5 Ways a CFO Adds Value - The Strategic CFO® (2024)

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5 Ways a CFO Adds Value

  • Tags:add value, adding value, cash flow, financing, growth, improving cash flow, improving profitability, leadership, profitability
  • By: Dan

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5 Ways a CFO Adds Value - The Strategic CFO® (1)Check out the following 5 ways a CFO adds value and how they can take their role to the next level – gaining more respect, increasing salary, etc.

Ways a CFO Adds Value

1. The CFO Enables the Company to Grow Faster

CFO responsibilities include the following:

  • Formulating and implementing financial strategies
  • Managing the company’s financial departments
  • Ensuring that the company is in compliance with industry and legal standards

An effective CFO analyzes the company’s current financial position and market trends. Furthermore, this enhances financial strategies and improve cash flow and profits, while still keeping a lid on costs. This also enables the company to grow faster and more resourcefully.

2. The CFO can Improve Company Profitability

Controlling costs, improving productivity, and analyzing and suggesting pricing strategies are three ways the CFO can impact the bottom line. Through oversight and management of the financial departments, the CFO has access to past and current financial reports. Access to this information gives the CFO ability to evaluate how the company can control costs in order to maximize profits. The CFO should also evaluate the productivity of employees in different departments. Then determine if there are any patterns of bottlenecks or slow-downs in operations. The financial reports will then enable the CFO to analyze net income from sales revenues and operational expenses. Then he or she can recommend optimal pricing strategies for the company’s products or services.

3. The CFO can Improve Cash Flow

By managing the cash conversion cycle, the CFO can help the company improve collections, pricing, and terms resulting in increased liquidity. Cash flow projections prepared by the CFO provide a means for management of the lifeblood of the company – cash.

4. The CFO has the Ability to Obtain Increased Leverage from Banks

Banks want to see in-house financial expertise. An effective CFO will enhance the financial know-how and of the company when working with banks. In smaller companies, the CEO usually handles bank relationships. In larger companies with different departments and extensive operations, a financial team led by a CFO is necessary to handle company finances and communicate with banks in financial language. An effective CFO knows that maintaining open lines of communication with their banker will enable the company to better access the funds needed for growth.

5. The CFO Provides Leadership and Direction Throughout the Company

The CEO looks to the CFO to be a sounding board for new ideas, present and sell the financial picture to others and “peek around corners”. An effective CFO can also bring financial insight to sales and operations departments who often distance themselves from company finances or financial strategies. If both sales and operations work together with the CFO to maximize profits by increasing cash flow and minimizing costs, the entire company will become more successful.
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FAQs

5 Ways a CFO Adds Value - The Strategic CFO®? ›

CFOs should use reporting and forecasting tools to make strategic, data-backed decisions, and provide level-headed insights based on a thorough understanding and analysis of the data. Additionally, it is important to focus on more than just numbers.

How can a CFO be more strategic? ›

CFOs should use reporting and forecasting tools to make strategic, data-backed decisions, and provide level-headed insights based on a thorough understanding and analysis of the data. Additionally, it is important to focus on more than just numbers.

What is the strategic role of the CFO? ›

“Key for the CFO is creating the financial flexibility to weather financial storms and exploit opportunities – everything requires funding.” There is then the need to ensure that there is alignment between management information, objectives, key performance indicators and incentives with the strategy.

What is the value of a good CFO? ›

Finally, a successful CFO has strong values that lead their decision-making. They know that their decisions need to be in line with their company's culture, and they make sure they always act in the best interest of their employees, shareholders, and customers.

How does a CFO influence strategic decisions? ›

You can count on your CFO to help influence strategic decisions around pricing, assisting with any commercial negotiations, ensuring you have the right financial infrastructure in place to support the new opportunities, and defining what success looks like.

How can a CFO add value? ›

The CFO can Improve Company Profitability

Controlling costs, improving productivity, and analyzing and suggesting pricing strategies are three ways the CFO can impact the bottom line. Through oversight and management of the financial departments, the CFO has access to past and current financial reports.

What is strategic planning for a CFO? ›

What does strategic planning entail for a CFO? As CFO you're on a mission to haul the business from where it is today, to the brave new world of tomorrow. To do so, you're going to have to take a holistic approach that considers the market, your competitors, internal ongoings, and future goals.

What is the difference between strategic and operational CFO? ›

Short-Term vs.

Simply put, operational finance cares about the company's present and how the operations affect the bottom line. Conversely, traditional strategic finance focuses on the company's long-term growth. It accounts for the possible changes in the market and aims to map out risk for future plans.

What are strategic finance roles? ›

Strategic finance includes value-added problem-solving, identifying growth initiatives, and collaborative decision-making to reach strategic business goals. The role of the CFO is evolving into a strategist, intelligent automation technology champion, and major contributor to business results.

How to be an effective CFO? ›

Leadership skills

Today's CFOs are expected to envision, understand, and work toward the bigger picture. To achieve this, they engage in tactical problem-solving, make crucial decisions, and manage relationships with stakeholders. This altered CFO role relies heavily on one vital skill—leadership.

What is the value proposition for a CFO? ›

The CFO value proposition is simple: they are the financial leader of the organisation who provides critical insights, analysis, and decision-making support to help the company grow and succeed.

What does a CEO look for in a CFO? ›

Of course, trust is typically earned, not given. They should demonstrate trustworthy behavior—actively listening, adhering to commitments, and taking responsibility. More than any other relationship in the organization, ongoing trust between the CEO and CFO is essential.

What does a successful CFO look like? ›

The most effective CFOs encourage behaviors for profitable growth among the CEO and board, and meet the CEO's financial performance expectations. They get involved in business-level issues and become personal champions of strategic initiatives that advance their agenda.

What is the role of CFO in strategic management? ›

Responsibilities of a CFO

Financial Planning and Analysis: The CFO oversees the financial planning process, including budgeting, forecasting, and strategic planning. They analyze financial data to provide insights into the company's financial performance and future prospects. 2.

What are some of the key strategic functions of the CFO in the current world of business? ›

The CFO helps with shaping portfolio strategies, undertaking major investment and financing decisions, and communicating with key stakeholders—all while leading a multitalented and technologically savvy finance team. Communication is a key part of the role, both with investors and boards.

How can a CFO help a company grow? ›

A CFO utilises financial data to evaluate the company's financial performance, identify trends, and assess growth potential. Through comprehensive financial analysis, they provide insights into profitability, cost optimization, and investment opportunities.

How can I be a better CFO? ›

How to be a successful CFO with seven skills
  1. Analytical aptitude. Advanced analytics fuel decision-making, steer your company's growth curve, and limit instability. ...
  2. Risk assessment skills. ...
  3. Innovation management. ...
  4. Leadership skills. ...
  5. Strategic mindset. ...
  6. Communication and collaboration. ...
  7. Business intelligence.

How to become a strategic chief financial officer? ›

How to Become a World Class CFO: Your 9 Step Guide
  1. Step 1: Obtain a Robust Educational Foundation. ...
  2. Step 2: Acquire Professional Certifications. ...
  3. Step 3: Gain Relevant Financial Experience. ...
  4. Step 4: Develop Strategic Thinking and Analytical Skills. ...
  5. Step 5: Cultivate Leadership Skills. ...
  6. Step 6: Become the Voice of the Investor.
Jun 14, 2024

What is the best leadership style for a CFO? ›

CFO: For a large, established business, a transformational leadership style is highly effective. This style focuses on inspiring and motivating employees to exceed their own expectations and capabilities, which is crucial for sustaining growth and innovation in a mature company.

What are the habits of highly effective CFO? ›

Teamwork is key for the modern day CFO. As well as the ability to build their own team, highly effective CFO's must be able to work effectively with the management team of the business and develop relationships outside the business to provide a strong network of support professionals.

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