Who We Are
The Balance makes personal finance easy to understand. It is home to experts who provide clear, practical advice on managing your money. Every day, we publish news, how-to guides, and product reviews to help you make sense of every aspect of your financial life.
Whether you’re looking to invest, buy a home, save for retirement, or achieve another financial goal, The Balance’s 20-year-strong library of more than 10,000 pieces of content will answer your questions with straightforward personal financial advice. Our more than 50 expert writers have extensive qualifications and expertise in their topics, including MBAs, PhDs, CFPs, other advanced degrees and professional certifications.
Editorial Guidelines
At The Balance, we take great pride in the quality of our content. Our writers create original, accurate, engaging content that is free of ethical concerns or conflicts. We also uphold the principles of the Dotdash Meredith Content Integrity Promise. If you ever come across an article that you think needs to be improved, please reach out by emailing [email protected].
Fact Checking
Our writers and editors investigate claims and verify all information gathered for all articles. We consult relevant, diverse, qualified sources to ensure we’re providing proper context and background to the reader.
All of our news and information is thoroughly reviewed by a staff editor and fact checked by staff or a member of our experienced fact-checking team. They rigorously evaluate articles for accuracy, relevance, and timeliness.
If you have noticed an issue you would like to bring to our attention, please let us know by emailing [email protected].
Corrections Policy
The Balance is committed to telling readers whenever a factual error has been made, regardless of the magnitude of the error, how it was made or who it was made by. We will correct the information as quickly as possible and alert readers with a transparent statement clearly labeled as a correction. Please report possible errors to [email protected].
Sourcing
The Balance requires writers to use primary sources to support their work. These include white papers, government data and organizations, original reporting, professional and academic institutions and studies, and interviews with industry experts. We also reference original research from other reputable publishers where appropriate. All data points, facts, and claims are backed up by at least one credible source.
We strongly discourage use of anonymous or unnamed sourcing, as this can erode transparency and reader trust. In the rare instance where an unnamed source is used, we will disclose to readers the reason behind the anonymity and provide necessary context.
A cornerstone of our reporting and sourcing is to consider often overlooked perspectives from BIPOC, LGBTQ+, and women. We strive to serve all communities and reflect diverse voices and perspectives.
Product Recommendations
Our product reviews are independent and based on research and product testing—if you visit links within our content, we may receive commissions from your purchases, but we never receive any compensation or consideration for the content of our recommendations. Learn more about our review process here.
The Balance prohibits writers and editors from giving preferential treatment to any outside resource (company, publication, video, affiliate, website) based on their relationship with the person or company who authors or owns that resource.
All of our writers and editors must disclose any potential conflicts of interest, which we define as any relationship—financial or personal—with any source or resource that may compromise their ability to provide fair and impartial information. As with many publishers, our writers and editors sometimes receive complimentary products or services for review purposes. We are transparent and disclose when any valuable products or services are provided to our editorial teams. Our editorial staff and editorial contributors must not solicit gifts or services for personal purposes.
Independence & Impartiality
The Balance is committed to independent, impartial, fair journalism. Our editorial content is not influenced by our advertisers. Every staff member and contributor is held accountable to a high standard of honesty and transparency.
We maintain a strict separation between advertising and editorial content. We label “Sponsored Content” to make clear that such content is provided by or on behalf of an advertiser or sponsor.
No Individual Investment Advice
The Balance does not provide individual or customized legal, tax, accounting, or investment services. Since each individual's situation is unique, a qualified professional should be consulted before making financial decisions.
Originality
The Balance provides original, useful, and unbiased content. All information must be verified, properly attributed, and may not infringe the copyright or anyone’s intellectual property rights. Any suggestion of plagiarism is investigated fully and is grounds for dismissal. We expect all contributors on the network to abide by all applicable laws, standards, and accepted journalistic practices including:
- Society of Professional Journalists Ethics Code
- Copyright Law of the United States
- FTC Guidelines on Disclosures
- Fair Use
Diversity & Inclusion
The Balance is committed to answering your money questions. But we know many of our answers do not include solutions for readers underserved by the financial industry and financial publishing community. There are more complex challenges facing our Black, Indigenous, and other Readers of Color, and we must address these challenges in our content or we fail our core mission.
Ourpledge to improve diversity & inclusionoutlines actions we will take to fulfill our commitment to all of our readers.
Management Team
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The Investopedia Team
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Katherine Divney
Chief Revenue Officer
As Chief Revenue Officer for The Balance, Katherine oversees the sales, marketing and client services teams responsible for delivering best in class media partnerships for our clients spanning all areas of the Financial Services Industry. Prior to Dotdash Meredith, Katherine held leadership roles in financial media sales as SVP Sales at Seeking Alpha, Executive Director at The Wall Street Digital, and Sales Director at MarketWatch. Katherine began her 20 year digital media career in Boston, in sales at Yahoo!, and Media Planning at Digitas. Katherine sits on the Executive Board of Directors for the Financial Communications Society. Katherine holds a B.A. in History & Psychology from Boston College. She resides in White Plains, NY with her husband and three children.
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Megan LaCava
SVP, Client Services
As SVP, Client Services for The Balance, Megan oversees the Sales Planning, Account Management and Finance Direct Response teams to develop strategic solutions for our global client base and execute successful partnerships. Megan originally joined Investopedia in 2015 to lead the Client Services & Marketing teams before Investopedia became part of Dotdash Meredith in 2018 and her responsibilities expanded to cover all financial services industry clients.
Prior to that, she served as the Director of Client Services at SET Media, a video ad technology company. She started her career in media planning at Universal McCann in San Francisco working with brands such as Microsoft and Sony.
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Michael Capecci
VP, Marketing
As VP of Marketing, Michael oversees all aspects of ad sales marketing in the B2B space for Dotdash Meredith's finance group, which serves the needs of endemic financial brands across Investopedia, The Balance, and the entire suite of Dotdash Meredith sites. Prior to this, Michael was the VP, Product Sales & Strategy at Seeking Alpha, overseeing the custom solutions team. He started his career at Lowe & Partner/SMS developing and producing digital projects for Smirnoff and Mercedes. Michael made the move to the financial world in 2006 when he joined Bloomberg, where he spent more than seven years directing digital sales, first on the West Coast and then in the Northeast. Michael holds a Bachelor of Arts in Media Studies from Fordham University.
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Alex Kerr
Director, Brand Marketing & Communications
Alexandra oversees production of Dotdash Meredith finance brands' media appearances, newsletters, social media, and data journalism for earned media.
Read moreAbout Dotdash Meredith
Dotdash Meredith is the largest digital and print publisher in America. From mobile to magazines, nearly 200 million people trust us to help them make decisions, take action, and find inspiration. Dotdash Meredith's over 50 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.
Meet Our Senior Management Team
Learn more about the team behind Dotdash Meredith here.
Contact Us
Whether you have a comment or suggestion to share, we look forward to hearing from you. Feel free to reach out by emailing[email protected].
Locations
The Balance headquarters are located at 225 Liberty Street, New York, NY 12081
