. Alongside Black Friday, it's the best opportunity to score doorbuster savings on major electronics, home goods and just about everything else.
Prime Day features limited-time, limited-quantity deals (called lightning deals) on a wide variety of clothing, bedding, laptops, headphones, Amazon-branded gear and more. You'll also find spotlight deals on big-name merchandise that will last throughout the two-day shopping event. It's a great opportunity to stock up on your favorite products, treat yourself to a new TV or just do some summer shopping.
If you're ready to splurge during this exciting shopping event, then keep reading to explore everything we know about Prime Day 2023 so far.
What is Amazon Prime Day?
Amazon Prime Day is an annual two-day sales event created by Amazon. The e-commerce giant puts tons of top-selling products on sale exclusively for Amazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-name tech, kitchen appliances, furniture, clothing, toys, beauty products, and more for Black Friday-like prices.
When is Prime Day 2023?
Amazon Prime Day 2023 began at 3 a.m. EDT on Tuesday, July 11. New daily deals and short-term flash deals will be rolled out throughout the weekend, so you'll want to check back with CBS Essentials throughout the entire two-day sale.
How long does Prime Day 2023 last?
Amazon Prime Day 2023 officially lasts through July 12, though many deals will be extended beyond that.
Is everything on Amazon on sale on Prime Day?
Nope! To make things even more confusing, there are also a ton of sales going on that aren't, technically, Prime Day offers. But if you're looking for a handy hub where you can find all the best Prime Day 2023 deals, we have you covered.
Do you have to be a Prime Member to access Prime Day deals?
Amazon Prime Day deals have historically been available only to shoppers with an active Amazon Prime subscription. Those who have never been Amazon Prime members canget a 30-day free trial.
An Amazon Prime membership costs $14.99 per month (plus taxes) or $139 per year. It includes much more than access to Prime Day deals: You get free, two-day shipping on most Amazon products (and free same-day delivery in some areas), access to TV shows andmovies on Amazon Prime Videoplus special deals at Whole Food Market and more.
You can see afull list of Amazon Prime benefits by clicking here. You can sign up for a free 30-day trial of Amazon Prime by clicking the button below.
Start your free trial
What is Amazon's invite-only deals program?
Amazon announced that there will be a new invite-only deals program during Amazon Prime Day 2023. Amazon Prime members can sign up for the opportunity to get exclusive access to Prime Day 2023's best deals on brands including Lancôme, Kérastase, Peloton, Victoria's Secret, YETI, The Drop, and Sony, and save on new Amazon-exclusive deals from D'Amelio Footwear, OPI, and Alo Yoga. New invite-only deals will happen every 30 minutes throughout the event. Amazon is warning that these deals are expected to sell out.
Amazon previewed a few of these top deals. A limited number of Amazon Prime members will be able to score 75% off Amazon Fire TV 43" Omni Series, 60% off Bulova Men's Marine Star Chronograph, 55% off JBL Live 660NC Noise Cancelling Headphones, and 50% off Foreo Luna 3 Facial Cleansing Brush. Instructions on how to score these deals will be forthcoming in the invitations.
The top Amazon Prime Day 2023 deals to shop now
There are plenty of hot Prime Day deals on Amazon this morning. Explore savings on Apple Watches, Amazon devicesand more below.
Apple Watch Series 8 GPS: $280 and up with Prime
Apple Watch Series 8, the latest addition to the Apple Watch lineup, features the new S8 chip for improved performance. It also includes an always-on display and new watch face options. The Apple Watch 8 will has a larger battery than previous models: Battery life can be extended to 36 hours when in low-power mode. The Apple Watch 8 features a durable design and is swim-proof, dust-proof and crack-resistant.
The Apple Watch 8 has a number of health-tracking features, including an optical heart sensor, electrical heart sensor for ECG, blood oxygen sensor and a new body temperature sensor.
The Apple Watch 8 is available in 41mm and 45mm sizing options. Shoppers can choose between stainless steel or aluminum casing and several different colors.
Apple Watch 8 GPS (41mm), $280 with Prime (reduced from $399)
$280 at Amazon
Apple Watch Series 8 GPS (45mm), $310 wtih Prime (regularly $429)
$310 at Amazon
Apple AirPods with MagSafe case (3rd generation): $140 with Prime
Thelatest generation of Apple AirPodsare a nice upgrade over the second-generation model. They support 3D spatial audio with dynamic head tracking. You get more listening time, too -- up to 30 hours with the included MagSafe charging case. You'll save $40 on them when you buy at Amazon as an Amazon Prime member.
Apple AirPods (3rd generation), $140 with Prime (reduced from $179)
$140 at Amazon
Amazon Fire HD 8: $55 with Prime
The new Fire HD 8 tablet (2022)offers 30% faster performance over the prior model, the Amazon Fire 7. The tablet features a lightweight yet durable design with an 8-inch HD screen. It also provides enhanced battery life with 13 hours of watch time on a single charge.
Like all Amazon Fire products, you have a choice between ad-supported and ad-free models. The ad-supported models are less expensive, and feature advertisem*nts on the tablet's lock screen. The ad-free models don't have these lock screen ads -- a better choice for those who are gift shopping.
The Amazon Fire HD 8 is available in black, denim and rose colors.
Amazon Fire HD 8 (ad-supported, 32 GB), $55 with Prime (reduced from $100)
$55 at Amazon
Amazon Fire HD 8 (ad-free, 32 GB), $70 (reduced from $115)
$70 at Amazon
Get Kindle Unlimited free for three months
Not only are there plenty of Prime Day deals on Kindle e-readers available, but you can also score three months of Kindle Unlimited for free. WithKindle Unlimited, you can gain access to unlimited e-books and audio books from the Kindle Unlimited library . You can take advantage of this deal now. Once your three free months are over, your subscription will renew at $12 per month unless you cancel it.
Subscribe to Kindle Unlimited for free for three months
Subscribe to Kindle Unlimited
Samsung Galaxy Watch 5: $160 with Prime
The Samsung Galaxy Watch 5 is an upgrade from the popular Samsung Galaxy Watch 4. It features 10W smart-charging capabilities, a notable upgrade from the slower 5W charging offered by the prior model. It also offers an advanced workout algorithm and sleep tracking technology.
The Galaxy Watch 5 features an advanced bioactive sensor that collects more accurate data. This data can be managed and tracked in the Samsung Health app.
This is the first time that Samsung is offering its sapphire glass on its non-premium smartwatch options. (Sapphire glass isn't actually glass. It is a ceramic that mimics the transparency of glass and offers more durability.)
Like prior Galaxy Watch models, the Galaxy Watch 5 is available in 40mm and 44mm display sizes. It is also available in five colors.
Samsung Galaxy Watch 5, $160 with Prime (reduced from $270)
$160 at Amazon
Samsung 'The Frame' QLED smart 4K TV: $538 and up
Samsung's "The Frame"is one of the hottest TVs of 2023 -- it's wildly popular with CBS Essentials readers. This TV can transform into a piece of art when you're not streaming your favorite TV shows. "The Frame" smart TV has a built-in motion sensor that displays your favorite pieces of art in 4K resolution whenever you enter the room.
This QLED TV produces 100 percent color volume in the DCI-P3 color space (that's the format for most cinema screens and HDR movies for television). That means colors on this TV will be vivid and true-to-life.
- 32" Samsung "The Frame" QLED 4K TV, $548 (reduced from $598)
- 43" Samsung "The Frame" QLED 4K TV, $848 (reduced from $998)
- 55" Samsung "The Frame" QLED 4K TV, $988 with Prime (reduced from $1,498)
- 65" Samsung "The Frame" QLED 4K TV, $1,598 (reduced from $1,998)
- 75" Samsung "The Frame" QLED 4K TV, $1,977 (reduced from $2,998)
Buy Samsung's "The Frame"
Echo Dot: $23 with Prime
The latest model of the Amazon Echo Dot delivers double the bass of the previous generation. It also has a temperature sensor, new gesture controls and an updated display.
The Echo Dot also comes with Amazon Eero, the company's mesh Wi-Fi system, built-in. This means that your Echo Dots can also be used as a Wi-Fi extenders to enhance the network coverage in your home. It also operates as a portable smart speaker. Get the latest model of the Echo Dot now for 54% with Amazon Prime.
Amazon Echo Dot, $23 with Prime (reduced from $50)
$23 at Amazon
You can also save on the Echo Dot with Clock if you want your speaker to double as a clock.
Amazon Echo Dot With Clock, $30 with Prime (reduced from $60)
$30 at Amazon
Samsung Jet Bot AI+ robot vacuum with object recognition: $664
TheSamsung Jet Bot AI+ robot vacuumhas a bunch of cool features, including 30 watts of adjustable suction, 3D object recognition with AI and powerful LiDAR navigation. This robot vacuum can recognize what objects to avoid, so you won't have to deal with it constantly crashing into the couch or a pile of laundry on the floor. Have a very specific clean in mind? Mapping can be controlled via your phone.
You can even watch your robot vacuum operate no matter where you are, using Samsung's SmartThings App. The Jet Bot AI+ comes with a front camera that can live stream in real time. It boasts its own no-touch "Clean Station" that will empty your dustbin using Samsung's Air Pulse technology. The vacuum's 0.2 liter dustbin is fully washable.
Jet Bot AI+ robot vacuum with object recognition, $664 with Prime (reduced from $1,299)
$664 at Amazon
Vitamix 5200: $300 with Prime
Shake up your morning routine thisAmazon Prime Daywith a blender that boasts serious horsepower.
The professional-gradeVitamix 5200 blenderhas a dial that can be rotated at any point during the blend to achieve the texture you want. (We love how smoothly soups and smoothies turn out.) Its blades move so fast that you can even make hot soup out of cold ingredients, right in the blender.
The Vitamix 5200 blender comes with a tamper (a tool that lets you manually move ingredients in the blender) to help with thick blends.
Vitamix 5200 blender, $300 with Prime (reduced from $480)
$300 at Amazon
Keurig K-Express: $50
Calling all coffee lovers -- Amazon has a hot deal for you this morning. The retailer just discounted theKeurig K-Express coffee breweras part of it's hugeAmazon Prime Daysale.
The Keurig K-Express is compatible with K-Cup coffee pods for single serve brewing. It holds a 36-ounce water reservoir, so you won't need to refill in between each cup.
This Keurig coffee maker measures just 6.5-inches wide, making this an excellent space-saving option. This ultra-compact coffee maker is perfect for small apartment kitchens, home offices or dorm rooms.
Keurig K-Express single serve coffee brewer, $50 with Prime (reduced from $80)
$50 at Amazon
Save on Prime Video and Amazon Music content
Looking for something new to watch? Explore Prime Video's selection of on-sale movies and TV shows available to rent or buy at up to 50% off. Amazon Prime members can also subscribe to AMC+ and Paramount+ for 50% off for two months if they are not already subscribed. Plus, Prime members can score anAmazon Music Unlimited and MGM+ bundlefor 99 cents per month for three months.
Shop Prime Video deals
Save on Prime Video
The best Amazon Prime Day 2023 deals to shop now
Amazon Prime Dayis an annual two-day sales event that is running now through July 12, 2023. The e-commerce giant puts tons of top-selling products on sale exclusively forAmazon Prime subscribers. Prime Day is an excellent opportunity for shoppers to score brand-nametech(includingcell phones,laptops and computers,tabletsandTVs) ,kitchen appliances,home goods,furniture, clothing,tools,toys,beauty products, and more at Black Friday-like prices.
Other retailers are running competing Amazon Prime Day sales. Walmart, for example, has announced it will be holding itsWalmart Plus Week salethat started on Monday, July 10.
Check out these Amazon Prime Day deals on top brands for you and your family. And be sure to check out even more great Prime Day deals to shop, handpicked by our friends atETOnline,CBS Sports EssentialsandComicBook.com.
See all deals at Amazon now
- When is Amazon Prime Day 2023?
- Amazon Prime Day 2023 is here: Dates, deals and more
- How to get the best deals on Amazon Prime Day 2023
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- The best Amazon Prime Day 2023 tech deals: Live blog
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Amazon Prime Day tech deals
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Amazon Prime Day kitchen deals
- Best Amazon Prime Day 2023 deals on small kitchen appliances
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- Best Amazon Prime Day deals on Keurig coffee brewers and accessories
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- Best Amazon Prime Day 2023 smartwatch deals: Apple, Samsung and more
- Best Amazon Prime Day 2023 Instant Pot deals
- Best Amazon Prime Day 2023 deals on refrigerators
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Amazon Prime Day home deals
- Best Amazon Prime Day 2023 deals on robot vacuums
- Best Amazon Prime Day deals on iRobot Roomba robot vacuums
- Best Amazon Prime Day 2023 deals on washers and dryers
- Best Amazon Prime Day furniture deals
- Best Amazon Prime Day 2023 deals on patio furniture and outdoor accessories
- Best Amazon Prime Day 2023 bedding deals you can shop right now
- Best Amazon Prime Day 2023 mattress deals
- Best Amazon Prime Day pet deals
- The best Amazon Prime Day tool deals: Dewalt, Ryobi, Milwaukee and more
- Amazon Prime Day deal: There's a massive sale on Dewalt tools at Amazon now
- Amazon has some of the best deals on Ryobi tools during Prime Day 2023
- Amazon has a huge sale on Milwaukee tools during Prime Day 2023
- Black and Decker tools are on sale now during Amazon Prime Day
- The best Amazon Prime Day 2023 beauty and wellness deals
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Amazon Prime Day luggage deals
- The best Amazon Prime Day 2023 deals on luggage and travel essentials
- Best Amazon Prime Day deals on Samsonite luggage
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Amazon Prime Day deals at other retailers
- Walmart Plus Week is coming: What you need to know about the Prime Day competitor
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